00:00Hello, I'm Sylvia Dos Santos and I'm responsible for the appellations of marketing global marketing of Renault.
00:08We continue our offensive international,
00:11today we are revealing the name of our new pick-up, Renault Niagara.
00:15After Renault Niagara Concept in 2023,
00:18we capitalise on this name for our series vehicle.
00:23Renault Niagara is inscribed in our strategy of names and evocations geographically.
00:28He envoie the forces of elements,
00:30such as Alaskan, Austral, Boréal, or Filant and Rafale.
00:34Like Renault Boréal, released recently,
00:36Renault Niagara immediately mentions the grandeur
00:40and invites to continue the exploration of the big space.
00:43Niagara is a name that holds the promise of a vehicle
00:46imagined as well for the daily life as well as for the evasion.
00:51Every name is instantaneously a clear imagination.
00:55Here, the imagination of Niagara s'impose naturally.
00:58Renault Niagara is a name rich in evocations.
01:01It immediately transmits an impression of force,
01:03robustness and control of elements.
01:06From a point of view etymological,
01:07the name Niagara appuie its origin in the language amérindian.
01:10It echoes the power of the water,
01:12the tonnerre,
01:13the vastness of the territories
01:15and the natural elements spectacular.
01:17Niagara is a name to a personality marked.
01:22It is also a name harmonious,
01:28and balanced,
01:28thanks to three voices
01:29expressed in each syllable.
01:32Niagara is a name almost universal,
01:34easy to pronounce in all languages.
01:36It is a name to a great emotional dimension.
01:38In perfect resonance with the position of our new vehicle,
01:42Niagara is synonyme of a vehicle
01:43with a powerful design and robust design.
01:46It is clearly our pick-up
01:48polyvalent,
01:49habitable
01:50and comfortable
01:51built for the life of every day
01:53like for the adventure.
01:56The name Niagara is not totally inédit
01:58in Renault.
01:59We had already used this name in 2023
02:01to baptize the concept car
02:03Renault Niagara Concept
02:04which was our model of series.
02:06Today, the name Niagara
02:08takes a new dimension
02:09in incarnating our new pick-up.
02:13Renault Niagara,
02:15it is a promise
02:15of a strong,
02:16protector and polyvalent
02:18ready to respond to all the situations.
02:20It invites us to explore
02:22and go still more.
02:23To be continued...
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