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Rush details the life of Sam Grover, an acclaimed TV Reporter.

Sam's personal life and television talk shows are at the pinnacle of success. Sam's engaged to his girlfriend, Ahana and his show is constantly in the limelight for his expose's on everything from politics to prostitution to the underground activities of Delhi.

Sam's life takes a 'u' turn when his bosses find his show to be too controversial for primetime TV, not accepting his bosses decision he decides to quit the network.

Then Sam meets Liza a tall, intelligent, elegant and sexy women in short, everyone's fantasy! Liza offers him a job at an MNC with interest in Internet, cable, wireless etc. owned and run by the dynamic Roger Khanna. A leader in the Asia Pacific region, Roger has its sights set firmly on the Indian market.

Together with Sam, Roger intends to create a reality news channel which will blow the current competition, completely out of contention. No man can resist the combined offers of money, power, Liza, a BMW and a new penthouse. And neither does Sam.

This is only the beginning as Sam's charismatic style and the new age viewer dial in technique that his new company comes up with, wherein the public report the crime to the channel.