Behind the curtain of OPM, Philippine music industry executives like Roslyn Pineda have been shaping the future of Filipino music.
In this episode of Billboard Philippines Volumes, the Industry and Record Labels’ Executive of the Year at the 2025 Billboard Philippines Women in Music reflects on the milestones that have marked OPM’s rise, offering insights on the dynamic relationship between artists and record labels.
As Sony Music Philippines’ General Manager, she also shares her thoughts on the ever-changing nature of the music industry, how it continues to surprise her, and why she remains hopeful about its future. What does she believe is the key to OPM’s continued growth in the global arena?
0:00 Start
1:56 Roslyn Pineda on her first memory with music
6:03 Roslyn Pineda on the state of the music industry now
9:55 Roslyn Pineda on local artist selling out concerts and the future of Filipino artist
13:06 Roslyn Pineda on how major labels are playing a major role in the music industry
23:53 Roslyn Pineda on the challenges the industry is still facing today
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