- 4 hours ago
The Apprentice UK Season 20 Episode 2
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00:00The next 12 weeks will be the toughest of your life.
00:05Lord Sugar is on the hunt for the next big thing.
00:08This is an opportunity of a lifetime.
00:12Battling for his backing, some of Britain's brightest prospects.
00:16Come on, boys. Look at that. Your life depends on it.
00:20And then hit him.
00:21It's a deal worth fighting for.
00:23I can sense a bit of friction, absolutely.
00:25Daniel, is that on you?
00:26So, no.
00:26I'm talking then.
00:2920 candidates.
00:30I've never been kicked in the balls by a goat, to be honest with you.
00:3312 tough tasks.
00:35This is a complete and utter joke.
00:39Just jump straight in.
00:40One life-changing opportunity.
00:42You're fired. You're fired.
00:44You completely messed it up.
00:47You're fired.
00:55Previously on The Apprentice.
00:56I'm sending you to Hong Kong.
00:59You'll have to go and find nine items.
01:02A tough first task.
01:04Right, come on.
01:04Go, go, go, go, go, go.
01:06Saw the candidates crumble.
01:07We're yet to find an item.
01:09Are we going up or down?
01:10Oh!
01:12And a dismal performance from Nicky's team.
01:14Where is the driver?
01:15We don't know.
01:16We've lost our driver.
01:18Handed Kieran's boys a hollow victory.
01:20I don't call this a win.
01:22It's a bloody disgrace.
01:24Leaving Nicky.
01:25You only got one item.
01:27And Georgie.
01:28You leave me nowhere to go.
01:30In the firing line.
01:31You're fired.
01:32You don't know how serious this is until you're sat in front of Lord Sugar fighting for your life.
01:444.30am.
01:46Good morning.
01:48Good morning.
01:49Lord Sugar would like to meet you at the Paddington Bear Experience in central London.
01:54The cars will be outside in 20 minutes.
01:56Right, thank you.
02:00Wakey, wakey, everyone.
02:02Go on, John, John, wakey, wakey, rise in the sky.
02:05We're off to Paddington Bear Experience in 20 minutes.
02:08Oh, God.
02:09What do you think it's going to be?
02:10I think it's something to do with kids.
02:12All right, let's go.
02:15I don't know what class this is, but I'm ready for it.
02:18Let's win this.
02:19Let's beat the girls.
02:19I'm sharing first.
02:22I'm a bit concerned, though, because two of the girls have just left.
02:25We can't leave.
02:27I do not want to be back in that boardroom, because I will throw someone under the bus,
02:31I'm telling you now.
02:42The ladies right now, I know they're going to try and get vengeance.
02:45Mate, I don't lose.
02:48Come on!
02:52On the banks of the Thames, the Paddington Bear Experience.
02:59A place for family adventures and marmalade-filled mischief.
03:10Good morning.
03:12Welcome to Storytime.
03:14Lawrence?
03:16Thank you, Baroness Brady.
03:20Karishma.
03:27Are you sitting comfortably?
03:30We should begin.
03:36Once upon a time, there was a very clever businessman who had a big pot of gold to share.
03:42To decide who got the gold, the clever businessman asked 20 candidates to complete a series of difficult tasks.
03:52Sure enough, a winner emerged.
03:55Someone who shone through and worthy of the gold.
03:59As for the rest of them, well, the clever businessman banished them from his boardroom, and they were never heard
04:06from again.
04:09Anyway, that's enough of that.
04:11The kids' storybook market is worth £800 million in the UK alone.
04:17So for your next task, I want you to create a story for four to six-year-olds.
04:23You'll need to produce a book and an audio version to go with it.
04:28Tomorrow, you'll be pitching to retailers, and the team that secures the most orders will be one step closer to
04:35living happily ever after.
04:39Now, ladies, you lost two of your team members in the first task.
04:44So Lord Sugar would like you to pick one of the boys to join your team.
04:52Have you made your decision?
04:54Yes.
04:54And who is it you're selecting?
04:56Levi.
04:57Levi, please join the ladies' team.
05:03All clear?
05:04All clear.
05:05Off you go.
05:09Two days to create a children's story.
05:12Thank you for picking me.
05:13I know it's not all you to put your hands up, so noted.
05:17Turning tall tales into sky-high sales.
05:21A kid's storybook.
05:22A kid's storybook.
05:23Sounds like a really fun task.
05:25Page one.
05:26We can just literally go wild.
05:27Let the inner child come out.
05:29Yeah.
05:30Pick a project manager.
05:32I personally would like to nominate myself to be PM.
05:35I've got a four-year-old child.
05:37Anyone else want to nominate themselves?
05:38I think because you've got a kid, it makes the most obvious choice as well.
05:41I would like to just add something.
05:44Yep, sure.
05:44So I'll put my name forward.
05:45I feel like I let you boys down a little bit last week.
05:47I think I've got some great ideas, which I'd like to share with the team, if chosen.
05:52OK, let's take it to a vote now then.
05:54For Marcus, put your hands up.
05:56Perfect.
05:57That's sorted.
05:57Brilliant.
05:58Amazing.
06:01On the other team...
06:02I'd like to put myself forward.
06:04This is completely my bag.
06:07Setting out her story...
06:08I've got five children, all being in that age range.
06:11Property expert, Andrea.
06:14I'm a school governor, background in preschool.
06:18I mean, I have personal experience of a written book, which were a giraffe, and it's been a major hit.
06:23Yeah.
06:25OK, far.
06:26Absolutely, yeah.
06:26Right, so who votes for Andrea?
06:29I think it's you then.
06:32Andrea, have a PM.
06:33Oh, I'm so honoured.
06:36We are going to win today.
06:37I'm so excited.
06:38Honestly, if we don't get this, you know, I'll happily be fired.
06:41If we don't win this, we've got this in the bag.
06:44Me being project manager is just about leading the team and getting to where we need to be.
06:49Yeah.
06:52Along the corridor.
06:53I've got a story idea, I think.
06:55Next for the boys.
06:56So mine is Geno Giraffe.
06:58He's on a spaceship, and his whole end goal is basically to have a poo.
07:01Flash out a plot.
07:04Do we want to go through the planets until you get to Uranus, and that's where he takes the poo?
07:08No, no, no.
07:10I would suggest the scene is if someone going to space, it should be a human.
07:14He's got astro.
07:15Can I just have one more idea?
07:16My concept would be going off something that's already there, Goldilocks and the three bears.
07:21Every room is a different, like, this toilet's too big, this toilet's too small, this toilet is just right.
07:26Good, good, good.
07:27I'm happy with that.
07:27Love that.
07:29The team are talking about astronauts, they're talking about toilet humour, but is it an inspirational story?
07:35Is it a spin on a fairytale? At the moment, I've got a lot of Martians, but not a lot
07:39of meaning.
07:40Perfect. Guys, so, to finalise, there's a boy called Astro, five years old, goes into space, and essentially he's trying
07:46to find the perfect toilet.
07:49Brainstorming their bestseller.
07:51I had just a quick, brief idea. The preschool children, four to six, they're going to be starting school.
07:57Project manager, Andrea.
08:00Could be a book about starting school, about them being nervous, trying to alleviate any worries and anxiety. That's just
08:06an idea.
08:06So, my idea is about a zebra that doesn't have any stripes. So, he's on a journey in the jungle,
08:14and along the way, he meets different animals, and they end up giving him a stripe, so it's, like, coloured
08:19stripes.
08:20I do like that idea.
08:21Are we not using the school thing about...
08:23What is your decision? What do you want?
08:24I think we need a main character, which could be a zebra.
08:27Then you were, like, worried about what you were going to have for the lunch.
08:30Can I just say, right now, I'm seeing it as if there's two ideas, where, does the zebra do zebra
08:35-like things in a safari, or do they do things that children would do in a school?
08:38They're just bringing the school into the safari.
08:40Children would go in a school.
08:40Yeah.
08:42They've got an idea about a zebra that has no stripes, and he gets his stripes, and then they're talking
08:47about the zebra being in a school.
08:49I think they've got a basis of an idea, but I don't think it's very well thought out at this
08:53stage.
08:53We've got those.
08:54Yeah, I think it's a great story, guys.
08:56I love it.
09:00Martialing his main characters.
09:02Going into the story team, we have Town, we have myself, we have Harry, we have Lawrence, and we have
09:07Connor.
09:08And everyone else is on design team.
09:11Business owner, Marcus.
09:13In terms of sub-team leader, I would like to make Kieran.
09:18You'd be sub-team leader, because you did put yourself forward earlier.
09:21Yeah, happy with that.
09:22And what do you mind your rationale behind that?
09:24I mean, does he have a design agency, or?
09:27Are you putting yourself forward?
09:29Well, because I do have a design agency, I do a lot of branding with my own company.
09:33I do understand, Dan.
09:34However, due to timing, please, if you can just respect the decision for Kieran to be sub-team leader, if
09:39that's okay.
09:39So sorry about that.
09:41Right.
09:42Amazing.
09:44I do have a few concerns.
09:46I think with Kieran being sub-team leader, it might just be his way or no way.
09:48And he doesn't have a marketing or branding background.
09:51So I can't really see what skills Kieran's bringing to the team as being sub-team leader.
09:55Right.
09:55Let's do it, boys.
09:56Let's do it, boys.
09:57Come on.
09:59Who was the preference of going on the design team?
10:02Okay.
10:03So the rest of us would like to go on the starry team.
10:05Yeah.
10:05I would like to put myself on a sub-team leader just because I have a lot of experience in
10:09illustration and design.
10:10Yeah.
10:11Okay, sub-team leader.
10:12Welcome.
10:13Right, guys, please remember, we're a team and we're going to win it as a team, okay?
10:17We've got to go.
10:18Sorry.
10:2110 a.m.
10:23While half of each team head off to create their character.
10:26We haven't got an idea of what Marcus wants in terms of the creative.
10:30Yeah, I think we have to probably just make a bit of an educated decision on what we think.
10:34The rest will pin down a perfect plot.
10:38This isn't about creating a sales pipeline.
10:40It's about creating a sales poop line.
10:44One, two, three, poo.
10:49Central London.
10:51Base for both design teams.
10:54Publishing house, Bonnier Books.
10:56Morning.
10:57Good morning.
10:57Nice to meet you.
10:58Hiya.
10:58Hiya.
10:59Honing in on a hero.
11:01What ideas do we have for names, girls?
11:03I think it's a zebra, like a Z name.
11:06Roxanne earns her stripes.
11:08I was thinking something along the lines of Zabori.
11:11Oh, that's nice.
11:12Yeah.
11:12I mean, it's a strong name.
11:13I'm happy with Zabori.
11:14Yeah.
11:15Okay, yeah.
11:15All right, so we've got Zabori the zebra.
11:18Without a clear steer from mission control.
11:21So, Astro the astronaut, if you can now draw a body for us, you know, almost like a...
11:26Yeah.
11:27Okay, got it.
11:28Yeah.
11:28Subteam leader Kieran takes command.
11:32Okay, let's get some colour on.
11:33So, please, can we have...
11:35Sorry, sorry, sorry.
11:37Everyone, stop a minute.
11:39Please, can we get some colour on the body?
11:40We're going to go for a red cuff, a red neck, and a red boot.
11:48In terms of main colour, guys, let's get him his suit orange.
11:53That colour, I associate it with, like, being in prison, you know.
11:57But four- and six-year-olds aren't going to know what people wear in prison.
12:01Dan has told everybody he's an expert at designing.
12:04But when he's coming up with suggestions, the sub-team leader is actually shutting him down.
12:08I think he wants to get on with completing the task rather than listening to members of his team who
12:12might be able to help him.
12:14Let's go outrageous on the colour for the flag.
12:16So, what about green?
12:17I'm not sure if green might be too contrasting.
12:19Right, so, can we make the flag green?
12:26Tile Yard, King's Cross.
12:28So, Astro has been traveling for a very long time.
12:31He really needs a poo-hoo.
12:33While Astro gets off to a rocketing start...
12:35Big letters down here.
12:37Yeah, yeah, yeah.
12:38Yeah, yeah, perfect.
12:38Exclamation mark.
12:39Yeah, yes.
12:40Exclamation mark.
12:41For school governor Andrea...
12:43Right, team, you know what we're doing.
12:44You've got the brief.
12:45We're 20 pages.
12:46A lesson in nailing the narrative.
12:49So, let's get on with the first page.
12:51Should we start straight away?
12:52What are we doing?
12:53We need to get into the story, don't we?
12:55I think we could start off with the child leaving home.
12:57Yeah, and then the last sentence, maybe, of each page.
13:00We do, like, where, keep going, or it will be just fine.
13:04Could maybe the zebra have another friend or a sibling
13:06that's in a slightly older year?
13:07I think that's going to be so much.
13:08Okay.
13:10Let's come back to what we're doing again.
13:12Why don't we bring it forward?
13:13Can I just stop it there, please?
13:15Oh, we're not going to get this done.
13:16We're not talking over each other.
13:18I'm the project manager.
13:20Everybody's contents will come into this,
13:21but we can't keep interrupting,
13:23because we've got to get it down on paper, okay?
13:25Yep.
13:27There's too many people trying to be in the limelight.
13:30That is the problem.
13:31And he's trying to pull people back
13:33because we can't finish a page, never mind a book.
13:37Let's get the story down, please.
13:38But we can't over talk, okay?
13:45Maybe the glasses with the big eyes
13:47so that you can amplify his eyes
13:48and make him look extra cute.
13:49Yeah, great.
13:50Fab.
13:51So let's get our stripes on.
13:53Yep.
13:54While the girls zero in on their zebra...
13:56Oh, that's very cute.
13:57Introducing Zabori, guys.
13:58What do you think?
13:59Love him?
13:59Yeah.
14:00Love him.
14:00Yeah.
14:00Fantastic.
14:02For Marcus's story squad...
14:04I think we should have the same line
14:06for all of them when you knock on the door.
14:07Like, hi, Rue.
14:08Yeah.
14:08Can I do a poo in your loo?
14:10All hopes pinned on poo.
14:14Finally, he found the perfect loo
14:15to do the most amazing poo.
14:17The kid's going to start laughing at this.
14:19Yeah, my main fear right now
14:20is the lack of conclusion.
14:21Yeah.
14:21So what's the conclusion of this story?
14:23Take it out moral.
14:23I think the end goal is that
14:25he's done the poo and then he's fine
14:27and he's happy.
14:28Okay, that's fine.
14:29That's good enough.
14:29Yeah.
14:31I do have a fear
14:32that we have oversimplified things.
14:34We have dumbed everything down
14:36a bit more than I did want to.
14:38But that's the role of a project manager.
14:39You have to make certain decisions
14:41and it's a decision that I have to stick by.
14:43Okay, perfect.
14:44Let's just make it quick.
14:45Marcus, you have a four-year-old.
14:46Like, is this on brand or what he is?
14:48Yeah.
14:48Would he find it funny?
14:49Yeah, so he would actually find it funny.
14:54Clock ticking.
14:55Shall we get the script down
14:56and then we can drop the pictures in afterwards?
14:59For Andrea's authors...
15:00Should we just put...
15:02Stop, stop, stop, stop, stop,
15:03because I'm conscious of time.
15:04Zavari was struggling with his shoelaces.
15:06He forgot how to tie them.
15:07Yeah.
15:08A case of writer's block.
15:11I think we're done with that.
15:12No, we can't because we need to add the slogan,
15:14but it would be just fine.
15:16I know we're doing repetition,
15:17but do we necessarily need the repetition
15:19every single page?
15:20We're not going to get this book finished.
15:22That's what you wanted to add.
15:23Can we just stop, please?
15:25We're never going to get this story down.
15:27But you don't even know
15:27what you're trying to do either.
15:29You literally have Timmons.
15:30I know.
15:30How many pages have you got?
15:32We've nearly got 12.
15:33What's that?
15:3412.
15:34Nearly got to pick 12 pages.
15:35How many do you need?
15:3623.
15:38We can...
15:38We can move...
15:39Yeah, we'll just...
15:41We're probably putting too much words
15:42on one page, like I said.
15:44Can we just finish the book?
15:46Because we need to end the book.
15:47I know we've got to get pictures on,
15:48but we're going to have a book.
15:50A story with no ending on.
15:54Towards the end,
15:55it was so sort of brutal,
15:56straight to the point.
15:57There was shouting.
15:58There was no sort of professionalism
15:59in the way she was delivering.
16:01And, yeah, I didn't like that.
16:03We've just had to get it down on paper, really,
16:05or we wouldn't have had a storybook.
16:06I feel like a lot of things changed
16:07from what we originally discussed.
16:09From this morning to now.
16:14Mid-afternoon.
16:16In charge of designing
16:17the perfect picture book...
16:19All right, moment of truth, guys.
16:21For Kieran's half of the boys...
16:22Okay, so they put illustrations on to help us.
16:24That's good.
16:25Which ain't bad.
16:26...a first look at their sketched-out story.
16:28Do you know what?
16:29It's not too busy as well,
16:30which is quite good.
16:31I'm very impressed.
16:32Yeah.
16:34For the other team...
16:35Zabori, it's time for school,
16:38said Zabori's mum.
16:40...creative differences.
16:43Zabori was struggling with his she-laces.
16:46He forgot how to tie them,
16:48but it would be just fun.
16:49Oh, God.
16:50Oh, boy.
16:52Wait, hang on.
16:52Why is there no reference to gaining stripes?
16:55Guys, I'm not...
16:56I'm not being funny.
16:56Where is the funniness in this?
16:58But this is quite lacklustre.
17:00It's so disappointing.
17:01I'm confused.
17:02Like, the whole storyline doesn't follow.
17:04There's zero creativity.
17:05That picture that we've done there
17:07has more creativity than this entire story.
17:10Didn't Angel say she's literally written a book before?
17:13The book that she wrote must have been the colouring book,
17:14because this is a travesty.
17:17I don't know what the PM's team have been doing
17:19for the past couple of hours.
17:21It seems they've been twiddling their thumbs
17:22and deciding in the last five minutes,
17:24let's write a storybook,
17:25because it's pitiful.
17:26What we got back,
17:27I can't believe they've actually handed this over to us.
17:29What we're going to have to do
17:30is crack on with what we've got,
17:31and let's hope for the best.
17:35Bringing to life Astro's hunt for a loo...
17:38So, Dan, can I leave you in charge of aliens?
17:42Yeah.
17:42Sub-team leader Kieran is back at the controls.
17:47OK, so, look, I've got an alien here,
17:48so that's my alien design.
17:50Do you want to...
17:51Shall we add a bit more detail into it?
17:52Not just a two-second sketch?
17:54You know, think about it, Dan.
17:55Think of colours, think of size, think of shapes, OK?
17:58So, in the meantime, Dave...
18:00I'm not quite sure just yet whether...
18:01Well, we haven't got time.
18:02Please, may I have Astro and the three aliens
18:05coming down the page?
18:07OK, Dan, describe your three aliens.
18:09Like I said, let's keep it simple.
18:10Just do one alien, we'll change the colour.
18:12That's the image there.
18:13Do you want to describe it to the gentleman?
18:17Do you want me to describe it,
18:18or you can look with your eyes?
18:20I can see it. I can do it.
18:23Some of my points aren't being heard
18:24because I think he's in a frantic rush
18:25to get everything completed.
18:27But, yeah, I think Kieran just needs to listen to us
18:28a little bit more
18:29and stop being very abrupt and abrasive
18:31in some of his words
18:31and the way that he's speaking to us.
18:34OK, next page, please.
18:35Hang on, should we not put numbers on the pages, guys?
18:38At the end?
18:39Because that's a very simple thing to do.
18:41I know, but you keep saying at the end, Kieran,
18:43but I can't see an end in the slides.
18:44I need 24 pages complete.
18:46Once I've got images and text,
18:48we can then add...
18:49..because, again, it's very minimal.
18:54North London.
18:56Recording studio, 2020.
19:00Zabori, it's time for school.
19:03While Andrea's team lay down the story of Zabori.
19:07Would you like my green apple?
19:10Next chapter for Marcus's boys.
19:13Please, Roo, can I do a poo in your loo?
19:16Narrating Astro's epic quest.
19:19Do you want to do for Doodoo Land?
19:23Something like that.
19:24These guys like it?
19:25Are we in?
19:26I'm happy with that.
19:26Let's do it.
19:27OK, fine.
19:28That's a bit too much, though.
19:29I'm picturing myself with my four-year-old son
19:31listening to his audiobook.
19:32I'm happy with that.
19:33So, yeah, let's do it, boys.
19:34Let's go.
19:35Track and stuff.
19:36OK.
19:40That's fine.
19:50We have to remember to do the continuation of the stripes as they add.
19:54Finishing touches.
19:55So, page 11, yellow stripe added.
19:58What's on page 12?
19:59It will be just fine.
20:02This is, like, actually making the most out of, like, very little.
20:05OK, cool.
20:06Next page.
20:07Can you put Zabori talking to the lion on that page?
20:10And just let's make them both a little bit smaller.
20:13OK.
20:13Yeah.
20:14OK, cool.
20:14Next page, please.
20:15On this page, can we move this text down into the empty gap?
20:18Yeah, nice, nice.
20:20That's perfect.
20:20Yeah, that looks great.
20:21Yeah, that's nice.
20:22Fantastic.
20:23It will be just...
20:25Fine.
20:28Their whole concept initially was a zebra who gains colourful stripes.
20:32That whole message has been lost.
20:34It's not in the narrative.
20:36It's just a visual in the storybook.
20:38I think we did the best we could.
20:40Yeah, and to be honest, it does look good.
20:41I've seen children's books.
20:43They...
20:43We did well.
20:47For the boys...
20:48OK, guys, come on.
20:49We're almost there.
20:50Let's get this done, please.
20:51Yeah.
20:52Print deadline looming...
20:53For this, guys, it's going to be 21.
20:55This is going to be page 21.
20:57A plot twist.
21:00I would also just like to make a point.
21:02I was actually counting the pages,
21:04and we've missed, like, two or three of the pages out of the book.
21:08You didn't want to mention that earlier.
21:10No, because...
21:11Can we just zoom out?
21:12No, I'm sorry.
21:13This is exactly why, earlier on, I said
21:15we should be numbering the pages
21:16so we're keeping on track.
21:19OK, that one, I think, is the one that we missed out, bro.
21:21We can't do anything about it now.
21:22OK, guys, I've got to send this off to the printers now.
21:26OK.
21:29This team have wasted so much time.
21:31They've ended up with an incomplete book,
21:32and there's two pages missing any illustrations at all.
21:36Having a book with no pictures
21:38for a four to six-year-old,
21:39I think, is unforgivable.
21:41Yes, we've missed illustrations on two pages,
21:44but we've got a book.
21:46I think those two pages,
21:47what we can say is that kids can draw.
21:49Yeah.
21:49They can put their imagination in.
21:527pm.
21:54Stories told.
21:55We've done it.
21:57We've made a masterpiece.
21:58An absolute masterpiece.
21:59I am very proud of every single one of you.
22:01Yeah.
22:01And let's just hope the design team will pull through.
22:04Books designed.
22:05The story of Zabori is done.
22:07Let's see what others think of it later.
22:09Let's go.
22:09Let's make a move.
22:11For both teams, bedtime.
22:218am.
22:22So I'm really excited to see the product that you've come up with.
22:25I'm hoping it's going to be fantastic.
22:26Can't wear it.
22:27While Andrea's team meet their main character.
22:30Okay.
22:30So I want to introduce you guys to Zabori.
22:36That is so cute.
22:36I love that thing.
22:38I love it.
22:40It's really cute.
22:41For Marcus's boys.
22:43The suspense is killing me.
22:44Oh, man.
22:45I'm so excited.
22:46Astro has landed.
22:49Wow.
22:50Okay.
22:51He's got a flag.
22:52Wow.
22:53Yeah.
22:53I think this is fantastic.
22:55This is exactly how I envisioned it.
22:56Well, I'm pleased you like it.
22:57Because we didn't have much to go on.
22:58But we just took an educated decision on what we thought.
23:00What do you mean you didn't have much to go on?
23:02Obviously, we had Astro.
23:03Yeah.
23:04That's all we had.
23:05Sorry about that.
23:06But, yeah.
23:06I think this is in line with our, you know, vision of what we wanted to do.
23:11I'm very happy.
23:14Next for the girls.
23:16Bang, bang, bang.
23:18Zabori fell over his laces.
23:20His face went bright red.
23:22The big reveal of Zabori's story.
23:25It was all just fine.
23:29First impressions.
23:31I think it fits the bill.
23:32Can I just add, sorry, sorry to put a dampener on it.
23:35I just feel like it might be difficult to explain how the zebra got the stripes
23:39because that should have been in the storyboard.
23:42My priority was to have a completed book.
23:45There were no point in having.
23:47And, do you know what, we literally had ten minutes to do the rest of the...
24:19I'm just imagining, like, me and my four-year-old son sitting there reading this.
24:22Amazing.
24:25Why is there no illustrations on this page?
24:27What happened?
24:28It just got missed.
24:28And that's what I picked up.
24:30Because I was counting the pages.
24:32And you told us right at the end and you said that you figured it out earlier and didn't say
24:35no.
24:35No, I was counting the pages, but you were so sure of yourself, Kieran, that you knew exactly what you
24:41were doing.
24:42There was whole illustrations and graphics that were missed.
24:44So, Dan, was that on you?
24:45So, no.
24:46So, who was responsible for that?
24:48For, I guess it was you, Kieran, were ultimately responsible.
24:51I think, yeah, that's not good at all.
24:55Those two pages have really irked me.
24:57There should have been some sort of point in which they said, actually, let's review what we're doing.
25:00I could blame individuals, but at the end of the day, it's a group effort.
25:04So, I just think, yeah, it's ridiculous.
25:05I can sense a bit of friction in the sub team.
25:08Absolutely.
25:09Because of that, I want to actually make some changes.
25:11Dan, you're going to swap with Tan to join us to do the presentation and the pitching.
25:16Just because I want to supervise you myself.
25:21So, the people going to consume my research are Parishma, Carrington, Kroxsan and Levi.
25:28I know that we started on a negative, positive mindset, let's go, because we need to do excellent today, okay?
25:35Yeah, let's do this.
25:389 a.m.
25:40Today, half of each team will prepare their pitches.
25:43So, I would really like to introduce, I'm going to absolutely kick energy and emotion into this and really bring
25:48it to life.
25:49Amazing, Connor.
25:50While the rest gather feedback on their fairy tales.
25:55It was a bit frosty in there.
25:56And there was tension between the PM team.
25:58Let's just hope that they can deliver in this pitch.
26:02Central London.
26:04Are we excited?
26:05Yeah!
26:07Love it, love it.
26:08Hoping for an out-of-this-world response.
26:10Everyone's got a book.
26:12Everyone's got one.
26:14The boys.
26:15He is not scared of any planet in the universe.
26:20Except for one.
26:23Do-do-land!
26:24Dun-do-do-land!
26:30Okay.
26:31I saw a few smiles here and there.
26:34But what did people think of the adventure that Astro went on?
26:37It isn't that funny.
26:38Oh, okay.
26:39Okay.
26:40Did you not find it very funny?
26:43No.
26:44Do you want to hear it one more time?
26:46No.
26:47Okay.
26:48Okay.
26:48That's okay.
26:50This is meant to be a fun adventure book.
26:53And no kids laughed.
26:55So we're going to struggle selling this as a fun adventurous book if the consumers of the book aren't enjoying
27:00it.
27:00We should have been funny, really, shouldn't we, for a funny book?
27:03And there's no pictures on there.
27:06Yes.
27:08Down the hall.
27:09Shall we do the big reveal?
27:12Ta-da!
27:13Wow!
27:15Isn't he so cute?
27:16Yeah, he looks cool.
27:18Zabori's team come face to face with five-year-olds.
27:23Bang, bang, bang.
27:25Zabori fell over his laces.
27:28His face went bright red.
27:30But it will be just fine.
27:34Hands up if we love the book.
27:36Yeah?
27:37Super fun book.
27:38Super fun.
27:39Yes.
27:39Did you understand the bit about the stripes?
27:42So we had Zabori with no stripes and then Zabori with stripes at the end.
27:48No.
27:49Okay.
27:534 p.m.
27:55Hello!
27:57Ahead of the pitches.
27:59They didn't understand, like, why has the Zabori acquired more stripes?
28:02They had just no idea.
28:04For both teams, we had no real laughs in the room and there was not really a lot of engagement
28:10on the faces.
28:11A chance to check in.
28:14You know the two blank pages?
28:15I don't want to know about that one.
28:16No, no, no, I do.
28:17I want to know the problem.
28:18We need to.
28:19I don't even want to think about the negis.
28:20The whole point of consumer feedback is to get the negatives so we can work on the negatives and use
28:23it as positive.
28:24So, lads, come on.
28:25We don't have enough time.
28:26I am going to make a conscious decision to say, let's just forget about the negatives.
28:29We are trying to sell this book.
28:30I think you should put it to a vote, man.
28:31I don't even want to take this one to a vote.
28:355 p.m.
28:38Arriving some of Britain's biggest booksellers.
28:42All with the potential to buy stories in bulk.
28:46Ready to launch.
28:48This is a horror movie or something.
28:50Marcus's boys.
28:53Welcome, everyone.
28:54We are here to present to you Astro and the three aliens.
28:58Ladies and gentlemen, please keep arms and legs inside of the spacecraft as we get ready to blast off out
29:07of this world.
29:08Ladies and gentlemen, I'm going to ask you to count down with me.
29:11Five, four, three, two, one.
29:17We have takeoff.
29:20Good.
29:21He's absolutely awesome.
29:22So energetic.
29:24Yeah.
29:25Astro needs a poo.
29:27He is not scared of any planet except for one.
29:32Doo-doo land.
29:34Dun-dun.
29:37Oh, look.
29:38Them two are a bit frowning.
29:39Please, Roo, can I do a poo in your loo?
29:43But, oh, no.
29:46This loo is too big.
29:52Across town.
29:54Trotting in with her tribe.
29:57Mum of five, Andrea.
30:02Welcome.
30:05Educational books are quite a big thing.
30:11Children from birth.
30:13It's really good to read to children, read books.
30:16It's very educational.
30:19And I think it's a story about a boy who's a zebra on his first day at school.
30:26And he's got worries.
30:27And we're sort of saying, that is fine.
30:33It was Zabori's first day at school.
30:36He was feeling worried.
30:38Bang, bang, bang.
30:40Zabori fell over his laces.
30:42His face went bright red.
30:44But it will be just fine.
30:48Zabori looked out of the window as the bell rang.
30:51Ring, ring.
30:53Guess who he saw?
30:55His mum.
30:56It was all just fine.
31:02Pitch is over.
31:04Hello.
31:04Nice to meet you.
31:05Teams have one hour to secure sales.
31:08What do you think about Astro?
31:09Other than the word poo, where's the funny in that book?
31:12Because we can't find it.
31:15Aiming to seal a deal.
31:16Took a look at foils.
31:17They do not look happy.
31:18Connor, I need you to go in and sweeten them up.
31:20With one of Britain's biggest bookshops.
31:23Astro and the Three Aliens, when we came up with the concept, it was really meant to be engaging.
31:27Connor.
31:29I couldn't find something in it where I was like, this is the main purpose and this is what makes
31:34this book individual.
31:36With the audio book, with the caricature, it's really about bringing the words on the page to life.
31:40I mean, before we go into that, I was going to say, maybe, could we perhaps consider maybe a smaller
31:46amount of units just to see how things go?
31:49My question is, what would make them think this is the funniest thing on the shelves that they can buy?
31:53I think that's where Astro really comes into it.
31:55I mean, I mean, just to obviously go back to my point, even if we can try all just a
32:01few units to see how things go.
32:03I think we would go for 10.
32:04With 10 units.
32:07I'm quite frustrated. Marcus trusted me with this negotiation, but trusted himself more to close it.
32:12But asking them initially for a low number, I'm lost for words.
32:17I was building the rapport, which takes time.
32:19We don't have time to build that rapport. We need to get straight to the point.
32:22I do think there is something in letting the person who's pitching pitch.
32:27On the other team...
32:29We really like it. We think the character of Zabori is just great.
32:33...while Pasha pins down a deal...
32:35The most we would take initially of something like this would be about 500.
32:37Thank you so much.
32:39Thank you very much.
32:41...trying to steer a major sale...
32:43We put a load of passion into this, because we all can resonate one way or another, especially if we've
32:47got children.
32:47We're talking about the units of the item.
32:53So our initial order would be to order 50 copies.
32:56Could we push 200 units on the first one and then go from there?
33:03Can we go ahead with that one?
33:05No.
33:05No?
33:08With you, you'll be supporting us a lot.
33:11If we could just push to 100, we would really appreciate that.
33:15It's the support to our book.
33:17If possible, please.
33:19We'll go to 75.
33:21Oh, so we'll shake on that then. Thank you for your time.
33:23Thank you very much.
33:27I would love to know your thoughts and feedback, Victoria and Melissa.
33:31Can you explain this?
33:32While Connor tries to fill in the blanks...
33:35Yes, so children would be able to draw and bring to life Astro on his adventures.
33:40It honestly just looks like you've forgotten to fill the page.
33:43In talks with high street giant Waterstones...
33:46It's a little confused.
33:48When we read it, we didn't know if it was supposed to be funny.
33:51Tan Man.
33:53Do you think it's something we may be able to try in one or two stores?
33:58How many?
33:58Like we could do like 50 to 60,000.
34:0050 to 60,000?
34:01No, no.
34:02Could we potentially try a smaller volume?
34:05Try 10 copies.
34:06Could we perhaps try 1,000 copies?
34:07No, we're not going to take 1,000 copies.
34:09How many would you feel comfortable taking?
34:11I just said we could take 10.
34:13Just, I need to know, where did that figure just come out from?
34:16I had to because we needed to finish and move on to your new...
34:19I know, but what was the time you need to speak to other retailers?
34:22By the time you said 60,000, you scared her off.
34:27On the other team...
34:28You are actually the first online retailers that we are so interested in getting Zabori's
34:33story into.
34:34While Karishma faces client feedback...
34:37I really like the stripes.
34:39I mean, it was such a good idea, but it kind of didn't go anywhere.
34:43Talking up a deal with children's retailer Natural Baby Shower...
34:47What did you honestly think about our story?
34:49Vanessa.
34:51Well, we love Zabori.
34:53We thought it was very creative, very imaginative, and we can see that it will work for the back
34:57to school story for us.
34:59That's a big market for us.
35:00Oh, wicked.
35:00So it leans into that well.
35:02What's your usual selling units?
35:03Like, what do you normally do?
35:05For something like this, we'd probably be looking at about 1,200 units initially.
35:1330 minutes to go.
35:14What did you think of the book?
35:16Honest Opinions.
35:17While Rothner hears some hard truths...
35:19And I'm quite concerned by the bang, bang, bang.
35:22It almost feels like he's been shot.
35:25For the boys...
35:27You saw the pitch?
35:28Yeah.
35:28Loved it?
35:29Loved the pitch.
35:30Fantastic.
35:31Aiming to complete...
35:33I thought the pitch was maybe better than the book itself.
35:36Okay, but we all come as one, so that's fine.
35:37Essex estate agent, Kieran.
35:40Well, I think the thing is, the book feels a bit unfinished.
35:43Okay, in terms of...
35:45I mean, there's a black page in it.
35:47Yes, so that's for the children to open their mind and illustrate their own map of that galaxy.
35:52I don't think that's immediately obvious.
35:53Yeah.
35:54The subject matter's great.
35:56Brilliant.
35:56What four to six-year-old doesn't love poo and space.
35:59In terms of the colouring, I really feel like it pops.
36:02It is good.
36:03Yeah.
36:03Yeah.
36:04So how many would you like?
36:05I think we would put a maximum order in for 50.
36:09100?
36:1050.
36:11Could we shake on 70?
36:12I think 60 and we'll shake on.
36:1465, meet in the middle.
36:1660.
36:1663.
36:17Done.
36:18Okay, 63.
36:21You've actually done really, really well there.
36:23I love the energy.
36:24I mean, I just like to say, guys, I do sales for a living.
36:28And there, I hope you've just seen, that is what I do.
36:30And it's almost like Marcus forgot that in this whole entire process.
36:33I don't design books.
36:34Right, guys, we need another deal.
36:36Let's go.
36:36Let's go.
36:38Five minutes to go.
36:40The message wasn't entirely clear.
36:42You can see him sort of gaining his stripes, but it's not in the narrative.
36:46Right, okay.
36:47For both teams, toilet humour is a huge thing.
36:50Who, as a word, is funny, but that can't be your entire thing.
36:55A final push for deals.
36:58Hello, can you shake on it?
36:59Shake on it.
36:59Amazing.
37:00Fantastic.
37:00Thank you so much.
37:01Can we get to six?
37:02We can get to six.
37:02Thank you so much.
37:03Thank you so much.
37:05Thank you so much.
37:06We were wondering if we could get to 330.
37:09Fine.
37:10Yes, thank you, sir.
37:156 p.m.
37:16We honestly tried our best.
37:18That's all we could say, and I'm sure everyone here has done the thing.
37:20Yeah.
37:22Tonight, sales will be counted.
37:24Obviously, it's been tough.
37:25It's not been easy, but we've done it.
37:27And our star man over here.
37:29And some big numbers as well.
37:30Let's go.
37:31Let's go.
37:32Let's go.
37:33Tomorrow in the boardroom, the final chapter.
37:46Team day, how are you feeling?
37:47Yeah, not great after yesterday's performance, I'm going to be honest with you.
37:51There were a few people in our team pretending they were the project manager, making decisions.
37:56And who do you think that was?
38:03If we do lose the task, I will tactically bring in the right people in order to save myself.
38:10I didn't sleep very well last night.
38:12I'm just crossing my fingers and praying that the other boys have smashed it out of the park.
38:17Me being PM, it is putting pressure on me going into the boardroom.
38:21But I'm definitely not going down without a fight.
38:26You can go through to the boardroom, Mark.
38:45Right.
38:48Unfortunately, Levi's sick today, so he can't be in the boardroom.
38:53So this task was all about making a kid's storybook, an audio book.
39:00So we'll start with the boys.
39:02Now, Marcus, you put yourself forward as the project manager.
39:09Is that right?
39:09Yeah.
39:10I've got a son.
39:11He's four years old now.
39:12I thought as though also you were really disappointed, rightfully so, in the last task.
39:16And I thought as though I would put myself forward to actually showcase what a proper project manager should be.
39:21Yeah.
39:21So tell me, what's the story?
39:24So we left our brainstorm having a character in space who's on a spaceship who needs to do a poo
39:29and a twist on a modern fairy tale, which we agreed was Goldilocks and the three bears.
39:34Goldy plops.
39:37Goldy poops.
39:38You didn't think of that one, did you?
39:40Goldy poops.
39:40Goldy poops.
39:41Goldy poops.
39:41Now, did you design this?
39:43We, the design team designed the character, yeah.
39:45This is Astro.
39:47So after the initial meeting in the morning, we had no, no brief in terms of what the team wanted
39:53it to look like.
39:54All we had was Astro the astronaut.
39:55I think it was a brilliant job, thank you.
39:57Yeah, we really like the figure.
39:58Right, stick it on there.
40:05Astro needs a poo.
40:07He checks his map for where he's close,
40:11and all he sees is doo-doo land!
40:14Dun-dun!
40:17Right, Close Encounters of the Turd Kind, yes.
40:22Now, what did the children have to say?
40:24None of them, when listening to it, actually laughed out loud.
40:27I think what they found that was an issue was a storyline.
40:30They didn't find it, you know, that funny.
40:32And then we got a couple of blank pages.
40:36What went wrong there?
40:37The problem was bad management.
40:39What you should have done was go back through it.
40:40Lord Sugar, we knew we couldn't polish a turd,
40:43but at the same time, we knew this was the actual book
40:46that we had in front of us.
40:47We had to make the best out of a bad situation
40:48and pitch it to the best of our ability.
40:51The retailers said it was quite a strong pitch,
40:53but they say the product let it down.
40:56It wasn't funny or original.
40:59Right.
41:00OK, then.
41:01All right, well, I've got the picture of what went on there.
41:04Let's talk to the ladies now.
41:07Now, Andrea, you put yourself forward as the project manager.
41:09I think you've got five kids, right?
41:12That's right.
41:12And also something to do with a school somewhere?
41:15Or a school governor.
41:16School governor.
41:17And did I hear you say you'd written the book?
41:19The school had written a book, yeah, for children, yeah.
41:22I thought she wrote the book too.
41:23You said you wrote the book.
41:24You said you wrote the book.
41:25I meant it's in the school, we wrote a book.
41:28Oh.
41:28OK.
41:29So you come up with this zebra.
41:33So we came up with Zabori being a funny-looking zebra.
41:37A zebra in witness protection, I think.
41:40LAUGHTER
41:42We just wanted the kids to relate to him,
41:44and we wanted to make him funny-looking and exciting.
41:47Yeah, OK.
41:48And the story team, I hear there was a little bit of argy-bargy going on.
41:56What was all that about?
41:57It was just chaotic, it was difficult to manage,
42:00and we just weren't getting anywhere,
42:02but it was just shouting over each other constantly.
42:05Sounds like this caused more strops than stripes, quite frankly.
42:11I think the biggest issue was you lost sight of your story.
42:14Yeah. How he gets his stripes.
42:15I mean, it just wasn't in the book at all.
42:16Yeah, we're dead.
42:17The imagery carried the book, essentially.
42:20Absolutely.
42:21Shall I have a listen to this thing here?
42:24Yeah.
42:25Let's have a listen.
42:28It was Zabori's first day at school.
42:31He was feeling worried.
42:33But it will be just fine.
42:37Bang, bang, bang!
42:39Zabori fell over his laces.
42:42His face went bright red.
42:44But it will be just fine.
42:48That's it.
42:49Magically, it looks like he's had a fight with marker pens.
42:53Yeah.
42:54Who did the pitch to the customers?
42:57So, I started with the introduction.
42:59We'd not...
42:59You fluffed your lines.
43:01Yeah.
43:01Didn't you fluff your lines a bit?
43:03Possibly, yeah.
43:04I mean, the retailers, I think they found that the design and character is good, but the story really let
43:11it down.
43:11Yeah.
43:12Yeah.
43:13Right.
43:13Well, I think it's time to see how we all got on.
43:16Tim, can you tell me how your team did with the retailers?
43:19Well, after their positive pitch to the retailers, the total orders they walked away from with five retailers committing to
43:28sales was 419 units.
43:32Right.
43:33Karen, exactly the same thing.
43:35Well, it's a shame you didn't get the story right because, actually, I think you would have got huge orders.
43:40But you did well.
43:41Eight of the retailers, all of them ordered from you and a lot more orders than the boys, 2,855.
43:50Well done.
43:52Very good.
43:53Off you go back to the house and I'll see you on the next task.
44:02Well done girls.
44:08Bring it, bring it.
44:10Well done girls.
44:14Well, I think it's fair to say at the end of this, you won't all be living.
44:19happily ever after i suggest you go off now and uh chat amongst yourselves i'll call you back in
44:27later and we'll get to the bottom of where all this thing went wrong yeah off you go
44:41guys we won congratulations guys yeah a bit disappointing on the story side of things
44:47but a lot of it it was down to like the design team end of the day so i feel
44:51like credit should
44:52be given to where it's due i disagree credit is given to a team all along i said it's teamwork
44:58it's not individuals there's no point in arguing when you're not even listening to me so
45:10all right boys i'm very disappointed i feel as though the problem here lies with the design
45:15that's me being brutally honest but in the brief we didn't get you didn't tell us for example
45:18colors you didn't tell us this is the role of the design team yeah okay when do i design yeah
45:23i
45:24sell and i prove myself in the soul how many did you sell to sales aren't my strong point designing
45:29books ain't my strong book but i don't i don't do i design books no ultimately the failure of this
45:34task is down to kieran providing us an unfinished product the retailers were not happy about that
45:39and as sub team leader it's down to you when it came to the design you guys did not execute
45:44it how
45:44you should have done everything we did no problems with it so but the story didn't flow there was no
45:49laughter when they were reading it no one was laughing when you read the story didn't you all
45:53laugh not really i feel that marcus is completely putting the blame onto the design team which is
45:59not the case obviously there are aspects that we are at fault however the main problem lies is the
46:04story at the end of the day i don't think the story was a problem i do think it's to
46:08do with the
46:08design retailers said it was the story as well so why aren't you listening to them like you didn't
46:13listen to the negative paper marcus will not listen to the experts they did not like the story
46:19yes the book was unfinished but it's still sold i can sell the unsellable yes so i've heard a lot
46:24i now have a very important decision to me let the war begin
46:37yes could you uh call the candidates in please
46:51marcus you said you became the pm
46:54so you could show me what a proper pm looks like i'm looking at you
46:59it's a little sugar i mean i mean i've um i thought i'll run my team effectively i did give
47:04someone a
47:05second chance being kieran um to be able to redeem himself for the first task can i just add there
47:11sorry i didn't actually put myself forward as sub team leader i'm in sales i'm not a designer you
47:15turned down the role did you yeah exactly no i didn't tell another to tell me you don't write
47:20books as an estate agent you write enough about the properties yeah that you sell that's for sure
47:28we always had another candidate dan that wanted it but i feel as though dan is not confident enough to
47:33lead a team just yet that's me being very honest i mean marcus you didn't really make any decisions
47:37at all in this process i did i moved you from i moved you from the design team to my
47:42team because
47:42you and karen were bickering but that's one decision i made do you want to care to bring
47:46up another so i can shut you down again marcus you weren't involved in any negotiations were you
47:51i actually was so there was a point in which uh connor was putting himself forward to speak to foils
47:57but i thought it was taking too long to get this so i then jumped in and i said look
48:00what's the
48:01minimum amount of sales that you can give to us if if i may interject there they had a lot
48:05of
48:05obstacles with the story and the book the design i was just about to introduce our consumer research
48:10before marcus interjected and asked if we could make an extremely small trial offer are you all
48:18missing the point here right that the book itself was rubbish missing illustrations whose fault was
48:28that yes or sugar that one 100 down to the design team yes i take on my shoulders the book
48:34isn't
48:34complete however i i can't take 100 of that because it's the story and the illustration that creates a
48:40book yeah i i would just say i mean kieran if you were just able to listen a little bit
48:44more and take
48:44your time and stop creating a chaotic environment i do believe we could have probably got the book
48:50completed i have to take responsibility for the missing illustration
48:54priyash you you you weren't involved in any negotiations oh he was lord sugar he we were talking
49:00to waterstones they didn't have any interest in the book tan then got them to 10 and then before
49:05anyone that's a lie that is a lie what happened was they said we would offer 10 and then i
49:11suggested
49:11let's do 50 000 or 60 000 and then they said what yes so that's where it started lord sugar
49:16we then
49:17they then said and then i'm still speaking wait um i first says suggested 50 to 60 000 obviously they
49:25what books yeah 50 to 60 000 books yes which is probably not a good idea um but then i
49:31got then
49:31i said what about them off their 10 order was constellation order it was like a pity order it's
49:38most probably just because she drove them nuts from what i can understand in many of their stores they've
49:44got a table with uh one leg shorter than the other three they're using the books to keep them propped
49:50up
49:51that's about it that's about all they wanted them for now um marcus which two people you're bringing
49:58back into this board um lord sugar i would like to bring back kieran and dan kieran and dan yes
50:07please
50:09right well the rest of you go back to the house thank you thank you thank you thank you
50:21what a mess what a total mess i'm going to be interested to hear what you've got to say as
50:27to
50:28why you brought these two people back so if you'd like to step outside now um and we'll call you
50:34back
50:35in later yeah thank you i mean the joke is that the only person coming back from the story team
50:46is the project manager and the story was absolutely crap to use their own words
50:54sorry um could you ask lord sugar if i can go back in please that's all right thank you
51:05yes hello lord sugar marcus would like to come back and speak to you okay stand him in
51:15what can i do for you um i just had a quick contemplation i would like to change my decision
51:23um i actually do want to send dan back home and bring in priyash but you already said you're going
51:29to bring daniel in you must have had a reason for that so um initially i did want to bring
51:34dan and
51:35kieran back in all right i'll tell you what get out there yeah and all four of you be coming
51:39back in
51:40here no problem thank you thank you thank you well that's very unusual very very unusual i mean the
51:50guy puts himself forward as wants to show himself to me that he could be a good leader of people
51:56and yet he can't even make a decision it's ridiculous and um yeah i mean this priyash fellow
52:03his intentions are well but unfortunately it made no impact to this particular task he also made no
52:09sales and from the sounds of it was interrupting other people trying to do the selling now interesting
52:15this dan fellow is always this is wrong that's wrong i think if you're going to do anything for
52:20dan if you're going to keep him in this process you must encourage him to speak up yeah kieran who
52:25was
52:25on the design team he made the second most sales out of everybody what he can't get away from alan
52:30is that he was the sub-team leader and two pages have no illustrations yeah you can't get away from
52:36it
52:41okay could you send the uh four candidates in please
52:56yeah marcus tell me why'd you change your mind um so upon contemplating i felt as though not only
53:04should i bring in uh those individuals that didn't complete what they were supposed to do what they
53:08were delegated i thought i should also bring in those that didn't really pull their weight or do
53:12anything at all what do you mean i give example i don't feel as though you contributed
53:16okay firstly do you think you should be fired i'd certainly not i think why not okay not only do
53:22i i'm a good negotiator i'm a good seller you weren't a good seller he didn't sell anything but go
53:26on but
53:27like for example um when we were creating ashra national i think even dan was there he could he
53:32could see how creative i was given with ideas and flowing and we were kept on getting shut down shut
53:36down was he creative then i do believe he was i think it's down to the leadership and the management
53:40style that both myself and why don't you speak up are you just sitting back waiting for people to
53:46fall on their swords no that's not correct um in this task i adapted very quickly it was a big
53:52wake-up
53:52call to myself and i've really put myself out there in this in this particular where did you adapt
53:56then quickly i must say dan did speak and share his opinions what about you kieran i mean you failed
54:03miserably last week yes i and you're the sub-team leader i done the best i could with my team
54:10i don't
54:10think your actions you act back on a high ego so you treat people last week you're a bit arrogant
54:15have you been a bit arrogant then towards people i think so and i think dan would agree i think
54:20he
54:20has yeah a few times what why i mean just not listening to people dismissing ideas who do you think
54:26should be fired i think kieran and marcus i agree kieran and marcus but two of them because i feel
54:32marcus there was no leadership you didn't set us a brief we didn't have no instruction of what
54:37you wanted in terms of character but no but you knew that it was a five-year-old astronaut right
54:41but where where do i say you just wanted design team to go with that you didn't want to tell
54:44us
54:45what you wanted it's a five-year-old astronaut work work with well marcus the story is the biggest
54:52issue there was no point to it uh yes lord sugar i know the story is not good at all
54:56but the fact
54:57that was finished i feel as though meant that we have done we did a lot better can i just
55:02add sorry
55:03i've admitted i take full responsibility of the book you're sat there still arguing your story's great
55:08no i've clearly said that the story was not a good story again again again the story again
55:14so where's the story again i am the one from the story team that's here so okay okay listen i
55:18think
55:18i've had enough for this i'm gonna make a decision now so um here's my view kieran you're a typical
55:26estate agent you might be a good salesman but you know your failure last time books you know nothing
55:36about at all dan i think you're quite a clever person but i do worry that you're waiting for
55:45people to fall on their sword and priyash you can talk the hind legs off a donkey would you get
55:51you
55:51made me no i don't want to hear any more i don't want to hear any more from you i'll
55:55agree with it
55:57marcus you claim they could show me what a proper pm looks like well i've got to tell you you
56:05ain't
56:05show me nothing but kieran i think it is regretful that there's an attitude about you and whether you
56:17could be one of my business partners but having said that i'm going to conclude today that
56:27that's marcus you're fired thank you now you three have got to up your game okay go on off you
56:50go
56:50thank you thank you i didn't expect to be fired i put myself forward as pm i thought it would
57:02be
57:02appreciated in the sense of you know i'm taking a risk but here's where it is onwards and upwards
57:07the boys are so cocky what's all this big man energy or this personality and then in a boardroom
57:15they write about poo so marcus basically asked me and kieran to come back and kind of changed
57:35the decision at the last minute and my face just dropped i think marcus just spoke too much in there
57:41and the problem the fact he changed his mind really annoyed him did he make the right to
57:45the decision did lord sugar fire the right person i think ultimately you know dan told him to do a
57:49double me and marcus now 17 candidates remain the search for lord sugar's next business partner
58:05continues next time now this task is all about turning poultry into profit oh done done done done
58:12chicken chicken chicken and mushroom pie anyone versus egg if we don't make any money we will lose
58:19guys i'm getting stressed man and in the boardroom bloody hell you tend to piss off feathers fly you're fine
58:54if you think you've got what it takes to become lord sugar's next business partner visit bbc.co.uk
59:00forward slash apprentice
59:02that's
59:02to your point
59:02please
59:02please
59:02appreciate
59:02please
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