TGOW Podcast #56 Omer Zur, Founder of Paratrek

  • 3 years ago
Omer Zur is the founder & CEO of Paratrek. It is a company that seeks to help those who lack independent mobility functions. They believe, regardless of physical ability, people should be able to enjoy the great outdoors. Omer created a wheelchair equipped for mountain climbing and devised specialized hiking trails for disabled tour groups.

Omer formulated the idea for his startup, Paratrek, after his father experienced an injury that paralyzed him. Seeing that his father’s injuries left him unable to pursue his hobby of hiking, Omer set out to develop a company that would make it easier for those living in wheelchairs to participate in hiking excursions.

In 2014, Zur and his co-founder established Paratrek and debuted its line of unique wheelchair accessories. Those who are looking to embark on outdoor activities can purchase mountain bike-inspired tires that will allow their wheelchairs to go off road. Paratrek also offers a harness that makes it easy for companions to pull the wheelchairs over rough terrain.

Through Paratrek, he also regularly assists individuals who want to go on hikes. After asking about a client’s hiking destinations and physical challenges, the cofounders then develop a hiking plan that will best suit that person’s individual needs. The entrepreneurs also regularly plan hikes for their customers and even participate in these excursions.