- 56 minutes ago
In Shark Tank India Season 5 Episode 21, aspiring entrepreneurs bring sweet treats and big dreams to the tank 🍬🚀.
From delicious food ventures to ambitious business ideas, this episode is packed with innovative pitches, tough negotiations, smart questions from the Sharks, and inspiring success stories. Watch how passion meets investment in today’s full episode aired on 2 February 2026.
🔖 Tags
Shark Tank India Season 5 Episode 21
Shark Tank India Today Episode
Shark Tank India 2 Feb 2026
Sweets and Treats Business
Indian Startup Show
Shark Tank India Full Episode
Today Full Episode
Entrepreneurship India
Business Reality Show
Latest Shark Tank India
From delicious food ventures to ambitious business ideas, this episode is packed with innovative pitches, tough negotiations, smart questions from the Sharks, and inspiring success stories. Watch how passion meets investment in today’s full episode aired on 2 February 2026.
🔖 Tags
Shark Tank India Season 5 Episode 21
Shark Tank India Today Episode
Shark Tank India 2 Feb 2026
Sweets and Treats Business
Indian Startup Show
Shark Tank India Full Episode
Today Full Episode
Entrepreneurship India
Business Reality Show
Latest Shark Tank India
Category
😹
FunTranscript
00:30I am a veteran engineer of Bharatia Vaisanaya and I am a veteran helicopter pilot of Bharatia Vaisanaya.
00:35Our specialty is gyrocopters and ultralight helicopters.
00:39The helicopter makes its own lift, so it can take off vertically and land vertically.
00:44And gyro.
00:45It's fairly level, even grassy strip is okay.
00:48You can take off from your farmhouse.
00:51Abo Ring Pro, which is AI-powered smart ECG ring.
00:59The current ring that I have seen, is a style, fashion and business ring.
01:05You need an offer that you are going to kill yourself.
01:08Sorry.
01:09I am right.
01:13Nisham is about two years old.
01:17We are in India.
01:19Nisham is about two years old when we arrived in India.
01:26Nisham was a little bit like this, he liked the food and the sweets.
01:33He enjoys being in the kitchen.
01:36He had his little kitchen.
01:39He had a little bit of bread, cooked and cooked.
01:43Put a little bit of oil.
01:4520 grams of oil.
01:47He can take any recipe and create something and it's just out of the world.
01:52Sometimes he would create these different types of pastries.
01:57And I would be, Nisham, where did you taste it?
02:00Chocolate.
02:01Yes, yes sir, yes sir.
02:03You get a flavour from Nisham that you wouldn't get from what I would bake.
02:08Try.
02:10That's really nice.
02:12He has surpassed his mama in his fitness, in his baking,
02:16and everything that he has done in his life.
02:22There are definitely new things that I would like.
02:25You all have to take charge of this tank.
02:28Oh!
02:29He is a great candidate.
02:30Man in black.
02:31Man in black.
02:39What the kind?
02:41You will have to be with the tank.
02:43But I will be with the kingpin of this cartel.
02:46And I will be with the kingpin of this cartel.
02:47Ooh!
02:48Confidence!
02:49My cartel is a common rule.
02:52It's not possible to save their addiction.
02:56In the 11 countries, you won't get such a price.
03:01Because you will always be able to come.
03:04But the dough cut down and the kingpin of cookies is only one.
03:09Hisham Sunesra from Punchkin.
03:12When the other cartel cookies are made like a brick and boring biscuit,
03:17we make oven fresh bakes.
03:19Thick, chunky, addictive.
03:22In every bite, clean.
03:24Wow!
03:26Butter melts, chocolate drips.
03:29And with the flavors, it feels illegal.
03:32So every year, 1,000,000 people surrender in the cookie cartel.
03:37Now Sharks, I'm here to make you an offer you can't refuse.
03:41That's mine.
03:4275 lakhs for 5% equity in my cartel.
03:45So, hands up.
03:48Handshake.
03:50And the most important question.
03:52Are you guys ready to taste my cookies?
03:54Yeah, yeah, yeah.
03:55I don't want to stop it.
03:57I don't want to stop it.
03:58But how are you talking about the dialogue of Shah Rukh?
04:02Oh my god, Oreo cookie on top.
04:05Yes.
04:07Look at this.
04:08Very chunky.
04:09By oozing with chocolate.
04:10Yeah, I want that one.
04:14It is amazing.
04:16It's a very indulgent product.
04:19It's yum.
04:20These are the warm cookies.
04:22I haven't eaten warm.
04:23It's so big.
04:24You know, you've been a wake-up coffee.
04:26Seriously.
04:27I like hard cookies.
04:29Yes.
04:30I like soft cookies.
04:32These are the warm ones.
04:33You have the same concept with cookies.
04:34We make it thick, chunky, addictive.
04:36Gooey.
04:37The word is gooey.
04:38Yes.
04:39Gooey.
04:40The Scarface and Notorious Blackie.
04:43You wrote these yourself?
04:44Yes.
04:45I love the note.
04:47I love the note.
04:48Vegan one.
04:49Yes.
04:50It's an unreleased cookie that we've started.
04:51It's from our cartel fuel line that we plan to launch.
04:53Amazing.
04:54It looks delicious.
04:55No, no, it tastes very good.
04:56And I know it's going to be amazing.
05:00Honestly, this is the Master Chef.
05:03Very nice.
05:04Bro, this is delicious.
05:08This is outstanding.
05:09Amazing.
05:10I have been your customer.
05:11I've eaten your cookies.
05:12What?
05:13Really?
05:14We were packed from India to crumble in America.
05:16Yes.
05:17And when I've eaten your cookies,
05:19we've been able to get cookies outside.
05:22So, I think hats off to what you've done.
05:25One second.
05:26How many times have you ordered?
05:27At least 50, 60 times.
05:28One second.
05:29From a website.
05:30From a website.
05:31Easily.
05:32Can you tell us how you started?
05:34And how did you get a cookie cartel from Panjgani?
05:36I was born in US.
05:3825 years ago, my family moved to India.
05:42Our hospitality business is Panjgani by the name of Ravain Hotel.
05:45Okay.
05:46I've always had a passion for baking from the start.
05:49Yeah.
05:50After my schooling, I also wanted to do something alongside bodybuilding.
05:55So, I was a men's physique professional athlete as well.
05:58In lockdown, we were all at home.
06:00So, I started experimenting with my mom's cookie recipes.
06:03And started sharing them with my friends in Panjgani itself.
06:06Amazing.
06:07The response was crazy.
06:08Everybody wanted more.
06:09And they kept asking me,
06:10When will I get it?
06:11How will I get it?
06:12And at that time, you also know that
06:13the lockdown of the lockdown,
06:15all the road closures.
06:17So, the cookies was literally a task.
06:19So, we were literally smuggling the cookies from one place to the other
06:22to get it to them.
06:23So, my mind clicked on that.
06:25You know, this is an idea that we keep cookie cartel.
06:28Yeah.
06:29It's amazing.
06:30How much did you eat?
06:31The lockdown opened up.
06:32I said, why not?
06:33We bring this to the nation and start cookie cartel.
06:36And that's where the journey began.
06:38Did you share your mom in business?
06:40No, I didn't.
06:41I'm a sole proprietor.
06:42You made a whole business in their recipe.
06:44She'd be happy where I am currently.
06:46Did you hear your name Ben's Cookies?
06:48Yes, I have.
06:49In London.
06:50Ben's Cookies, when you open them,
06:53there's gooey, chocolate or whatever filling.
06:57It's ooze.
06:58So, what is your inspiration for Ben's Cookies?
07:00Ben's Cookies, not so much.
07:02There are other brands in the US like Crumble as well.
07:05Yeah, it's exploding.
07:07Ben's is there.
07:08Then there is Levain Cookies as well,
07:09which is from New York.
07:10So, our idea is like a New York style cookie.
07:13But how much time does it stay?
07:15The shelf life is for 30 days.
07:17But we keep it for 14 days to retain that moisture
07:20and that gooey texture.
07:21Where do you sell it now?
07:23Our cookies are pan-ended on our website
07:26and our cloud kitchen is in Mumbai,
07:29which delivers across.
07:30So, this is in this state?
07:31Yes.
07:32They come in that same gooey texture that you get it.
07:34So, there are oxygen barrier packages,
07:36which have been nitrogen flushed,
07:37to retain that freshness that you are seeing.
07:39How much is one cookie?
07:41The basic cookies,
07:43which are dark and white chocolate,
07:45are 190 cookies.
07:46And the most expensive cookie is at 330 rupees,
07:50which are different fillings.
07:52The price range is very high-side.
07:54We are using the best of the best ingredients.
07:57We are using the best of the best ingredients.
07:58We are using the best of the best of the best ingredients.
07:59The best premium fillings as well.
08:01We are also using a certain amount of flour.
08:04A combination of two different flour.
08:06If you don't buy it,
08:07you won't even know if you taste it.
08:09So, people will think about it two times.
08:11But our branding is also a thing
08:13which creates a curiosity with people.
08:15Your website is opened.
08:18I love the photos.
08:19The way they are showing.
08:21The chocolate and all.
08:22It's very nice.
08:23I love this.
08:26Your favourite cookie dealer.
08:29You had me at that.
08:31I personally like that
08:32when you have six products
08:33or seven products in the food industry,
08:35it doesn't take very long.
08:36Someone will replicate it.
08:38I don't think anybody has gone
08:39with that whole bold,
08:40unapologetic type of branding
08:41that we are going for.
08:43Swedish House Mafia?
08:44Swedish House Mafia is just the name.
08:46The aspect of branding,
08:47they have not captured that.
08:48We love your branding, no doubt.
08:50Because you are the cookie pookie.
08:54How much is your income?
08:55In our first year,
08:572023 to 2024,
08:58we had Rs. 30 lakhs.
09:00With a net loss of Rs. 10 lakhs.
09:02In our second year,
09:03we had Rs. 1 crore.
09:05With a net loss of Rs. 20 lakhs.
09:07And now, year till date,
09:08we have done Rs. 1.5 crores.
09:10With a net loss of Rs. 30 lakhs.
09:12Is this net revenue?
09:13Gross revenue, sir.
09:14So, net revenue is Rs. 1.2?
09:16Yes.
09:17And how much will you do this year?
09:18This year,
09:19we are estimated to Rs. 3.5 crores.
09:20How much profit loss?
09:22This year, 20%.
09:24How much profit loss?
09:26Because our performance marketing spend is now very high.
09:29Why do you have to do performance marketing?
09:31Because your customer acquisition is high.
09:33All of us are repeat customers.
09:34So, our repeat customer rate for our website is 35%.
09:38And our Swiggy Zomato K is 35-42%.
09:41Gross margin and write-off expiry?
09:44How much profit is expiry?
09:45About below 10% right now.
09:47And gross margin?
09:48Making cost is about 35%.
09:50Off net revenue?
09:51Yes.
09:52If you think about Ben's cookies.
09:53Yes.
09:54His success mantra is all the kiosks.
09:56Yes.
09:57So, offline strategy is very big.
09:58Because when you look at it,
10:00when you look at this,
10:01you feel like eating it.
10:02Yes.
10:03Right now, we want to capture our cloud kitchen base.
10:06We are showing good revenue and growth.
10:09So, we want to first capture that market.
10:11And then shift into the retail space.
10:13My investment is, you know,
10:16in a cinema kitchen.
10:17Suddenly, the spike is very good.
10:20Because of quick commerce mainly.
10:22If you go to that side,
10:23your sales will double.
10:24Why won't you go?
10:25Our shelf life is in Blinkit.
10:27We want to have it for a longer time.
10:29With their requirements,
10:31we should have it at least for three months.
10:33No, that's not.
10:34But somehow, they are selling bread.
10:36Yes.
10:37So, if you put them in the grocery
10:38or in the vegetable section,
10:40or in the bakery,
10:42the price point is a bit different from what we have.
10:45Have you tried?
10:46No, we haven't tried.
10:48Why not?
10:49Why haven't you tried?
10:50So, we want to first explore,
10:51getting our cloud kitchen set up in other cities.
10:54Once we've captured that market,
10:56we would like to get into the quick commerce.
10:57But that business is very highly loss-making.
11:01You should have to do another geography
11:03when your quick commerce distribution comes.
11:07I mean, sorry,
11:09the market distribution comes.
11:12Are you taking these calls yourself?
11:14Is there anyone advice you are?
11:15No.
11:16Basically,
11:17we are not doing cloud kitchens set up.
11:19We have a company
11:21which has pre-existing cloud kitchens.
11:23and they give us their space on a percentage basis.
11:26We have a centralized kitchen
11:28where we bake cookies and pack.
11:30In Mumbai?
11:31In Mumbai.
11:32Okay.
11:33We are already talking to some companies
11:34where we are looking to expand
11:35and open up cloud kitchens in other cities.
11:37Like after Mumbai,
11:38our biggest city is Bangalore.
11:40For more central kitchens?
11:42Yes.
11:43For more central kitchens?
11:44Yes.
11:45For more central kitchens?
11:46Approximately,
11:4715 lakh rupees.
11:48And how many cloud kitchens can it serve?
11:49About 15 to 20 cloud kitchens.
11:5115 to 20.
11:52If you do in Bangalore,
11:53you need 10 central kitchens.
11:55Bangalore,
11:56not itself,
11:57just in Bangalore.
11:58But you don't have money for yourself?
11:59You can put it,
12:00but it's pinching the bank right now.
12:02Is it?
12:04Have you raised any money?
12:05No.
12:06But Hisham,
12:07I don't understand,
12:08you're putting money in performance marketing.
12:10Yes.
12:11But you don't want to spend on your kiosk.
12:14Cloud kitchens,
12:16rent is okay.
12:18But you don't want to take a little write-off
12:21on Blinkit and Instamart.
12:23In Shark Tank,
12:24there was a company called Health Factory,
12:25which makes bread.
12:27They have exploded.
12:28Yes.
12:29Because today,
12:30the top 1% of India,
12:32they are all shopping quick commerce.
12:34Correct.
12:35Because they agree to a 5-10% write-off,
12:37they are able to suddenly get into so many doors
12:40on the other variables.
12:41Correct.
12:42So why don't you go into that model?
12:44I don't have to clear that now.
12:45No.
12:46We have to go into the model.
12:47It's not like we are not against that model.
12:50We are just trying to keep up with what we have
12:52on our table right now.
12:53So our six outlets,
12:54which we are working with the company,
12:56they have about 25 outlets
12:58that are already set up in Bangalore.
13:00And our issue was our production capacity.
13:03We were not able to keep up with the demand that was required
13:05to keep these places functioning.
13:07So our whole base will be strong,
13:09then we can get into this.
13:10So where will 70 lakhs burn this year?
13:12In marketing.
13:14And performance marketing on Swiggy's or Meta?
13:16No, no. It is on Meta.
13:18We are seeing a spike in our sales for our cloud kitchens as well.
13:22But the advertising that we are doing,
13:23the effect is coming from another place.
13:24It's more of a branding.
13:25It's more of a branding.
13:26The marketing that we are doing right now is pan-India.
13:28How did you do the demand generation?
13:29If you started the bidding war in the morning,
13:30you will increase the cost.
13:31So how will you break that vicious cycle of increasing CAC and lowering profit?
13:45Flavour innovation is another thing, right?
13:47There are many brands that would make a similar cookie.
13:50But with our flavour innovations,
13:52we have also done this thing
13:53where every month we are dropping a new flavour, right?
13:55So the customer is always coming back for something new.
13:58So suppose in the last three months,
14:01we did this apple capone.
14:03Basically, it's an apple pie inside a cookie.
14:05And you can do this because you are the cookie-pookie.
14:10Of course.
14:13The big cloud kitchens in India,
14:15they are also in spite of massive scale,
14:18massive standardization, brilliant founders.
14:21Now there is a lot of loss making.
14:23Correct.
14:24Right?
14:25In this business, there is an execution rigor.
14:27That is going to be the make or break.
14:32After scaling that,
14:34you will make a profit by making a loss
14:37and make an exit to the investor.
14:39Correct.
14:40At a three and a half core sales in three years,
14:42I don't have the execution play on that.
14:45And that is the reason I am.
14:47Nesham sir,
14:50it's a cool branding.
14:52Positioning.
14:54What I didn't like,
14:55I didn't like the answer to which I asked,
14:58why did you not get a blanket?
14:59You could go.
15:00Yes.
15:01There is a doubt on your execution capabilities.
15:04And I don't think you need the money.
15:06Frankly,
15:07I feel like you have the money.
15:08And you have to put your money
15:10wherever you need.
15:11For that reason, unfortunately,
15:12I will be out now.
15:14I think this is a great opportunity.
15:17You are focused and honest.
15:20You have to learn a lot.
15:22But I am passionate to your industry.
15:24I want to work with some brand in this space,
15:26which can scale very closely.
15:28So, I will make you an offer.
15:29So, I will make you an offer.
15:32Alright.
15:3375 lakhs 10%.
15:34I also like sugar.
15:35The two, three things that I really like is,
15:38one is your gross margin is good.
15:41You have added the product range of thoughtfully brand names
15:47consistent with your cookie cartel team.
15:52Yes.
15:53So, I really like that.
15:54I would love to join if Anupam is okay.
15:58At the same valuation.
16:0175 lakhs at 10%.
16:03I think it is a very fair valuation.
16:05Yeah.
16:06I think we can help you a lot.
16:08They have a lot of experience.
16:10I am very tempted to be a part of your cartel.
16:14And break the cookie market.
16:16But,
16:17So, I think the numbers I was looking at were very similar.
16:19I don't know how much sense it makes for you to have three sharks together.
16:22Or if you want more money.
16:23I think the more sharks the better.
16:24A little equity.
16:25Yes.
16:26Oh my god.
16:27Oh my god.
16:28I won't go down below 4%.
16:29Yeah.
16:30So,
16:3112%.
16:3275 lakhs, 12% all three of us.
16:34And then that's our final.
16:36Can we do 75 lakhs for 11%?
16:39No.
16:40What do you need to do 1%?
16:42Huh?
16:43Don't over optimize and negotiate.
16:45You have to choose this.
16:46It's very simple.
16:4710%, 75 lakhs.
16:49Or 12%, three sharks, 75 lakhs.
16:52It's your call.
16:53Or of course you can go alone with her.
16:54Could we do 12% for 80 lakhs?
16:5680 lakhs.
17:00That's fair.
17:01That's fair.
17:02We have a deal.
17:03We have a deal.
17:04We have a deal.
17:05Okay, bro.
17:06The deal is over.
17:07Yes.
17:08Let's get working quick.
17:09You have to first convert to private limited company.
17:10Yes.
17:11I don't have money in the sole proprietor.
17:12No.
17:13No.
17:17He went from body building to feeding people sugar.
17:19Seriously.
17:23Thank you, bro.
17:24Thank you, congratulations.
17:25What's your height?
17:276'6".
17:286'6".
17:29Wow.
17:30See you.
17:32Bye bye Hesham.
17:33Bye.
17:34Bye bye.
17:35Bye bye.
17:44Friends, play at home, be a home shark, and win a game of games.
17:50Sharks' pitch analyzes, keep your stakes and predict. Download Sony Live app right now.
17:56Once a 4G, always a 4G.
17:59I have been working for the Indian Air Force for about 22 years.
18:03You see, Indian Air Force veterans are the best in the world to understand man, machine and technology.
18:10And with this experience, we can transform and disrupt a lot of work in the civil aviation sector.
18:21These small aircraft, 2-seater, 3-seater, personal airmobiles are a lot of work.
18:27My friend is in the city. He has a small aircraft.
18:30He said that I was in Somnath in the morning in the morning.
18:34He came from Junaagad.
18:37He came from Junaagad.
18:39And now I'm going to Mumbai.
18:42So, in one day, he did all this deal.
18:47Time is money.
18:53And Indians have started realizing it.
18:55playing it.
19:21Oh.
19:22Shark, have you ever thought that in your wedding day, you will give your life to such a hawai jhaj in your life?
19:31It will also be less than a high car.
19:36What a matter of fact.
19:37Have you ever thought that in your garage, a helicopter is also packed with your own garage?
19:42When you have your mind, you will be able to fly away.
19:45And you will be the only dream of Avia Light Wings.
19:48I am Wing Commander Jai Dev Desai, a veteran engineer of Bharatia Waishanai.
19:58And I am Group Captain Kenar Kakadet, a veteran helicopter pilot of Bharatia Waishanai.
20:03We are from Avia Light Wings.
20:05Our specialty is gyrocopters and ultralight helicopters.
20:09We are assembling and manufacturing these ultralight aircraft.
20:14These two or three-seater aircraft are perfect for safe, cost-effective and personal mobility.
20:20Shark, but these aircraft are not only for personal mobility.
20:24It can be used in many areas.
20:26For example, tourism, security, agriculture, health and other.
20:31Shark, not only in Bharatia.
20:34In these countries, we have exclusive rights to these ultralight manufacturing and distribution rights.
20:41We will make our dream of the Make in India and the Make for the World.
20:45And for this dream, we would like one crore for one percent equity.
20:51Shark, let us come together to change the aviation scenario in India.
20:56We will also make good money.
21:01Kedar Ji and Jadeve Ji.
21:02Yes.
21:03You are welcome in Season 5.
21:04Thank you very much.
21:05And you are looking very classy and very sharp.
21:07Thank you very much.
21:08Thank you very much, ma'am.
21:09I understood that you are from the services.
21:11I went straight to the back.
21:13Old habits die hard.
21:15It's a very inspiring habit.
21:17Thank you for defending us.
21:19Thank you very much.
21:21Can you tell us about your service background?
21:23Both of you have taken part in Kargil War.
21:25Oof.
21:28I belong to Amdapad.
21:29After 12th, I didn't have bits.
21:32I did mechanical engineering.
21:34Oh, wonderful.
21:35After that, I joined the Air Force immediately in 1978.
21:38Wow, amazing.
21:39I can tell you three things.
21:40I am quite proud of it.
21:42Basically, Air Force, MiG-21 aircraft, which has retired,
21:46I set up the overall repair line in Hojhar.
21:49Okay, this is you there.
21:50No.
21:51Yes, this is the small man I am.
21:54I am.
21:55And the second thing is, you know the Miraj aircraft.
21:58You know the 2000 aircraft.
21:59Yes.
22:00His engine is manufactured Safran.
22:02It is the same company by which has manufactured Rafal engine.
22:06I am trained by Safran.
22:07And in Kanpur, we had the Miraj engine repair and overall line set up.
22:12So Abdul Kalam also came to see.
22:14I am with Abdul Kalam.
22:16And in Kargil War in 1999, I was posted in Gandhinagar.
22:20After Kargil War, I took my premature retirement.
22:23I was a helicopter pilot.
22:25Okay.
22:26After my graduation, I joined the Air Force in 1991.
22:29After 33 years, last year, I retired from the Air Force.
22:33I started this company in June of 2019.
22:36Actually, in 2018, I told you about gyrocopter.
22:40And I thought that this business is very good.
22:43Kanika Madam will know that the gyrocopter was not allowed in Indian Sky by DGCA.
22:48But in October 2023, a gyrocopter was allowed by DGCA.
22:52So from February 24 onwards, we started this gyrocopter business.
22:57And today, we have reached this place.
22:59We have two types of gyrocopters.
23:01This is from Italy.
23:03It has been painted in aviation training.
23:05Front and back sitting.
23:07This is also a gyrocopter.
23:08This is from Poland.
23:09It is side-by-side sitting.
23:11Like before, it was front and back.
23:13This is also side-by-side.
23:14And this is from Italy.
23:16This is also an ultralight aircraft.
23:18It is for two people.
23:19Sir, sorry.
23:20I have to understand a little bit.
23:22But gyro and helicopter…
23:24Okay.
23:25I will tell you a little bit.
23:26I will tell you in detail.
23:27What happens in FIXP?
23:28When you go to the aircraft, when you take speed,
23:30there is a lift in the wings.
23:32There is not a lift in the helicopter.
23:34You need to rotate the rotors.
23:36There is an engine.
23:37Okay.
23:38And the helicopter itself creates a lift.
23:40Therefore, it can take off vertically and land vertically.
23:44When the gyrocopter has a rotor, it is not connected to the engine.
23:50The thrust of the gyrocopter is getting from the propeller.
23:54So, what do you do in the gyrocopter?
23:55First, you rotate it a little bit.
23:58There is a mechanism.
23:59And then, when you catch the speed, the aircraft is flowing.
24:03The aircraft takes off.
24:05It is simple to explain to you about the gyrocopter principle.
24:08When we were young, he was full of running.
24:11Right?
24:12So, it was running.
24:13Correct.
24:14If it was running, then it was running.
24:16Yes.
24:17So, it is not connected to the engine.
24:19So, you need forward speed to run.
24:22So, what is it?
24:24You need to take off 100 to 120 meters.
24:26Okay.
24:27That means, you need a strip of 300 meters.
24:30Runway.
24:31Now, the strip is not like the airport concrete or bitumen.
24:35It is fairly level.
24:37Even the grassy strip is okay.
24:39So, you can take off from the farmhouse.
24:42Provided you have 300 meters.
24:44So, you need to take off 300 meters while taking off.
24:47And when you land, how much?
24:485 to 20 meters.
24:495 to 20 meters.
24:505 to 20 meters.
24:51Yeah.
24:52But, it is actually not covered.
24:53It is very low fly.
24:55What?
24:56It can go to 4.5 to 5 kilometers.
24:58A height of 5 kilometers.
25:00It can go.
25:01But, DGC has limited to 2,000 feet above the ground level.
25:03And, 10,000 feet above the min sea level.
25:06You can't go there.
25:08But, you can't go there.
25:09Because you can't cover so much distance.
25:11DGC has put the limit.
25:12DGC has put the limit.
25:13No, no, no.
25:14DGC has put the limit.
25:15How much is safe?
25:16The gyrocopter is safe.
25:17Because its controls are very simple.
25:19How much is the mileage?
25:20The gyrocopter is very, very cost efficient.
25:2290% of helicopter jobs.
25:25A gyrocopter can do in 10% of cost.
25:27Speed?
25:28As good as a helicopter.
25:29160 kilometers per hour.
25:31The range?
25:32It can go about 400, 500 kilometers.
25:34And the price?
25:35If you talk about conventional turbine helicopter,
25:39Minimum helicopter, it will cost you 20 crores.
25:42It will cost you 20 crores.
25:43The cost?
25:44This helicopter is only 3 crores, 20 lakhs.
25:47And how much will they sell ultralight?
25:49The seat behind the seat is about 1.25 crores.
25:53And the microlight and ultralight are the same?
25:55The microlight is less than 450 kg.
25:57So, why don't they make it cheaper?
25:59The microlight is basically for personal fun and for aerosports.
26:03But this aircraft is not for personal mobility.
26:07For example, dams and canals.
26:09Railway, highway.
26:11So, you have to supervision.
26:13The forest is such a big forest.
26:15It has to supervision.
26:16What is your core use case?
26:18The core use case will be compounded.
26:20And we will battle.
26:21What is the use case?
26:22For example,
26:24We are discussing with 4 government agencies.
26:27Defense Forces.
26:28This is our helicopter offer for training the helicopter pilot.
26:32Oh, wow.
26:33Right.
26:34Then, there is no helicopter pilot training school in India today.
26:37In truth?
26:38That's why I'm wondering what he's doing here.
26:39I mean, if you'd come to fly for a company like ours,
26:41you'd be drawing 10 times the salary of what you're probably…
26:43You're right.
26:44In today's history,
26:45the helicopter pilot will also be one serviceman.
26:48Or else, he will go to the training in foreign.
26:51That's why we're dealing with the government.
26:53We're talking about we want to set out 20 helicopter pilot training schools.
26:58Today we're listening to VTOLs.
27:01Drones for humans,
27:03which will vertically take off,
27:05vertically land,
27:07under $50,000.
27:10So, in this time,
27:12what is its place?
27:14Now, this is going to be a trial, experimental.
27:17Okay.
27:18Now, even FAA, ESA and DGCA,
27:21how will the design be approved?
27:23They're also researching it.
27:26They're using it.
27:27They use it.
27:28But there are two gyroplanes.
27:30Eyes on the sky.
27:31Somebody looking directly
27:33can immediately give control
27:35if they find anything wrong.
27:36Drone,
27:37by the time they see feed and data…
27:39No, but it's not live feed, sir.
27:40From the drone.
27:41But overall view, they don't take.
27:42They have the compartmental view.
27:44Controlling ground, traffic,
27:47everything is much more easier
27:49because maneuverability is very good.
27:51Sir, there's only one difference.
27:52There's no need for human beings.
27:54Okay.
27:55My biggest problem in today's company
27:57is the pilot.
27:58In India, pilot salaries are the highest
28:01than anywhere in the world.
28:02Do you know?
28:03I know.
28:04How much?
28:05We give 10-20 lakhs.
28:06I have.
28:07After that,
28:08their training costs are $70-80,000.
28:10So anything which involves pilots,
28:13financially,
28:14to make it viable in this country
28:16is the hardest thing.
28:17I don't want to take 10-20 lakhs.
28:18But my question to you is
28:19fundamental first.
28:20Are you making,
28:21assembling,
28:22importing?
28:23We are putting the manufacturing line
28:25and assembly line
28:26and we are putting the kit
28:28and assembling.
28:30So it is exactly like
28:31when I buy a helicopter
28:32with a bell,
28:33I send it to an unassembled helicopter
28:35in cases.
28:36Then I assemble it in my hangar
28:37and try it.
28:38Same thing, right?
28:39Second aircraft forward,
28:40we need our painting.
28:42Number two,
28:43we have no dealership.
28:45We have exclusive rights
28:47for assembly,
28:48manufacturing,
28:49for India
28:50and 20 more countries.
28:52Do you have data
28:53about how many percent
28:54crashed in the world
28:55of a gyrocopter?
28:56This data is actually
28:58not available
28:59because it is a gyrocopter
29:00that is not certified.
29:02There is a lot of
29:03excellent gyrocopter
29:04in the pilot error,
29:06but it is not
29:08technical failure.
29:09You have your
29:10R-44 helicopter
29:11and it is the same
29:12price,
29:13same purpose,
29:14same training cost.
29:15It is also 3-3 crores
29:16and it is also
29:172-seater.
29:18It is a training helicopter.
29:19It is a very old
29:20training helicopter.
29:21It is a very
29:22established training helicopter.
29:23for your helicopter.
29:24But,
29:25why don't the customer
29:26sit in it?
29:2730,000 rupees per hour
29:28operating cost.
29:29It can take you
29:30from Bombay to Puna
29:31in 35 minutes.
29:32Someone like her
29:33will spend,
29:34when Bombay to Puna
29:35travelling in a Mercedes
29:36Maybach,
29:37she will spend the same
29:38amount of money.
29:39Why don't the customer
29:40sit in it?
29:41It is done.
29:42So,
29:43training purposes,
29:44I agree.
29:45But again,
29:46on the training purpose,
29:47what do I choose
29:48to escape
29:49over an R-44
29:50which is an
29:51established...
29:52I do phone,
29:53one part is bad,
29:54the supplier
29:55sends the part.
29:56Right?
29:57And the second hand,
29:58R-44 is about
29:591.5 crore.
30:00And if it is overhauled
30:01every 800,000 rupees,
30:02it will cut the machines
30:03again.
30:04So, how would you
30:05compare the two machines?
30:06The technology
30:19in this,
30:20the safety features,
30:21all pilots,
30:22majority of them,
30:23are for this helicopter.
30:25How much did you
30:26sold?
30:27We are pre-revenue.
30:29How did you get
30:30this 100 crore valuation?
30:31At the end of the
30:32five years,
30:33we are getting about
30:34200 crore of revenue.
30:35And the four
30:36of the government
30:37are talking about
30:38the total value
30:39is 850 crore.
30:41The total value
30:42is 850 crore.
30:43How much money
30:44did you get?
30:46And these contracts
30:47you have discussed
30:48globally.
30:49We are negotiating
30:50a contract, ma'am.
30:51And this contract
30:52will be next month
30:53we are able
30:54to sign.
30:55The value
30:56will be 400-400 crores.
30:57And government
30:58organizations
30:59which have
31:00partnerships
31:01with all of
31:02these manufacturers
31:03globally,
31:04and
31:05why are they
31:06doing this
31:07through?
31:08It's because
31:09we will give
31:10the government
31:11to make in India.
31:12Where are you
31:13doing this?
31:14Do you assemble
31:15in India?
31:16There are two clauses.
31:17One is IDDM clause
31:18or make in India clause.
31:19IDDM is
31:20design and develop.
31:21We are not
31:22claiming that it is
31:23design and develop.
31:24We are only claiming
31:25make in India.
31:27Commander, I think
31:28that you have
31:29got a great opportunity
31:30in the right time.
31:31Whatever
31:32things
31:33do today
31:34ultimately
31:35everybody wants
31:36to do that.
31:37So today
31:38we are democratizing
31:39private flying.
31:40Soon owning an aircraft
31:41will become very important.
31:42Everyone should do it.
31:43So this market
31:44is going to explode.
31:45I don't think
31:46one question
31:47is
31:48I don't get the answer
31:49yet.
31:50You have said
31:51that drones
31:52were not as effective
31:53at the KUM.
31:54But moving forward,
31:55you don't think
31:56that drones
31:57will disrupt
31:58this market.
31:59I will give you an example
32:01to your answer.
32:02Let us say
32:03the agro spray.
32:04A drone is being
32:05used for agro spray.
32:06Right?
32:07Because the spray
32:08is not more
32:09than a meter.
32:10And the speed
32:11is more than 3-5 km
32:12per hour.
32:13Sir,
32:14wait, wait, wait.
32:15Wait, wait, wait.
32:1625 years ago
32:17my grandfather
32:18was in the business
32:19of aerial spraying
32:20using helicopters.
32:21Okay?
32:22And he stopped
32:23because it is the most
32:24unviable thing
32:25on planet earth.
32:26I am not trying
32:27to do it.
32:28I am not going
32:29to go to agro spray.
32:30Yes, come on.
32:31Your time and cost
32:32per hour
32:33and a hectare
32:34is the time
32:35and cost.
32:36And you do it
32:38with a gyrocopter.
32:39I spray it
32:40about 10 meters.
32:41I take a speed
32:42about 60 km.
32:43So,
32:44you imagine
32:45how much
32:46in one hour
32:47I can do it.
32:48So,
32:49this will be cheaper
32:50from the drone.
32:51But I will not get
32:52the order
32:53because a drone
32:54is a government
32:55so it is
32:56a political
32:57socio-problem.
32:59Sir,
33:00we are very proud of you.
33:01Thank you, sir.
33:02Thank you for the service
33:03to the nation.
33:04Thank you very much.
33:05It is a solid passion.
33:07That is,
33:08you know,
33:09thank you for that.
33:10I just have the problem
33:11that if I have to take
33:12one crore in today's date
33:13I would bet more
33:15on drones.
33:16In drones?
33:17Sir?
33:18I think
33:19I have to take a lot of
33:20orders.
33:21Sir,
33:22sir,
33:23you are.
33:24Sir,
33:25I would like to be out
33:26now.
33:27Wish you all the best,
33:28sir.
33:29I don't know why
33:30you are so
33:31strong.
33:32You have a very good
33:33positioning.
33:35You have
33:36800 crore
33:37of government contracts
33:38globally,
33:40because the government
33:41is very passionate
33:42about this
33:43make-in-India,
33:44especially
33:45if there are
33:46government purchases
33:47and it relates
33:48to aerospace.
33:49My simple request
33:50is that you
33:51confidently
33:52own your positioning
33:53as the most
33:54affordable
33:55make-in-India
33:56ultra-light
33:57product.
33:58Do you own
33:59this product in
34:00B2B contracts
34:01in a very good
34:03payment terms
34:04which is
34:051 crore
34:06or
34:07your cogs
34:09won't cover
34:10either.
34:11So,
34:12right now
34:13on Shark Tank
34:14this deal
34:15is a bit difficult.
34:16So, for that reason
34:17I am out
34:18and we wish you
34:19the best.
34:20So, Jai Dev Ji
34:21and Kedar Ji,
34:22firstly thank you
34:23for your reason.
34:24I have learned so much.
34:25I don't think
34:26what is the future
34:27and what is the potential
34:29and not my expertise.
34:31For that reason
34:32I am out
34:33but thank you.
34:34It was a very
34:35fun pitch.
34:36Thank you very much.
34:37Thank you very much.
34:39Thank you very much.
34:40Thank you very much.
34:41Thank you very much.
34:42Thank you very much.
34:43Thank you very much.
34:44Thank you very much.
34:45Thank you very much.
34:46Thank you very much.
34:47Thank you very much.
34:48Thank you very much.
34:49Thank you very much.
34:50Thank you very much.
34:54Thank you very much.
34:55Thank you very much.
34:56Thank you very much.
34:57Thank you very much.
34:58Thank you very much.
34:59Thank you very much.
35:00Thank you very much.
35:01Thank you very much.
35:02Thank you very much.
35:03Thank you very much.
35:04Thank you very much.
35:05Thank you very much.
35:06Thank you very much.
35:07Thank you very much.
35:08Thank you very much.
35:09Thank you very much.
35:10Thank you very much.
35:11I think I stand corrected.
35:12I thought that before,
35:13there is no need of any need of helicopters.
35:14Drones will ultimately replace all of that.
35:16It's a better technology.
35:17But as I thought about it,
35:18today,
35:19we are using candles.
35:22We are using motorcycles and cars.
35:25So,
35:26every technology
35:27becomes a use case
35:28and it finds its market.
35:29And I'm sure
35:30this will also find
35:31a pretty good market.
35:32My problem is
35:33that
35:34I cannot bring any value to it.
35:36Secondly,
35:37to make money
35:39make money
35:41good
35:42but
35:43sometimes
35:44it feels good
35:45when I give them advice.
35:46We have to watch respect for you.
35:47Just do it.
35:48You will not get a bite.
35:49It feels good.
35:50So,
35:51because of those two reasons,
35:52I'm out.
35:53But I have a quick piece of advice for you.
35:55You should seriously consider
35:56a
35:57pilot training
35:58school
35:59chain
36:00like they were saying
36:01that's the biggest problem.
36:04And that is your expertise.
36:05You can start
36:06from there
36:07immediately.
36:08Anupam,
36:09we are thinking
36:10that
36:11in less than 10 years,
36:12we are going to be unicorn.
36:13Love your passion, sir.
36:14Thank you very much.
36:15Salute.
36:19When we consider aviation,
36:20we only think of
36:21big aircraft,
36:22big helicopters.
36:23We never think
36:24that in aviation
36:25there is something
36:26more than that.
36:27What is happening in Europe
36:28is that
36:29these small aircraft
36:30work like
36:31in Europe.
36:32Maybe over a period of time
36:33that mindset
36:34will develop in India also.
36:35I hope so.
36:36Guys, welcome to
36:37the daily Canva report.
36:38In the tank
36:39it feels like
36:40the numbers are playing
36:41in the tank.
36:42It feels like
36:43it feels like
36:44that was the daily Canva report.
36:45That was the daily Canva report.
36:46break
36:47that was the daily Canva report.
36:48that was the daily Canva report.
36:49That was the daily Canva report.
36:50and details crystal clear.
36:51that was the daily Canva report.
36:52That was the daily Canva report.
36:53That was the daily Canva report.
37:10That was the daily Canva report.
37:11Break to go, friends.
37:12But the founders' confidence
37:13didn't break.
37:14Now we see
37:15that they get a big break in your tank
37:16or not.
37:18Welcome back to Shark Tank India, co-presented by Canva and Oppo, co-powered by Lahori Zira and Crunchyroll and partners Reson Solar, Fixderma, Phone Pay Payment Gateway, Wild Gold and Jeeva.
37:48Hello, Shark. Hello, Shark.
37:55Aroga Boila Bum is in our Jain Dharma, which means good health for all.
38:01We made Abo Ring, which gives predictive and preventive health care.
38:08This will give you the power of data, the power of tracking, the power of health that you can use in your fingers.
38:14Sharks, this is Nirav Hemani, I am Atole Hemani, Abo Kepo Founders.
38:20Today, 30 to 40 years of stress, heart issues.
38:26And until we get to know them, it's been very late.
38:31That's why we made Abo Ring Pro, which is an AI-powered smart ECG ring,
38:36which gives 24 by 7 ECG tracking, heart rate and 30-plus health parameters on your mobile phone.
38:43And the most important thing is that AI algorithms give predictive alerts and actionable insights,
38:50so that you can measure your health, monitor and manage your health.
38:55This is why we need to reach every person in India.
38:58Our goal is 1.5 crores, instead of 1% of equity.
39:04Sorry.
39:05Sorry?
39:06What?
39:07Their stress has increased.
39:08Listen to these evaluations, they kill them for 3 years.
39:11Now they will be very prominent.
39:14Sharks, you have Abo Ring Pro model with Aman and Anupam.
39:19And Ma'am, you have Abo Ring model with different colors and sizes available.
39:25Which finger do you wear it on? Any finger?
39:27Usually on the index finger.
39:28Usually on the index finger.
39:29Or else ring finger.
39:30Because there are signals most strong.
39:32As you can bind it with Bluetooth, you can bind it with your mobile phone.
39:37You will see the home screen.
39:40You will tell all the activities, steps, calories and distance.
39:44You will tell.
39:45Plus, if you go down, we have a proprietary score.
39:48Which is a recovery score.
39:49Recovery score means how many times it is.
39:52We have derived this score from 4 parameters.
39:56Heart rate dip.
39:58Total sleep.
39:59HRV.
40:00Which is a heart rate variability.
40:01And finger temperature variations.
40:03We will tell you the sleep score.
40:06Which will tell you how many times you sleep and wake up.
40:09Along with the sleep stages.
40:10In the sleep stages, we will tell you how many deep sleep, REM and awake.
40:17Along with the light sleep.
40:18Because sharks, we sleep eight hours.
40:20But sometimes we think we can't sleep.
40:23The industry first feature is ECG.
40:26Anupam Ji, can I request you to come and show you ECG?
40:32Sure.
40:35You will wear the ring.
40:37The sensors are on the down side.
40:39And you will put your palm here.
40:42Simple.
40:43And you will put your index finger on it.
40:46There is an option of measure ECG.
40:49We will start measurement.
40:50So, until it is measured, in 40 seconds, the whole graph is completed.
40:55After that, the medical grade ECG, which is a single lead ECG.
40:58It will be plotted here.
41:00Medical grade?
41:01Yes.
41:02Yes.
41:03Sir, it has 64 bits per minute.
41:05And this ECG does not show any AFib.
41:07That means, Anupam Ji, your hand is soft and you are strong.
41:11Right.
41:12So, Rava, our AI feature.
41:15You don't collect the ring.
41:16You don't collect the ring.
41:17You provide intelligence.
41:18You provide intelligence.
41:20The most important feature is sleep insomnia.
41:24Today, the average 10 to 15% of the global population is suffering from sleep insomnia.
41:30Yes.
41:31And the most important point is stress.
41:33And this is my stress level.
41:35So, you will see that I am stressed for the last 3 days.
41:38You have to get it.
41:39You have to get it.
41:40You have to get it.
41:41You have to get it.
41:42You have to get it.
41:431.500 crore valuation.
41:47I don't understand that there are so many companies in this field.
41:50Internationally, Aura.
41:51I was very fascinated that even women's ovulation, perimenopause,
41:55everything is done.
41:56Fitter company, Gabit, Boat.
41:58There are lots of rings, right?
42:01Why one more ring?
42:03Yeah, why one more ring?
42:05The first category is Aura.
42:16If we look at Aura, we are Indian Aura.
42:20Because Aura is a company that makes a health and wellness ring.
42:25We claim that our ring is for health and wellness,
42:29because it has been clinically validated.
42:32The second category is for wellness and fitness,
42:36which is definitely ultra-human, Gabit.
42:39The third ring is that we call fashion, style and aspirations.
42:44The part of the pure health is not in it.
42:47So, who comes in the third category?
42:49Is Boat in the third category?
42:50I don't know this.
42:52I would have to ask him.
42:54You want to tell us, but you are a Jijag.
42:56I am not a Jijag.
42:57I am a Jijag.
42:58Tell us about which category is in the third category.
43:00If I look at the current ring,
43:02which I have seen,
43:03because there are many other models of boats,
43:05but this current category is a ring,
43:10which is a style, fashion and wellness ring.
43:14Because the parameters that are coming from us,
43:19are reaching out to us.
43:21And you guys are like Aura.
43:25Your entire UI is inspired from Ultra-Human.
43:29Your same to same interface.
43:31But in the case of Ultra-Human,
43:33that it's inspired by Aura.
43:34Maybe.
43:35That's fine.
43:37That's fine.
43:38That's fine.
43:39I'm saying eventually they all look the same.
43:41The difference is that your ring is better looking.
43:44You have put an ECG monitor.
43:47It's not yet.
43:48It's a big point.
43:49You have put an insomnia tracker feature.
43:51These 3-4 features are different.
43:53But every product in this category,
43:55there is a little bit of feature differentiated.
43:57But it doesn't make a game.
43:59If you are a late entrant in this game,
44:01you need disruptive innovation.
44:03Not sustaining innovation.
44:05Right?
44:06What is this disruptive?
44:07Why are you better than Ultra-Human and Aura?
44:10One very simple point.
44:12The price points.
44:13The price points.
44:14No.
44:15The ring is 26,000.
44:16We sell the ring in 14,000.
44:17But we focus on the ring.
44:18No.
44:19No.
44:20Wait.
44:21You started with price.
44:22It's just $26,000.
44:23$35,000.
44:24$35,000.
44:25The ring is a pro.
44:26The ring is different.
44:27The ring is different.
44:28Sir, sir, sir.
44:29When you look at Amazon,
44:30you get a ring on Amazon.
44:32Just tell me.
44:33Yes.
44:34Your price is approximately the same as Ultra-Human.
44:36Yes.
44:37Yes.
44:38But no.
44:39Okay, great.
44:40You were talking about the differentiator besides price.
44:43First of all, we have four AI algorithms.
44:46You have only seen two videos.
44:48Cardiovascular, which we have shown ECG.
44:50It's a deep algorithm.
44:52Women's Health Management.
44:53We are launching now.
44:54Next month, you will see that it's complete.
44:56It's complete.
44:57It's complete.
44:58It's complete.
44:59It's complete.
45:00It's complete.
45:01It's complete.
45:02It's complete.
45:03It's complete.
45:04It's complete.
45:05It's complete.
45:06It's complete.
45:07It's complete.
45:08What is AI?
45:09The stress AI and sleep AI,
45:11which you are watching,
45:12is the proprietary scores.
45:14It's actionable insights.
45:16That's not AI, no?
45:18No, no, no.
45:19I will tell you.
45:20It's a full-fledged AI.
45:21We are using ExiBoost.
45:22What is ExiBoost?
45:23ExiBoost is an approach to machine learning,
45:26which takes data, crunches it,
45:29and gives a result of a level.
45:32We have validated this engine for 6,000 people.
45:36Because you have stored around 6,000 people's data,
45:40and it is using that data,
45:42to get what is considered average,
45:44normal patterns.
45:45That's right.
45:46And as much as people buy your rings,
45:48their data will go into it.
45:50It will be better.
45:51Have you seen the aura ring display in America?
45:54Yes.
45:55How neat, sleek sticks are.
45:56What are these velvet boxes?
45:58What is this packaging for 15,000 rupees?
46:00I'm not able to understand it.
46:03You've got paper coming out of here.
46:05This wasn't coming out of this.
46:06I had to wrestle it out of the box.
46:09Let me just finish what I'm saying for a minute.
46:12There are no things in other products
46:15that display and this packaging
46:17will not sell to me.
46:18So, Kanika, I take your point.
46:20We have made an environmental,
46:21sustainable packaging.
46:23We already have all the printing
46:26but we couldn't give it
46:28because it was our relationship.
46:30Branding and packaging
46:31are very important for this product.
46:33That's why we are standing here
46:34to bring visibility and support brand and marketing.
46:38We are here.
46:39Are you making this in India?
46:40Yes.
46:41Yes.
46:42Contract manufacturing.
46:43And this chip is made in India?
46:46No, madam.
46:47The chip is not made in India.
46:49So, you are making it in India?
46:50Yes.
46:51Yes.
46:52Where do you import?
46:53If you talk about flexible PCB,
46:55you come from Taiwan,
46:56you come from China,
46:57you come from China,
46:58you come from the main chip.
47:00So, it will be where the company will be,
47:02in Europe or where it will be.
47:03because we are also an Nvidia partner.
47:06So, when we tie up with them,
47:07we will take them from there.
47:10I will also ask one or two.
47:12I will ask one or two.
47:13Or you have solid competition.
47:14There is no competition.
47:15There is no competition.
47:16Where are we?
47:17There is no competition.
47:18There is no competition.
47:19We want to do a unique positioning.
47:23It is a very good thing.
47:24It is a very good thing.
47:25But, I didn't feel good when you said that
47:27we are in Aura Ring competition.
47:29And the rest of us are like this.
47:31And we are in third grade.
47:33I would also say,
47:35sir,
47:36we do not keep our brand competitive trackers.
47:39But, it will not look good, sir.
47:41We didn't mean it.
47:42Sir, if it happened...
47:43No, no.
47:44You will not do it.
47:45But, a little feeling came.
47:46You will not make fashion and style ring.
47:49No, sir.
47:50You will check the whole data.
47:52You will also know where your numbers are
47:54and where our numbers are.
47:55Is it right?
47:56Yes.
47:57The health parameters are also good, sir.
47:58And the pricing is also good, sir.
48:00We do not pay for $15,000,
48:02because we think it is a little bit expensive.
48:04The pricing is logical.
48:05The price is good for the Indian price.
48:06How much is it?
48:07It is in $4,000 or $5,000.
48:08Wow.
48:09The market is small.
48:11We respect each other.
48:13We have to work with the market.
48:16We have to work with the market.
48:17I am also out to sir.
48:19Because, you know,
48:20we wear ring-up.
48:21We wear a wedding, right?
48:22Yes.
48:23It means that,
48:24you are with us today.
48:25I am also wearing a ring of the sir.
48:27I am also wearing a ring of the sir.
48:28That's why we can't go anywhere else.
48:30I am out to sir.
48:33I think, in this space,
48:34where Amun's boat is $4,000,
48:36that is a sweet spot for me.
48:38Today, to spend $15,000,
48:40it is a great thing for most Indians.
48:42Number 2, I think,
48:44it is a very overcrowded market.
48:45There are a lot of wearables.
48:47So, I won't use it.
48:48And for that reason, I am out.
48:51First, the ring becomes sticky.
48:54Because, you want all your data
48:57to be in that device.
48:58So, there will be a history or trend
49:00that once you've lost a customer,
49:02then that customer has gone with that ring
49:04for a fairly long period of time.
49:05So, that is one issue.
49:07We will not switch quickly.
49:08The second issue is,
49:09this AI buzzword is now.
49:11I think, in AI,
49:13you have a very basic level of analytics.
49:17And you can't really claim
49:18to be a very high-tech AI device.
49:22There is a lot more going on,
49:24especially in the US.
49:25And given the price,
49:27I am out.
49:29For me, this is a lot of shock.
49:32I am wearing an Apple Watch.
49:34And I see all sleep,
49:35stress,
49:36period tracking,
49:37and everything.
49:38I see all data on that.
49:40Because I feel good.
49:41I am showing you what's going on.
49:42I am showing you what's going on.
49:44I want to hear the numbers.
49:45So, tell me the numbers.
49:46And the market size,
49:48give us a little estimate.
49:50And what players are doing?
49:51How many players are doing?
49:52Last year, we had 62 lakhs.
49:56And this past year,
49:58March 2025,
49:593 crores.
50:00This year,
50:01we are thinking,
50:02we will do 11 crores.
50:03I am thinking,
50:04next year,
50:05we will do 15 crores.
50:06How much do you do now?
50:07How much do you do now?
50:08We have already done 1.7 crores.
50:11Do you do 1.7 crores and 11 crores?
50:13No.
50:14I am telling you.
50:15I am telling you.
50:16We are launching a campaign,
50:18which is going to come in January.
50:20So, we will have 5 crores.
50:22So, we will leave it.
50:23We will leave it.
50:2411 crores.
50:2511 crores.
50:2611 crores,
50:276 crores.
50:28We have achieved 1.7 crores.
50:29Now, it is 1.7 crores.
50:30So, now,
50:31with your run rate,
50:32we have 3 crores estimate.
50:34And what is the market size?
50:35What is the market size?
50:36Just rings.
50:37The only ring's market size is 3,000,000 rings.
50:40This year,
50:41S per IDC.
50:42Tell us about 3,000,000 number.
50:43In the value.
50:446,000,000,
50:45180 crores.
50:46180 crores.
50:47And who is the largest player in India?
50:49Ultra-Io.
50:50Aaman.
50:51So, how much of the board?
50:53You are the largest player.
50:54I know in this quarter.
50:56Focus, focus, focus.
50:57Do you need to offer
50:58that you just have to kill Aman.
51:00Sorry, sorry.
51:01If you have to kill Aman.
51:02Sorry, sorry.
51:03Sorry, sorry.
51:04So, now,
51:05right now,
51:06the top 2-3 players,
51:07tell us their size.
51:08Total,
51:0975,000 rings in the last quarter.
51:13Ultra-Human,
51:15Boat,
51:16Gabit,
51:17and we are doing 65% market share.
51:19You don't have anything, sir.
51:21Our 1,000 rings.
51:221,000 rings.
51:23So, how will you compete?
51:25In the last 3 months,
51:27the support we have received,
51:28we have seen a fraternity,
51:30according to the screening devices.
51:33Doctors are recommending it.
51:35We are already working with 75 doctors.
51:38They are promoting this ring.
51:40And how much capital did you raise?
51:42We raised only 5 crores in June of 2025.
51:46How much value?
51:4798 crores.
51:48Wow.
51:49Amazing.
51:50Who gave these 5 crores?
51:52We have friends,
51:53and they are part of the promoter group.
51:55So, they have invested.
51:56Tell us your equity.
51:58How much value?
51:59We both have 60%.
52:0133% of our investors have.
52:05How much growth was in the wearables market?
52:0926% growth.
52:11But,
52:12if we look after the watch,
52:14it has increased.
52:15The total wearables market has increased by about 30%.
52:18And the ring market has increased,
52:20but it has a very small base.
52:22And here,
52:23there is a lot of value capture.
52:24So, Ultra-Human has a little ring.
52:2616,000.
52:27But its value is so much,
52:28that it captures a lot of the market.
52:30Yes.
52:31What are you doing?
52:32I'm not understanding.
52:33We have already achieved it.
52:35So, I will answer this.
52:36Sir,
52:37I don't think you have an idea
52:38about what it takes to compete in this industry.
52:40These industries are global.
52:43They are talking about Aura,
52:44Samsung, and Ultra-Human.
52:46Globally,
52:47they dominate all this.
52:49And these are deep tech companies.
52:51You need to focus on this.
52:54Excellence in product and marketing,
52:56which,
52:57I'm sorry to say,
52:58you don't have anything in your product.
53:00The ring is nice looking,
53:02but packaging and branding is sterile.
53:04You have given 5 crore,
53:0633% already.
53:07You don't have much capital raise.
53:10I think your chances of winning
53:13are close to zero.
53:15If you have to do something,
53:16you can do it in a disruptive way,
53:18not by features and incremental innovations.
53:21For that reason,
53:22I'm out.
53:23Good luck.
53:24I think your capital,
53:27cap table,
53:28is completely changed
53:29because you have effectively raised
53:3115 crore valuation effectively.
53:33Today,
53:34if you ask 50 crore
53:35or 40 crore valuation,
53:36maybe we would have
53:38a bet too.
53:39But,
53:40to ask for shark tank,
53:41and assume that
53:4311 crore,
53:4511 crore,
53:46when we did 1.7 crore
53:47until now,
53:48that you will get 10 times
53:50multiple valuation
53:51on the basis,
53:52I think
53:53I have a problem
53:54in your thinking
53:55a little bit.
53:57So,
53:58for that reason,
53:59I won't join with Abo
54:00today.
54:02But,
54:03don't just live,
54:04thrive,
54:05run fast,
54:0611 crore
54:08and see if not,
54:09this party will end
54:10next year.
54:11I wish you all the best.
54:12Appreciate it.
54:14I love Abo Ring
54:15If you ask
54:16the situation
54:17that
54:19we have definitely
54:20that our marketing
54:21and brand
54:22visibility
54:24we will definitely
54:25work on it first.
54:26At some points
54:28we wouldn't tell
54:29but we wouldn't finish
54:30it.
54:31That was still
54:32us.
54:37Welcome guys,
54:38with this Nirav
54:39and Atul
54:40who have
54:40Abo Ring
54:42back into the tank.
54:43They mention
54:44How did you experience it?
54:45No deal didn't happen.
54:46But you did so much.
54:48Congratulations.
54:49You work on people's well-being.
54:51Tell us about how this thought came here.
54:54Our ABO ring is measured and monitored.
54:59And our clinically validated AI algorithms convert it into actionable insights.
55:03So that you can know about your health and bring actionable insights.
55:09That's right.
55:10You are so inspiring.
55:11As an entrepreneur, there are a lot of challenges and stress.
55:21But one way is that you are optimistic.
55:24If you look at India, there is a lot of potential in this market.
55:28That's why we move forward and move forward with positive attitude.
55:32And in every market, if there is a purpose, then it becomes a problem.
55:35Like ABO's name is derived, Aarugah Bohi Labam.
55:39That's why it's good health for all.
55:41So, we have told people to make good health and happy to make good health.
55:45That's why it's very important.
55:46That's why it's very important.
55:47That's why you are doing a good job for people's well-being.
55:49It's so inspiring.
55:50We leave your payments' well-being on the phone.
55:52We leave your payments' well-being on the phone.
55:54Because there is a 24x7 omnichannel support.
55:56Paperless onboarding.
55:58And there is no charge.
55:59So that you don't have any evidence for your payments.
56:01And you don't have to be well-being on your payments.
56:03Thank you so much.
56:04Thank you so much for talking to us.
56:05You want to celebrate your payments on the phone and payment gateway.
56:09You have a free subscription for your payments.
56:12And you have a gift too.
56:13Take it.
56:19In front of us, there are a few perfect fits.
56:21So, we thought that it would be a match-off.
56:24Curvy is a size-inclusive women innerwear and shapewear brand.
56:28It's a brand that brings premium quality seamless products to Indian body type and Indian price point.
56:34How did your parents come here?
56:35People said, what are you doing?
56:36If I come from any family, we are Marwadi.
56:38Yes.
56:39Marwadi's love money.
56:40Oh.
56:43In Vogue Shop.
56:44It's such a brand that you can see in every outfit.
56:47And you can be comfortable for hours.
56:50In the current stage, we won't make a better shape.
56:53It's not our comfort language.
56:55You don't have competition.
56:57You don't have a paranoia.
56:58No.
56:59We don't have a difference.
57:00Because you say that we will make it too.
57:01Good point.
57:02Again.
57:03In Dasha Craft, we make bangles.
57:07This can be customized with your outfit.
57:10Oh.
57:11So cute.
57:12Now, take our children's name too.
57:14Alaysa, thank you.
57:16We didn't have any idea here.
57:18You've made 4 crore dhanda by employing 120 local women.
57:26It's amazing.
57:27Wow.
57:28Let's go.
57:29Let's go.
57:30Let's go.
57:31This is the next chapter of fitness.
57:32Let's go.
57:33Let's go.
57:34Let's go.
57:35Let's go.
57:36This is the next chapter of fitness.
57:39Let's go.
57:40Calisthenics.
57:41Wow.
57:42Wow.
57:43Indian School of Calisthenics.
57:45So are you ready for admission in our school?
57:47For admission.
57:59You've listened to your songs.
58:00It's lyrics, music, voice, composition.
58:04Everything has generated.
58:05Fantastic.
58:06You were a judge in Shakhtar.
58:07This is Dragons Den in Sweden.
58:09I was a jury on an episode.
58:11Wow.
58:12This must be the first time in the world a dragon is pitching to a shark.
58:14So I understand you.
58:15I can relate.
58:16I can relate.
58:17Oh, yeah, baby.
58:18I like it.
Comments