Binge or Snack? The Future of Media Consumption
PICNIC - PICNIC 2009
Matt Locke of Channel 4 Education and Jeremy Ettinghausen of Penguin Books discuss how hyper-connectivity, interactive media and the changing demands of 21st century audiences are transforming stories and storytelling.They discuss how broadcasters and publishers are responding to this shift and share some tips for producing compelling storytelling experiences.
PICNIC - PICNIC 2009
Matt Locke of Channel 4 Education and Jeremy Ettinghausen of Penguin Books discuss how hyper-connectivity, interactive media and the changing demands of 21st century audiences are transforming stories and storytelling.They discuss how broadcasters and publishers are responding to this shift and share some tips for producing compelling storytelling experiences.
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