Website:
http://www.tronicstudio.com
Tronic is a NYC based directing/design/animation studio.
MISSION STATEMENT
The strength of Tronic lies in our ability to leverage our various backgrounds as architects, designers, art directors and directors to establish a collective fusing of ideas, images, movement and experience.
By actively shaping all projects through a rigorous conceptual process, we transcend preconceived notions of how to arrive at a particular creative solution within any of the media that we work. Ultimately, by privileging our ideas and promoting ourselves as thought leads, we offer ourselves the flexibility to work in broadcast, film, print, internet and the environment.
Our goal is to explore the overlapping condition of these fields through creativity and technology.
MISSION STATEMENT
The strength of Tronic lies in our ability to leverage our various backgrounds as architects, designers, art directors and directors to establish a collective fusing of ideas, images, movement and experience.
By actively shaping all projects through a rigorous conceptual process, we transcend preconceived notions of how to arrive at a particular creative solution within any of the media that we work. Ultimately, by privileging our ideas and promoting ourselves as thought leads, we offer ourselves the flexibility to work in broadcast, film, print, internet and the environment.
Our goal is to explore the overlapping condition of these fields through creativity and technology.
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00:37
I AM
Tronic directed and animated this spot on the loss of nature in our increasingly man-made landscape. I AM shows a bleak future, where animals, now a...
05:19
Andy Awards-Vivian Rosenthal
New media and design studio Tronic's co-founder Vivian Rosenthal has been nominated as a potential juror for the Andy Awards. She needs your vote...
02:08
Target - Condensation
Graffiti artists discover their ability to create sculptural artwork in air. The different styles blend to create a dialogue between the three...
01:00
AXA
The animation highlighted the rapid evolution of mankind and invention by showcasing a man made from folded paper who transforms himself into some...
00:38
Oracle Touch
Tronic designed a 30' freestanding outdoor LED display for Oracle in San Francisco. Touch, which played on the LED sculpture, was filmed in...
00:44
Samsung Olympics
Tronic fused together the worlds of abstraction with photoreal animation to create Samsung's new Times Square spot announcing worldwide partnership...
00:31
Sony Chocolate
Tronic designed and animated this whimsical spot for the Sony Style stores for their holiday campaign. Combining CG chocolate with a live action...
