00:00Mi nombre es Robert Cross, President y CEO de Tina's Burritos.
00:03Tina's makes the world's best burritos.
00:06We make a range of burritos from value, premium, breakfast, large and small,
00:12multiple flavors, but all have great prices.
00:15Tina's Burrito is a large family of people
00:18that work very hard to bring the best products to every single day.
00:32Because we make over a million burritos a day,
00:34we're able to buy ingredients at the best pricing,
00:37we're able to cook them in large quantities,
00:40we're able to roll them like nobody else could,
00:42given the fact that our burrito folders are experts
00:45in being able to roll burritos at the highest speeds.
00:48We've developed a great process.
00:49My name is Elvia Perez.
00:51I've been working here for about 20 years.
00:55My activity is roller burrito.
00:57Me encargo de enrollar los burritos
00:59para que el burrito quede lo mejor posible.
01:02Mi burrito favorito es frijoles con queso.
01:05¿Por qué?
01:06Porque ese es el más común
01:08y es el que más les encanta a los niños.
01:11Para mí, pienso.
01:12From the kitchen to the baking area to the rolling area,
01:16it's all integrated.
01:18You know, it's a straight-through process
01:20allowing to get the freshest, high-quality product.
01:24We use fresh-baked tortillas from our own ovens.
01:26Juan Carlos Moreno, servidor.
01:29Bakery es una máquina que hago tortillas.
01:33Realmente, eso, que salga el producto en el estado perfecto.
01:38Esa es la meta.
01:40Para que tenga una buena presentación, más que nada.
01:43Mi burrito favorito para mí es el steak cheese,
01:47que es chimichanga.
01:48¿Por qué?
01:49Porque tiene un sabor delicioso.
01:50We make all of our ingredients from scratch.
01:53We do blend all of our own spices,
01:55ingredients like beef and chicken,
01:57rice, beans, and cheese.
01:58We slow cook them for outstanding flavor.
02:00Tina's burritos are special because they're freshly made,
02:03and our main formulas have not changed for the past 25 years.
02:08But the whole thing about it is that it really is an interesting thing,
02:11is that we are just doing what you would do at home,
02:13just on a large scale.
02:14So we have a kitchen that just happens to be larger.
02:17We have ingredients just like you would buy at home.
02:20We just happen to be able to process them much more efficiently
02:23than you would be able to at home.
02:25We're looking at moving with our customer into a family pack size,
02:30where they can enjoy the same great varieties,
02:33the same great flavors, in new and unique sizes.
02:37There's a trend in the country to have more larger products,
02:41something that's more hearty, more filling.
02:43We've come out with big burritos,
02:45and the big burritos take our same great fillings,
02:48over double the size of them,
02:50and still maintain a single serve price point for people.
02:53This product has been received incredibly across the country.
02:58I believe everybody deserves to have the best tasting burrito,
03:01and shouldn't have to pay more for it.
03:03Our goal is to reach as many people with the great tasting burritos.
03:07What we've seen, and what we believe,
03:09is that people will try and consume these products,
03:13now and in the future,
03:15if they see that there's a tremendous value and a tremendous taste.
