The Butterfly Trail in London

Inside Outernet and Pixel Artworks' immersive The Butterfly Trail next to Tottenham Court Road Tube station in London. (Video by Stephanie Nourse)

Transcript

00:00 The world's first mixed reality experience, the Butterfly Trail, has come to London and

00:07 it's just a few steps from Tottenham Court Road Underground Station.

00:12 By scanning the QR codes, visitors can release virtual butterflies onto the venue's floor-to-ceiling

00:19 8K resolution screens.

00:23 There is even the chance to hold a butterfly in the palm of your hand through the power

00:28 of augmented reality.

00:30 There is also a slingshot game that can be played on your smartphone, where you try to

00:35 catch as many butterflies as possible, which are then released onto the screens around

00:39 you.

00:41 The exhibition is a collaboration between Outernet London and Pixel Artworks.

00:47 It is centred on the fictional narrative of the explorer Professor Peter Pelgrin and his

00:52 fantastical botanical workshop and glass house.

00:58 This magical and immersive experience is free to enter.

01:02 It will be on every day between 12 and 6pm until the end of the year and offers a uniquely

01:07 peaceful space that is free to access within the hustle and bustle of central London.