El Tinte de La Fama is Venezuela's official selection for the Academy Awards.
Magaly (Elaiza Gil) enters a TV contest looking for Marilyn Monroe look-alikes, pressured by her husband (Alberto Alifa) and a money prize of 5,000 to help them overcome their precarious financial situation.
During the casting for the contest, Magaly meets NORMA, her strongest and cheating competitor, a voluptuous version of Marilyn; and ROSSEL, the sponsor, a well-suited millionaire who is sure about conquering her.
Looking for an adviser for the contest, Magaly and Arturo find HECTOR, a transvestite that believes himself to be Monroe’s reincarnation. He tries to do with Magaly what he can’t do with himself as a man: to become the real Marilyn Monroe.
In the process of “becoming” Marilyn Monroe, Magaly suffers an identity crisis that mimics the life of the mythical blonde.
