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SB19 Pablo speaks up about the issue of using AI (Artificial Intelligence) to make covers of popular songs during the mediacon for their latest album "Wakas at Simula" on Monday, March 23, 2026. The award-winning P-Pop producer says he believes in innovation, but artists also need to be protected.

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Video: Mark Ching

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Transcript
00:00I think AI is a very powerful tool and I personally am strongly grateful on innovation. I think it's really
00:08important.
00:09But it's not at the expense of the identity of artists and breaking the rules.
00:19But it's dangerous because it's not a concept of artists that are doing.
00:27For sure, the artists, from the ground up, know who they are.
00:31They are trying to figure out how to live as a person.
00:37So for these softwares or companies we use it without a concern, I think it's very unethical.
00:45And I think it should be illegal.
00:48Sana po yung mga gumagawa man ng ganitong mga innovation dapat mas matitihin pa nila yung rules
00:55or mag-script sila pag nating sa paggamit.
00:58Or siguro dapat yung mga artist na, artist has the soul control,
01:04yet gusto nila ipagamit yung identity na yung personality na yung creative outputs nila dito sa mga mayroon.
01:13So personally, pero naniniwala ko ang innovation is very important.
01:17Kailangan nang maringin na kahayos
01:19at ma-protect tayo ng mga artist na mga mayroon sa mga nila dito sa mga nila dito sa mga
01:23nila dito.
01:24Thank you again.
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