| IKENNA IKE | COKE AND PEPSI’S RACIST HISTORY: SOFT DRINKS AND SOCIAL INEQUALITY (PART 1) (@IKENNAIKE)
- 8 months ago
| IKENNA IKE | COKE AND PEPSI’S RACIST HISTORY: SOFT DRINKS AND SOCIAL INEQUALITY (PART 1) (@IKENNAIKE)
Racist marketing? Many people are aware of the rumors that Coca-Cola formerly contained cocaine or that Pepsi was the cool drink in the 1960s. Few are aware that Pepsi recruited a "negro markets" section while Coke actively targeted white consumers
Racist marketing? Many people are aware of the rumors that Coca-Cola formerly contained cocaine or that Pepsi was the cool drink in the 1960s. Few are aware that Pepsi recruited a "negro markets" section while Coke actively targeted white consumers