Marketing Secrets: Features Vs Benefits

Name: Marketing Secrets: Features Vs Benefits
Uploaded: 2008-10-13T21:22:24+00:00
Duration: 1 min 52 s
Channel: John Carlton
Description: Copywriting expert John Carlton explains the difference between a product's features and benefits, and why you need to know the difference. For more insights, visit John's blog at: www.John-Carlton.com or www.MarketingRebel.com

John Carlton

Copywriting expert John Carlton explains the difference between a product's features and benefits, and why you need to know the difference. For more insights, visit John's blog at: www.John-Carlton.com or www.MarketingRebel.com

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