00:00Save this town if you're in London during the next two months, Louis Vuitton has just
00:03opened up a hotel pop-up in central London and there's a bar and a cafe and even a gym.
00:07Running from Friday the 24th of April, the new pop-up townhouse celebrates 130 years
00:12of the house's iconic monogram, with each room dedicated to one of the most legendary
00:15bags. And yes, it is every bit as chic as it sounds.
00:19So, step inside and you're greeted by the keep-all lobby and nod to the brand's most
00:22travel-coded icon. Tuck just to office is the care service where guests can actually
00:26check in their own Louis Vuitton pieces for a little spa-style refresh.
00:29Up says things slow down at Cafe Alma, inspired by the Parisian charm of the Alma bag. It's all
00:34soft light, it's elegant touches, plus lunches, afternoon tea and pastries of course.
00:38Next is a speedy room and this one is really fun. It's bright, relaxed,
00:42it's a love letter to one of Louis Vuitton's most recognizable bags. There's even a dressing
00:45room if you fancy a quick reset before stepping into the speedy P9 safe room where some of the
00:50house's most coveted pieces are tucked away. Then, onto the gym, this is where it gets good.
00:53So instead of traditional weights, the machines are actually loaded with Louis Vuitton's iconic
00:57never full bags, each one famously able to carry up to 100 kilos.
01:01Finally, you can head down to Bar Noe, a tribute to the bucket-shaped Noe bag,
01:05which was originally designed to carry five bottles of champagne. That's four upright and
01:08one in the middle. It's perfect for a daytime flute or a little late-night stop-in and from
01:12Thursday to Saturdays, DJs take over once the sun goes down. So, if you're in London,
01:16this is situated in the heart of Mayfair and it runs until the 21st of June. The pop-up is
01:20free
01:20to stop into and you can make a booking for the reservation and the bar at Louis Vuitton's website.
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