Shopify won't add a human until you prove AI can't do it — smart or scary?

Shopify's CEO Tobi Lütke made "reflexive AI usage" a baseline expectation — and teams now have to show why AI can't do the work before they get more headcount or resources.

Smart discipline that forces real automation… or a treadmill that quietly kills the beginner work that trains the next expert?

Based on the April 2025 memo (sources: The Verge, Business Insider, WSJ). Not layoffs — a hiring/resourcing gate.

Comment SMART or SCARY 👇 Follow @smartorscary for the AI tools quietly changing how business runs.

#AI #Shopify #FutureOfWork #AITools #smartorscary