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  • 2 years ago
Roland Busch, CEO of German industrial giant Siemens, announced at the CES tech trade show in Las Vegas that his company is pushing into the fields of AI and the metaverse in partnership with the likes of Amazon and Sony. The conglomerate wants to show it's no stuffy dinosaur, but a digital innovator.
Transcript
00:00 Perfect. Mr. Busch, thank you so much for talking to DW.
00:03 Yesterday you announced a new cooperation with Amazon Web Services.
00:07 What is this cooperation about?
00:09 So, I mean, we have a long-term partnership with AWS,
00:13 also on their cloud services.
00:16 What we are going to do now is using their AI,
00:19 generative AI capabilities, which they have,
00:21 they have their own platform,
00:23 they can choose different large language models,
00:25 and we want to integrate them into our low-code software platform, Mendix.
00:32 So the idea is that with Mendix, everybody can program.
00:37 It's a drag and drop, so you don't need to really learn a programming language.
00:41 The problem is, how can you increase AI capabilities in your app?
00:46 And this goes now with a click.
00:48 You can choose the best one, or let AWS choose that one
00:51 which suits your application best,
00:53 and we integrate it and supercharge our low-code platform with this capability.
00:58 Big thing, I guess, and we hope that this hits the market very well.
01:02 What is "democratize artificial intelligence" for you?
01:05 What does it mean for you and for Siemens as a company?
01:08 So, the basic idea is that we want to get many, many more people
01:14 access to new technologies, any kind of technology,
01:17 automation technology, AI technologies,
01:20 without having a training, without being an expert on software development.
01:23 This is about democratizing.
01:25 So that means you have to lower the entry barrier
01:28 to people who have less experience, less knowledge on programming.
01:31 And that's what we do, for example, with our partnership with Microsoft.
01:34 We call it the "co-pilot," the industrial co-pilot.
01:38 And here, we really want to get a shop floor worker
01:42 to program the robots on the shop floor
01:45 in interacting with a machine in a natural language.
01:49 That's the power of generative AI, in combination with our technology.
01:52 AI is definitely the buzzword this year, C.S.
01:55 Everyone talks about AI.
01:57 Do you feel that it still needs to go from this metaverse
02:01 of talking about AI to actually see it in products?
02:05 You do see it already in products.
02:07 We're using AI technology already in our products.
02:10 The next thing is that you want to have it much, much easier to use,
02:15 for example, in programming, programming software,
02:19 for programmable controllers, for any kind of application.
02:22 And you do it with large language.
02:24 So then you just talk to your machine,
02:26 and the machine programs something for you.
02:28 Currently, it's still in a co-pilot version.
02:32 That means you always have the human in the loop
02:34 to make a final decision.
02:36 But as we go along, the integrity and the quality will go up,
02:40 so you really can have a release of a software programmed automatically.
02:44 And that's the big thing what you want to do.
02:46 This makes scaling technology much, much faster
02:50 and using the data in a much more meaningful way.
02:53 And a final question.
02:54 Do you have any concerns regarding AI,
02:56 seeing how quick this technology is developing?
02:59 Do you think that companies need to talk more about ethics
03:02 and how AI finally will shape everyone's lives?
03:05 Yes, absolutely.
03:06 Because, I mean, one magic thing about China AI is that it's a black box.
03:11 You get an outcome and you don't know how it comes,
03:14 but what's the reasoning for it?
03:16 So this is a little bit of anxiety which people have,
03:19 and you really have to be very, very careful about the ethics behind it.
03:22 So you have to explain to the people what's the reason for the result,
03:28 how you come to a result.
03:29 And, of course, you have to keep the quality level up.
03:31 So that means hallucinating in an industrial world is not an option.
03:36 So, therefore, we have to talk about it,
03:37 and we have to be very, very serious about bringing the value to our customers
03:43 and to the end customers without having any kind of anxieties on ethics.
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