Aunt Jemima is Changing It's Name and Logo
- 3 years ago
PepsiCo, the brand’s parent company, released a statement announcing the new name as Pearl Milling Company.
"We are starting a new day with Pearl Milling Company." PepsiCo Spokesman, via statement
Aunt Jemima products were long criticized for featuring a racist caricature stemming from slavery.
The Pearl Milling Company originally created the ready-made pancake mix in 1889.
The announcement of Aunt Jemima’s rebranding led several other food brands, including Uncle Ben’s, to follow suit.
"We are starting a new day with Pearl Milling Company." PepsiCo Spokesman, via statement
Aunt Jemima products were long criticized for featuring a racist caricature stemming from slavery.
The Pearl Milling Company originally created the ready-made pancake mix in 1889.
The announcement of Aunt Jemima’s rebranding led several other food brands, including Uncle Ben’s, to follow suit.