WEBNEWS - The fight over 'brand Mandela'
- 10 years ago
Today on the net: the fight over "brand Mandela"; Barack Obama urging American children to learn code, and YouTube’s mash-up of the most popular viral videos of the past year.
The fight over "brand Mandela"
Nelson Mandela T-shirts, posters, mugs, even Christmas decorations: the former South African president’s name sells, and even more so in his death. “Brand Mandela” has been a great source of conflict within his family with some members accused of cashing in on his legacy.
The Nelson Mandela Foundation which was set up to protect and perpetuate his moral legacy, has an online store selling the 46664 clothing line, named after the anti-apartheid icon’s prison number during his years in jail.
His eldest daughter Makaziwe and one of her daughters have launched a “House of Mandela” wine range; despite the fact Madiba himself once said said he did not want to be associated with alcohol or tobacco.
Some of his grandchildren have started a line of t-shirts and caps featuring his image under the brand “Long Walk to Freedom”, borrowed from the title of Nelson Mandela’s autobiography.
A symbol of unity: it is a highly sought after brand and the source of quarrels within Mandela’s family and inner circle. Last year, two of his daughters took one of Nelson Mandela’s longtime friends, George Bizos, to court. They were seeking to oust him and other Mandela associates from two trusts that had been set up to sell Madiba’s handprint.
Barack Obama wants children to learn code
Barack Obama there addressing the youth of America in a video posted to the web on Sunday. It was produced in partnership with Code.org, a nonprofit... Go on reading on our web site.
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The fight over "brand Mandela"
Nelson Mandela T-shirts, posters, mugs, even Christmas decorations: the former South African president’s name sells, and even more so in his death. “Brand Mandela” has been a great source of conflict within his family with some members accused of cashing in on his legacy.
The Nelson Mandela Foundation which was set up to protect and perpetuate his moral legacy, has an online store selling the 46664 clothing line, named after the anti-apartheid icon’s prison number during his years in jail.
His eldest daughter Makaziwe and one of her daughters have launched a “House of Mandela” wine range; despite the fact Madiba himself once said said he did not want to be associated with alcohol or tobacco.
Some of his grandchildren have started a line of t-shirts and caps featuring his image under the brand “Long Walk to Freedom”, borrowed from the title of Nelson Mandela’s autobiography.
A symbol of unity: it is a highly sought after brand and the source of quarrels within Mandela’s family and inner circle. Last year, two of his daughters took one of Nelson Mandela’s longtime friends, George Bizos, to court. They were seeking to oust him and other Mandela associates from two trusts that had been set up to sell Madiba’s handprint.
Barack Obama wants children to learn code
Barack Obama there addressing the youth of America in a video posted to the web on Sunday. It was produced in partnership with Code.org, a nonprofit... Go on reading on our web site.
Visit our website:
http://www.france24.com
Like us on Facebook:
https://www.facebook.com/FRANCE24.English
Follow us on Twitter:
https://twitter.com/France24_en