Online Black Friday shopping sales climbed 7.5% from last year, reaching a record level of $9.8 billion according to data from Adobe Analytics. Purchases of electronics such as smartwatches, TVs, and audio equipment contributed significantly to the increase in online sales on Black Friday. Other popular days during Cyber Week from Thanksgiving Day to Sunday saw online spending levels reaching $5 billion. Buy now, pay later programs continue to grow in popularity, with a 20% year-over-year increase in users and an estimated $782 million in sales on Cyber Monday alone.
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00:00 It's Benzinga and here's what's on the block.
00:02 Online Black Friday shopping sales climbed 7.5% from last year, reaching a record level
00:07 of $9.8 billion according to data from Adobe Analytics.
00:10 Purchases of electronics such as smartwatches, TVs, and audio equipment contributed significantly
00:14 to the increase in online sales on Black Friday.
00:17 Other popular days during the Cyber Week from Thanksgiving Day to Sunday saw online spending
00:21 levels reaching $5 billion.
00:23 Buy Now Pay Later programs continue to grow in popularity with a 20% year-over-year increase
00:28 in users and an estimated $782 million in sales on Cyber Monday alone.
00:33 For all things money, visit Benzinga.com.
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