Search-engine giant Google launched a new service Wednesday that it hopes will reverse the trend of people gravitating away from the World Wide Web in favor of Facebook and other apps on their mobile phones. The new service, called Amp, works by partnering with news publishers and other content providers to help them create web content that downloads to mobile phones and tablets up to 85 times faster. Early results show download speeds up to 85 times faster when content is created using Amp, said David Besbris, vice president of engineering at Google. Google launched the new Amp service, which is being co-sponsored by Twitter, to a room full of news publishers at a cafe in downtown Manhattan Wednesday.
