00:02you're listening to AI prism from Seoul economic daily before you send out that application here's
00:09what changed China just proved something about competition the West didn't want to hear Korea's
00:17game industry also just got a wake-up call look at what's happening Chinese AI companies are now
00:22outperforming models eight times their size and Korean game studios they're quietly winning back
00:29the world it's Friday August 3rd let's look at what this means for job seekers and graduates in
00:35Korea two moves happened at almost the same time first a Chinese AI company called deep seek released
00:43a smaller model that beats bigger American models on coding tasks second Korea's game companies
00:49announced they're developing games with Korean mythology not European fantasy and they're
00:54getting global attention neither is about hiring both are about competition both are about whether
01:01Korea looks weak or strong to the companies that will hire you here's what the numbers show deep
01:07seeks lightweight model scored 82.7 on a coding benchmark the larger American benchmark version
01:1472.4 that 10-point gap matters because it means bigger doesn't guarantee better in Korean game
01:21studios the shift is just as decisive Nexon cacao games NC soft and pearl abyss have all committed to
01:29Korean themed major releases these aren't small mobile titles they're AAA productions with 100 million
01:36dollar budgets aimed at global players the industry body published data showing exports have stalled even
01:44as global game revenue exploded Korean developers pivoted to authenticity that pivot is now attracting
01:50funding again so what does this mean for you as a graduate two things first the companies hiring you next
01:57year will have lived through this they saw Chinese competitors gain ground on AI by being willing to fail
02:03fast and they saw Korean game studios gain ground by owning their story that changes what they want from new
02:10hires second the sectors doing this hiring tech games and engineering are the ones with the most entry
02:17points for graduates game studios specifically hired dozens of junior producers 3d artists and narrative
02:24designers tech companies hire AI researchers and yes they hire junior engineers even when times are tight
02:32your entry into the labor market is happening when Korean companies are actively choosing to compete harder
02:38not retreat what to watch check whether the companies you're applying to have announced new projects
02:44with Korean themes or domestic AI investment if they have they're likely growing their teams second
02:51follow deep seeks next moves if they continue to outperform Western models Korean tech companies will
02:57accelerate their R&D spending which means more hiring third watch the game industry conference schedule for
03:04fall and winter major studios usually unveil hiring plans at events like g-star and devcom korea if Korean
03:12games do what the data suggests they will you'll see on-campus recruiting pick up in q4 that's today's AI
03:20prism students and grads this episode was produced with AI assistance based on Seoul economic daily reporting
03:27and reviewed by a human editor AI prism is a one ifra award-winning series we'll be back tomorrow you've
03:34been listening to AI prism from Seoul economic daily
03:37you
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