Lululemon Is Taking on Nike and Adidas With Sneaker Line The company is launching its own footwear collection this year. CEO Calvin McDonald said they are currently testing new products. The company previously worked with sneaker label APL to create men’s and women’s sneakers. Calvin McDonald, via statement Lululemon is known for its women’s athleisure wear like yoga pants and workout clothes. The company plans to grow its menswear business into a $1 billion platform by 2020, launch a new self-care collection and branch into casual wear. Lululemon hopes to more than double the size of its men's wear revenues by 2023.
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