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Activision Blizzard

13 days ago

EU Approves Microsoft's $69 Billion Acquisition of Activision Blizzard with Cloud Gaming Remedies

The European Union (EU) regulators have approved Microsoft's proposed acquisition of gaming firm Activision Blizzard, worth $69 billion, with certain conditions. The remedies involve allowing users to stream Activision games they purchase on any cloud streaming platform. This approval comes after the U.K.'s competition authority blocked the deal last month due to concerns of reduced competition in the cloud gaming market. Regulators worldwide have been investigating whether the acquisition could distort competition in the console and cloud gaming market. One area of concern was the possibility of Microsoft keeping Activision games exclusively on its own platforms. Activision is known for popular games such as the Call of Duty franchise and World of Warcraft.