Aishwarya Rai Bachchan’s latest jewelry ad campaign came under the scanner by a group of activists who accused the actress of propagating child slavery and racism through that ad campaign. Eek!
In the advertisement, you can the Jazbaa actress decked up in jewels, while an emaciated and dark-skinned child stands behind her, struggling hard to keep her under a big umbrella’s shade. Hmm!
The irate group of activists wrote an open letter to the Bachchan Bahu for being unthinkingly, associated with such a regressive portrayal of a child to sell a product.
Here’s the twist: the final layout of the advertisement is completely the prerogative of creative team for a brand. That’s not all! The Jewelers have withdrawn the ad and apologized for the same.
All we wanna say is – it doesn’t take long before a controversy hits the headlines and becomes the talk of the town, no?