Documentary on CSR in Advertising "Atay Hain Jo Kam Dosrron Ke" is produced and directed by Kamran Jawaid for 4th Karachi Advertising Festival 2013-14. The Documentary is bifurcated into 6 parts and This is the sixth and last part based on Advertising and Marketing Strategies of USAID and WWF with Exclusive Statement of Kaukab Iqbal Chairman Consumer Association of Pakistan