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A new shareholder-voting rule is reshaping Korean boardrooms just as Hyundai commits billions to US steel.
Fifty conglomerates cut board seats and staggered terms ahead of cumulative voting taking effect September 10. Hyundai Motor Group broke ground on a Louisiana steel plant it says will feed humanoid robots and eventually rockets, while executives push for looser workweek rules to compete on AI development.

Sources:
- Cutting Board Seats, Staggering Terms: Conglomerates Brace for Cumulative Voting — Seoul Economic Daily, 2026-09-06
- Chung Eui-sun: "Steel Made in America Will Go Into Atlas Too" — Seoul Economic Daily, 2026-09-06
- 85% of Executives and Labor Experts Want the 52-Hour Workweek Rule Loosened — Seoul Economic Daily, 2026-09-06
- LG Uplus Forms Alliance to Standardize Modular AI Data Center Construction — Seoul Economic Daily, 2026-09-06

About AI PRISM:
AI PRISM is Seoul Economic Daily's WAN-IFRA award-winning newsroom AI series, delivering Korean economic news adapted for global audiences. Episodes are produced with AI assistance and reviewed by a human editor.

Tags:
#KOSPI #AIPRISM #SeoulEconomicDaily #WANIFRA #CorporateKorea #Governance #HyundaiSteel

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00:06A new law takes effect this week that could hand activist shareholders a seat on your board.
00:1150 major Korean conglomerates have already cut their board sizes by nearly 3% this year
00:17to blunt its effect. Hyundai Motors chairman just told workers in Louisiana their new steel
00:22plant will feed humanoid robots and, eventually, rocket parts. Here's what these three moves
00:28signal for how Korean companies are managing risk right now. It's Monday, September 7.
00:33Let's look at a business story shaping corporate Korea. South Korea's amended Commercial Act
00:38mandates cumulative voting at listed companies with over $2 trillion won in assets starting September 10.
00:45The rule makes it easier for minority shareholders to concentrate votes behind a single board candidate,
00:51raising the odds of an outside appointee winning a seat. Companies across the country have spent
00:56this year's shareholder meetings, restructuring board composition, and staggering director terms
01:01to limit the law's impact. Here's what the numbers show. Analysis of 269 companies across Korea's top
01:0850 conglomerates found total board seats fell from 1,780 to 1,733, a 2.6% drop, with cacao
01:18cutting 14
01:19seats, and Lata cutting 13. Hanjin-kal, Korean Air's holding company, narrowed its board size cap from 3
01:26to 11 members to 3 to 9, as the ownership gap with a rival bidder closed to 0.42%.
01:3314 companies also staggered director term expirations. Hanwha Group extended terms from
01:39a maximum of two years to three years across its main affiliates. Separately, Hyundai Motor Group broke
01:45ground on a $5.8 billion steel plant in Louisiana, with POSCO, its first U.S. steel base, producing 2
01:52.7
01:53million tons annually from 2029. Chairman Chung Yui-soon said the plant's output will also supply
01:59Hyundai's Atlas humanoid robot program and eventually aims to supply SpaceX rockets. A separate Seoul
02:06Economic Daily survey of 102 executives and labor experts found 85% want the current 52-hour workweek
02:14rule loosened, citing R&D and AI development roles as the clearest case for exemptions. And LG Uplus
02:21formed an alliance with GS Engineering and Construction to standardize modular AI data center construction,
02:28aiming to cut build times industry-wide. So, what does this mean for you? Earlier, we said conglomerates
02:36are restructuring their boards ahead of the cumulative voting rule. Here's what that actually means for you.
02:41Expect continued shareholder outreach and governance disclosure through year-end as companies court votes
02:48for their own board candidates, and prepare for renewed lobbying for defenses like dual-class shares
02:53or poison pills. Chung's Louisiana remarks point to a broader capital allocation shift, where steel,
02:59robotics, and mobility investments are increasingly bundled to justify U.S. tariff exposure.
03:05And the labor survey signals where a board-level workforce policy fight is headed next, toward job-based
03:11pay and workweek exemptions, sector by sector. What to watch? The cumulative voting rule taking effect
03:18September 10th, and how boards respond at the next reporting cycle. Hyundai Steel's Louisiana output ramp toward
03:242029, and whether the government pairs a U.S.-Korea capacity split with new tariff relief. And the pace of AI
03:32data
03:32center orders reaching LG Uplus' new PMDC alliance. That's today's AI Prism, CEO. This episode was
03:41produced with AI assistance based on Seoul Economic Daily reporting and reviewed by a human editor.
03:46AI Prism is a Juan Ifra award-winning series. We'll be back tomorrow.
03:51You've been listening to AI Prism from Seoul Economic Daily.
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