Gold Bessie-winning TV spot, which was also extremely popular in Quebec, the cityscape outside a normal office window speeds by and then turns into clouds, as if the office itself were flying. The tagline? "Some say it's the way business travel was meant to be." The illusion of the ad, along with the simplicity of the idea, made a strong and memorable case for travelling executive class. Who'd want to take coach when your own office could fly?
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