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  • 12 years ago
Beyonce makes history by releasing her new album exclusively on iTunes in the middle of the night, without any publicity. As John Basedow (@JohnBasedow) reports, Queen B drops her fifth studio album, containing 14 new songs and 17 videos, with simple Facebook and Instagram posts. This unconventional move sent the Twitterverse into a tailspin, with professional media and regular tweeters all praising Bey's clever tactic.

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