00:00Who is Amelia, the AI schoolgirl meme spreading across Europe's social media?
00:09There's an AI character quietly spreading through niche corners of X and Facebook,
00:14and her identity changes depending on the country.
00:17In the Netherlands, she appears as Emma.
00:19In Germany, Maria, sometimes dressed in a traditional Bavarian dirndl.
00:23And in Ireland, another version attacks the country's prime minister,
00:27calling him a mouthpiece for Brussels.
00:30Ireland belongs to the Irish.
00:32See you later for more crack.
00:34But all the characters have the same message,
00:37that life in their countries is under threat from mass immigration,
00:40and that their respective governments are failing to stop it.
00:43Together, these posts have already generated thousands of views,
00:46and they trace back to a character in the UK.
00:49Her name is Amelia, and she's appeared in dozens of videos, images and cartoons,
00:54waving a British flag, criticising migrants, and calling for the UK to adopt ICE,
00:59the US's immigration enforcement agency.
01:01But Amelia didn't start as a meme.
01:04She comes from an educational game called Pathways,
01:07created by an organisation called Shout Out UK and funded by the Home Office to prevent extremism.
01:13Players move through simulated social media scenarios, choosing how to respond to posts and messages.
01:19Shout Out UK says some of the claims circulating online are misleading.
01:24Amelia was not designed to promote political views, and the game doesn't report students for holding opinions.
01:30It's said that the memification and sexualisation of Amelia has been driven by coordinated propaganda networks,
01:36and that it's even led to threats against their staff.
01:39Despite that, new versions of the character continue to appear, spreading similarly misleading claims and rhetoric.
01:45The Cube has tried to reach out to the creators of the meme, who didn't respond to our requests for comment.
Comentarios