Every year, dedicated off-roading enthusiasts take a trip to Moab, Utah, for the Easter Jeep® Safari to make friends, make memories, and make history. See how the Jeep brand vehicles’ legendary capability help them come together to fearlessly tackle the trails. For more than 75 years, the Jeep name has been indelibly associated with freedom, authenticity, adventure and passion. These are vehicles for “ dreamers and doers” - forging extraordinary, uncommon bonds between themselves and their owners, because adventure is found in every Jeep vehicle’s DNA. The Jeep badge stands for more than a brand. In truth, it’s a badge of honor.