Juan Jaramillo
@commercials-director
0 followers
Juan Jaramillo is a freelance automotive television commercials director. His work is characterized by his eye for exterior locations, urban as well as open roads and landscapes, usually combined with innovative graphic elements and visual effects. As a result his style is often described as clear-cut and ultra-modern.
During high-school his notebooks were full of car sketches and drawings. His first job was as an illustrator and photographer at an Auto Trader magazine. He was employed on a film set for the first time in 1978 and started working as an assistant director on TV commercials after film school in 84.
By the nineties Juan had become an international high end producer satisfying numerous advertising agencies throughout Australasia, Europe, South and North America and was described as having the resourcefulness of a pyramid builder.
“As a producer I spent a lot of time thinking of ways to make minimal budgets work. A lot of effort went into advertising dull stuff with exaggerated claims and questionable methods. So when it came to directing I wanted to go back to working with products I have a passion for.”
In 2002 Juan made the commitment to stop producing in order to concentrate on directing automotive work because of his life long passion for car design and visual love of painting with light on sheet metal and chrome.
Juan Jaramillo's 30 years of international filmmaking experience includes work in some of the most gruelling conditions imaginable. He brings inexhaustible talent, specialized auto-centric skills and a relentless pursuit of excellence to every project he undertakes.
During high-school his notebooks were full of car sketches and drawings. His first job was as an illustrator and photographer at an Auto Trader magazine. He was employed on a film set for the first time in 1978 and started working as an assistant director on TV commercials after film school in 84.
By the nineties Juan had become an international high end producer satisfying numerous advertising agencies throughout Australasia, Europe, South and North America and was described as having the resourcefulness of a pyramid builder.
“As a producer I spent a lot of time thinking of ways to make minimal budgets work. A lot of effort went into advertising dull stuff with exaggerated claims and questionable methods. So when it came to directing I wanted to go back to working with products I have a passion for.”
In 2002 Juan made the commitment to stop producing in order to concentrate on directing automotive work because of his life long passion for car design and visual love of painting with light on sheet metal and chrome.
Juan Jaramillo's 30 years of international filmmaking experience includes work in some of the most gruelling conditions imaginable. He brings inexhaustible talent, specialized auto-centric skills and a relentless pursuit of excellence to every project he undertakes.
1:10
17 years ago