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  • 3 years ago
In the past week, talent manager Scooter Braun lost major clients such as Ariana Grande, Demi Lovato, and Idina Menzel. Looking at his history, he hasn't always had a great relationship with past clients.

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00:00 Who is Scooter Braun and why is the internet obsessing over multiple celebrities leaving
00:05 him?
00:09 The latest buzz in the celebrity world revolves around talent manager Scooter Braun.
00:13 In the past week, Scooter Braun has lost major clients, such as Ariana Grande, Demi Lovato,
00:20 and Idina Menzel, not to mention allegedly beefing with his longtime client, Justin Bieber.
00:25 When reps for each of these stars were asked for comment, a similar answer was given each
00:29 time, something along the lines of "so and so is just looking to move in a different
00:34 direction."
00:35 Fans of Grande, Lovato, and Menzel are all taking to social media, noting that something
00:39 has to be up.
00:41 Why would some of the top stars in the world start leaving one of the top talent managers
00:44 in the world all at the same time?
00:46 First, a bit of background on Scooter.
00:49 Braun started his own talent management company back in 2007, after getting to know a few
00:53 stars as a party promoter in Atlanta.
00:55 Not long after, Braun stumbled across a video of a familiar bowl-cut sporting kid playing
01:00 the drums, Braun's big break, Justin Bieber.
01:04 After signing the budding star, Braun went on to work with Bieber through his career
01:07 and his plethora of later controversies.
01:09 And when it comes to controversies, Braun certainly has no shortage of them.
01:13 A report written by Anna Silman for Business Insider in 2022 details all of Braun's controversies
01:19 in great detail, diving into his relationship with multiple stars.
01:24 Most famously, Braun bought Taylor Swift's label, Big Machine Records, and in turn ended
01:29 up with the rights to all six of her albums.
01:31 Swift famously posted her thoughts on the purchase online, writing, "I learned about
01:35 Scooter Braun's purchase of my masters as it was announced to the world.
01:39 All I could think about was the incessant, manipulative bullying I've received at his
01:43 hands for years."
01:44 After struggling to get the rights to her music back to no avail, Swift decided to start
01:48 re-recording her work, hence the slew of Taylor's version albums being released in recent years.
01:54 Many fans allege Braun painted himself as Justin Bieber and Demi Lovato's "savior"
01:58 through their controversies and struggles, while others believe he was just a manager
02:02 protecting his clients.
02:04 Another notable controversy involved singer Madison Beer, who Braun signed when she was
02:08 13.
02:09 After revealing photos of the star were leaked when she was 14, a closed source told Insider
02:15 Braun reportedly lost interest in her and, quote, "jumped ship."
02:18 As to why so many stars are leaving Braun now, it's still unclear.
02:22 Maybe his past relationships with clients caught up to him, or maybe there's something
02:26 brewing that hasn't come out yet.
02:28 A few sources have told Variety that Scooter is simply taking a step back from hands-on
02:32 managing to focus on being the CEO of Hype America, but conflicting information is still
02:37 coming in.
02:38 To keep up with the ongoing Scooter Braun drama and for all your trending news, find
02:42 us everywhere at What's Trending.
02:44 [Whooshing sounds]
02:48 [BLANK_AUDIO]
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