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Whodunnit 👀
Get the Torras Ostand case this Christmas, to capture all the great moments (and bedazzle your phone with Christmas stickers in the process) 🤓 ​‬
🌍Website: https://bit.ly/4pSgIAO
🇺🇸Amazon US: https://amzn.to/4qk0mkP
🇬🇧Amazon UK: https://amzn.to/4oKXmN6
🇩🇪Amazon DE: https://amzn.to/44Osjsq

Correction at 8:00: Vivo, Oppo and OnePlus WERE all owned by the same parent company BBK, but BBK was dissolved and deregistered in 2023

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🤖
Tech
Transcript
00:002025 has been a weird and wonderful year for smartphones.
00:03It's the first time that you can buy an ultra-thin phone
00:05that won't snap like a breadstick,
00:07a normal-looking phone with a battery large enough
00:09to power a small vehicle,
00:11or a triple-folding phone,
00:13even if it does happen to cost you
00:15and your entire family's kidneys.
00:17But which ones should people buy?
00:19Welcome to the heavily revamped best smartphones of the year,
00:22starting with the Glow Up Award,
00:24the most improved phone from last year.
00:26And I'd say there are two,
00:27and only two obvious contenders here.
00:29So, Samsung's Galaxy Z Fold 7 feels like a massive change,
00:34simply because of how much slimmer and lighter it is
00:36than the Z Fold 6,
00:38while also bumping up pretty much all of its specs
00:40at the same time.
00:41This one generation is more than the difference in thickness
00:44between the last four generations of Samsung Folds
00:47put together.
00:48And then the one that, beginning of this year,
00:50I would have predicted to be the last phone
00:52to be sitting in this category, the iPhone.
00:55Not the 17 Pro, not the Pro Max, but the base iPhone 17.
00:58I distinctly remember casually strolling into the Apple event
01:01this year, being totally prepared for there to be like
01:03two changes max to this phone, like they usually are,
01:05only to end up scurrying out of there a couple of hours later
01:08when it finished, trying to piece together
01:09my entire page of notes.
01:11Basically, everything about the phone got better.
01:13They took the screen from easily the weakest
01:16in its price segment to probably the strongest,
01:18and even doubled the base storage of the phone
01:20without touching the price.
01:21It's enough improvements that ultimately,
01:23I'm gonna give the glow up award to the iPhone.
01:25There's never been such a sudden, obvious,
01:28best time to upgrade.
01:30Now, onto something new this year.
01:32The outside the box award.
01:34A phone that has some kind of unique trait,
01:36but that actually makes it better.
01:38So the ultra thin phones, for example,
01:39the iPhone Air, the S25 Edge,
01:41they hit the unique part,
01:42but I would say they're worse because of it,
01:44because they die literally 30% faster
01:47than their more traditionally proportioned brethren.
01:50More on these later, though.
01:50What was pretty cool, though,
01:52is the rear display from the Xiaomi 17 Pro.
01:55It feels like the most fully realized
01:58second screen experience.
01:59The personalization options are vast,
02:01and you can even game on the thing.
02:02But ultimately, I would say,
02:03while it does give you tons of small, useful tools,
02:07there are just very few big features
02:09that truly change how you use your phone.
02:11The minimal phone, though, is a full Android experience,
02:14but with this black and white e-ink display
02:16that drains much less power
02:18and creates less strain on your eyes.
02:20But this doesn't win either,
02:21because batteries are getting so good this year,
02:23even without a display like this,
02:25and trying to use your apps
02:27while they're refreshing like a slideshow
02:28is, well, its own kind of strain.
02:30So for me, the smartphone that ended up
02:33impressing me the most with its uniqueness
02:35is Samsung's Galaxy Z Trifold.
02:37I went into my first hands-on
02:38thinking it would feel interesting, but gimmicky.
02:41I came out searching for what the fastest way is
02:44to transfer everything over from my iPhone
02:46when the thing releases in the UK.
02:47It is thicker and heavier when closed up
02:50than a normal foldable,
02:51but the reward of this enormous 10-inch display
02:54it has on the inside that's widescreen,
02:56so content really makes the most of it,
02:57for me, finally makes the cost and sacrifices
03:00from carrying a foldable actually worth the pain.
03:04Okay, I mentioned earlier that 2025 has been the year
03:07of normal-looking phones
03:08that just seem to have limitless endurance,
03:10but which is the best of these unkillable devices?
03:14Mind you, that doesn't mean which phone
03:16has someone just stuffed the biggest battery cell into.
03:19Optimization matters.
03:20Charging speed matters.
03:21And most of all, is this still a phone
03:23that I would recommend buying
03:24outside of its killer battery?
03:26The iPhone 17 Pro Max deserves a mention here.
03:28This is the first iPhone
03:29to have a 5,000-ish milliamp hour cell.
03:32When you combine that with Apple's optimization,
03:34it's the first ever mainstream phone
03:36that I would say has spectacular battery life,
03:39about 10% longer than Samsung's.
03:41But then you get to the super-sized battery phones,
03:43which are a tier above,
03:44but there's also something that you need to look out for,
03:47that because of EE regulation,
03:49there is actually a cap on how large your battery can be
03:51before it is classed as a dangerous good.
03:53So quite a few phones that have anything
03:55over about 5,500 milliamp hours,
03:58like the Vivo X300 Pro,
04:00which has a 6,510 milliamp hour cell,
04:03they actually ship a tweaked version of their phone
04:05with a smaller battery to European countries.
04:08So if you buy the phone here,
04:09you would only get 5,440,
04:12which is why this isn't winning the award.
04:14The clever thing, though,
04:15that some companies have done is two cells,
04:17two separate batteries
04:19that each sit under the EU cap,
04:21but combine to give you more.
04:23It is a little bit less space efficient
04:24because you now have to have
04:25two separate battery casings,
04:27but can't complain too hard.
04:28It gets you the capacity you want
04:30and it makes your charging faster too,
04:32because it allows the phone to split the load
04:35of current and heat between the two cells.
04:37All of which to say the real battery champs of 2025
04:40are the phones that have this dual cell design.
04:42So that is the Xiaomi 17 Pro Max
04:46with a ridiculous 7,500 milliamp hour overall capacity
04:50and a hundred watt charging.
04:52The only caveat is this whole rear second display
04:54is a little bit of a contradiction
04:56if you're purely optimizing for endurance.
04:58Even Realme's flagship phone,
05:00the GT8 Pro has a dual cell,
05:027,000 milliamp hour capacity with 120 watt charging.
05:06You gotta love this year of phones.
05:07And then the OnePlus 15 takes that 120 watt charging,
05:11pairing it with an even higher capacity
05:13of 7,300 milliamp hours.
05:15This also might just be the most comfortable
05:17that a phone has ever felt in the hands.
05:19It's like a baby's bottom.
05:21Don't know if that comes across right, to be honest.
05:24I'm just not a fan of the camera downgrades
05:26that have snuck in here.
05:27Compared to the previous OnePlus flagship,
05:29every one of these rear camera sensors is smaller,
05:32which I'm gonna explain why in a bit,
05:33but it doesn't bring joy.
05:36So the phone that I think wins the unkillable battery award,
05:40the phone I would choose to use if battery was the priority,
05:43is the Oppo Find X9 Pro.
05:467,500 milliamp hours,
05:48basically as big as you can get.
05:49A pretty similar spec sheet and design to the OnePlus 15,
05:52but instead of a camera downgrade, this is up.
05:54This is way up.
05:56The only catch is 80 watt charging,
05:58instead of the 100 plus that some of these phones can do.
06:00But then when you think about the fact
06:02that the iPhone is capped at 40
06:03and the Samsung is capped at 45,
06:06it doesn't feel like so much of a problem.
06:08Now, where I think this gets particularly interesting
06:11is when we talk about the Filmmaker's Choice Award.
06:13Exactly what it sounds like.
06:14It's the best camera, but with one clarification.
06:17This award also factors in the camera experience.
06:20Does the battery let you shoot for a long time?
06:22Is the screen bright enough so you can see outdoors?
06:24Is the camera app really polished and intuitive to use?
06:27So instead of thinking this is just best photos,
06:30best videos, think of it as which phone
06:32would I actually want to use
06:33to take those photos and videos?
06:35So let's get one thing out of the way.
06:36It is not the iPhone 17 Pro.
06:38It is not the Samsung Galaxy S25 Ultra.
06:41We're at a point in the smartphone market where
06:43to actually take these cameras to the next level,
06:45one must pay the toll.
06:49Did it work?
06:50Is it nice and scary?
06:51You'd have to make your camera sensors wider.
06:52And then for those wider sensors to work,
06:54you'd also have to make them deeper,
06:56potentially making your phone top heavy,
06:57cutting into the battery,
06:58or God forbid turning your design into this.
07:01So for companies like Apple and Samsung,
07:04who are not trying to sell millions,
07:05they're trying to sell tens of millions
07:07of their flagships,
07:08they are going to be very resistant
07:09to making changes like this.
07:11That might feel like a compromise for 90% of people
07:14for the benefit of 10%.
07:16All of which to say, these guys can let themselves out.
07:19Pretty similar story for the Google Pixel 10 Pro.
07:22It has the highest number of intelligent camera features,
07:25but for someone who really knows what they're doing,
07:27you will be able to get more out of phones
07:29that have better camera hardware.
07:31And it's not quite the Oppo Find X9 Pro,
07:33although this is extremely close.
07:36It actually has almost identical camera hardware
07:38to the actual winner,
07:39which is the Vivo X300 Pro.
07:42A phone that I would actually say is two generations ahead
07:45of the already extremely capable mainstream flagships.
07:49The thing has a ridiculously bright outdoor display
07:51peaking at 4,500 nits.
07:54Its battery, while it's not the very top,
07:56is still well enough for a full day of shooting.
07:58And the camera itself is special.
07:59If you didn't know, Vivo, Oppo, and OnePlus
08:02are all owned by the same parent company, BBK.
08:05That's why there's so many parallels between their phones.
08:07But what's really interesting is this year,
08:09it feels like they're really trying to separate
08:12who each one is for.
08:13I think they've decided that OnePlus is pure performance.
08:15That's why the OnePlus 15 gets the fastest chip
08:18and huge battery, but scaled back cameras.
08:21And they've even scrapped
08:22the OnePlus Hasselblad camera partnership
08:24that's been going on for years now.
08:25It feels like Oppo is the halfway house.
08:27It's got most of the performance of OnePlus
08:29and most of the camera of Vivo
08:31because they want this to be the mainstream,
08:33all-rounder flagship.
08:34And then they want the camera enthusiasts to go to Vivo
08:37with its slightly scaled back battery,
08:39but the best camera sensors you can find,
08:41paired with the most advanced,
08:42smoothest damn camera software to ever grace an Android phone.
08:46And this specialization is kind of nice
08:47because it means that if you are someone
08:49who is going to take photos
08:50and really pour over the details
08:52and appreciate the perfect skin tones,
08:54the Vivo is worth every cent.
08:56Not to mention it's 200 megapixel telephoto camera,
08:59which is the closest I have ever been
09:01to owning spy equipment.
09:03Well, second closest.
09:06Last few holidays I've been on,
09:07I actually left my camera at home,
09:09just because I knew I had this X300 in my backpack.
09:12And I way prefer shooting with a phone if I can.
09:14That's actually the main reason we work with Taurus
09:16and why you'll always find me using
09:18one of their O-Stand cases on my iPhone.
09:19It lets you shoot from really unique angles
09:22by being able to hook this stand around things.
09:24It gives you the stability of a tripod anywhere.
09:27So whenever I stumble across a really cool scene
09:28that I'm probably never coming back to,
09:30I can just plop it down and take a time-lapse
09:32or a really high quality starry sky shot like this one.
09:35And it's got a strong magnet baked in,
09:37so you can snap it onto a surface
09:38and film yourself with your hands completely free.
09:40You can get these for iPhone, Samsung, Pixel,
09:42and it's all topped off with maybe
09:44the coolest new finishes ever,
09:45like this one, Christmas tree.
09:47Okay, enough about cameras.
09:48Which phone gives you the single most impressive
09:50sustained gaming experience,
09:53earning the Pocket Console Award?
09:54And I wanna stress here,
09:55the vast majority of people,
09:57even if you're playing big, intensive games,
09:59don't need a gaming phone.
10:00I'd actually say the best gaming phone for most people
10:03is just the iPhone 17 Pro Max.
10:05Apple just improved the thermal performance,
10:07the battery's amazing,
10:08the speakers are top-notch and games on iPhone
10:10are generally a little more optimized than Android.
10:13However, there will always be some people
10:14who decide that they want to go all in.
10:17And if you do,
10:17you can eek out that little bit of extra performance
10:20with the Red Magic 11 Pro.
10:24And this is a pretty sick phone
10:25because it's more than just the latest chip,
10:27most RAM and a vapor chamber to keep it cool.
10:29This is the first smartphone
10:31to also introduce active liquid cooling.
10:34So vapor chambers,
10:35which you've now started seeing even in mainstream flagships,
10:38are a passive form of cooling.
10:40Think of them like a metal block with some water inside.
10:43And that water is just continuously evaporating
10:45and condensing by itself as the phone heats up,
10:47which just helps to speed up the process
10:50of getting that heat out.
10:51This phone has an actual pump
10:54that is actively pushing coolant around the phone.
10:57It's more like the way that a top-end PC's
10:59cooling system would work.
11:00And when you combine that with the two other cooling systems
11:03also at play,
11:04well,
11:05you can play Call of Duty
11:07or Call of Duty
11:08in the slickest way possible.
11:10So I am crowning this the best phone for gaming.
11:13And it does that while also starting
11:15at a very reasonable $729.
11:18But then again,
11:18you can absolutely see where they've cut some corners
11:21when you start testing the cameras.
11:22This is why I'm a little hesitant to recommend gaming phone
11:25in the current meta.
11:27Also, if you're wondering, there was no ASUS ROG phone this year.
11:30Looks like it's been delayed to 2026.
11:33And now for possibly the most opposite vibe imaginable.
11:37Introducing the Grandma's Choice Award,
11:39the most hassle-free,
11:40it-just-works-well device
11:42for someone who's not as tech-savvy.
11:44There's a bit of a niche purpose-built option
11:46in the Chatsy phone
11:47that we tested in our Instagram ads video.
11:49It's very interesting.
11:50It's got this entirely new user interface
11:52built around older people being able to clearly understand it,
11:55which is absolutely a factor here.
11:57And the customer service is insanely helpful.
11:59But the hardware is extremely basic,
12:02considering it's near $400 price.
12:04Samsung is also a pretty safe recommendation.
12:06They're mid-rangers this year, like the A56.
12:09They've got these spacious, really readable screens.
12:11They've got big batteries.
12:12They're durable with good quality glass on the front and back
12:15and an IP rating.
12:16Plus, Samsung has easy mode,
12:17which is essentially built for parents and grandparents.
12:20But I wouldn't call Samsung the winner.
12:22I would say, by a fairly healthy margin,
12:25it's actually the Google Pixel 9a.
12:28It is a smaller phone,
12:29but I just think there is something beautifully simple
12:32about Google software that is great for this category.
12:34The fact that it's filled with really helpful tutorials,
12:37how it speaks to you at a very non-tech expert level,
12:40and also the fact that there is no bloatware,
12:42which also means none of that duplication of apps
12:45that you see on Samsung.
12:45So no one's getting confused here
12:47about when to use Google Photos
12:48and when to use Samsung's gallery.
12:50Google has their own version of easy mode called Simple View.
12:53And again, it's extremely effective.
12:55All finished off with this camera.
12:57While I don't think the camera on this pixel,
12:59or really any pixel, has the highest ceiling,
13:02what it does have is one of the highest floors.
13:04It makes it very easy to not take a bad photo.
13:07And should you still end up doing so,
13:09it's arguably the best toolkit to fix your images afterwards.
13:13Now the other area where Google Pixel also seems to shine
13:17is the one-handed hero category.
13:19Compact phones that make you question just,
13:21how did they squeeze all of that in?
13:23Because there are a ton of premium compact phones.
13:26You've got Samsung, you've got Apple, you've got Xiaomi,
13:28you've even got all the flip phones.
13:29It feels pretty overwhelming, but then you look closer
13:32and you realize that there's actually a very large range
13:35in terms of how much different phones give up to be compact.
13:39Like Samsung's Galaxy S25, for example.
13:41This is a safe, completely fine phone,
13:44but it is worse in every conceivable way
13:47compared to the company's bigger S25 Ultra.
13:50I'd say a little bit less so for the iPhone,
13:51but the smaller iPhone 17 does miss out on
13:54quite a bit of the battery life
13:55that you get on the bigger Pro Max.
13:57This is not the case for Google.
13:59I mean, while I don't think the plus size Pixel 10 Pro XL
14:02is like the best big phone,
14:04I would say the smaller 10 Pro is a cracking compact phone,
14:07because it has just bottled the entire experience of the XL
14:11with almost zero compromise, including the battery life.
14:14But there is one phone that I think embodies
14:16the one-handed hero concept even more so than Google,
14:19and that is the Xiaomi 17 Pro.
14:22This not particularly large device retains every single one
14:25of the bells and whistles from the bigger Pro Max,
14:28including, by the way, this whole second screen.
14:30And then, unlike the Pixel 10 Pro,
14:32which has a weaker than average Google Tensor chip,
14:35Xiaomi has a well above average
14:37next generation Snapdragon chip.
14:38And unlike the Google,
14:39which I'd say already has great battery life,
14:42this compact phone, I would go as far as to say,
14:44has extraordinary battery life.
14:47If you are specifically looking
14:48for one of the flippers, by the way,
14:50then I personally rate Samsung Z Flip
14:52just a tiny bit higher than Motorola's Razer 60 Ultra,
14:55but they are both great.
14:56The Moto has got a bigger battery
14:57and slightly better specced cameras,
14:59but Samsung's thinner, it's lighter,
15:01and I think Samsung's tuning lets it still take
15:04better photos than Moto's.
15:08Right, it's time for the one
15:10that I take no pleasure in awarding.
15:12Who am I kidding?
15:13It's like my favorite category.
15:14The Why Does This Exist Award
15:17for the most disappointing
15:18or confusing launch this year.
15:20And there's only one runner up,
15:22the Nothing Phone 3.
15:24I would say Nothing's budget and mid-range phones
15:26have been, well, nothing short
15:28of category-defining devices.
15:30Their flagship though,
15:31which they waited three full years before making,
15:34was just very similar, but with a spec bump.
15:37And then to make it feel like a distinct step up,
15:40they added this weird dotty rear screen
15:42that actually just felt less cool
15:44than the Matrix lights
15:45from their previous more affordable phones.
15:47I still don't think it's a bad phone.
15:49It's just a slightly disappointing one,
15:51especially considering its $800 launch price.
15:54As for who wins then, or loses,
15:57you know what, no, it's an achievement.
15:59Let's go with wins.
16:00I wanna hand it to both of these phones,
16:02the two-dimensional twins of 2025,
16:05Samsung's S25 Edge and Apple's iPhone Air.
16:08And it's not because I think these things are unusable,
16:10or because I think they're not a feat of engineering,
16:13because they are.
16:14It's still impressive to me,
16:15and I've had this S25 Edge for six months now.
16:18It's that I think both of these devices
16:20are absolutely beautiful traps.
16:23This shiny, alluring new form factor
16:25that is going to sway a lot of people in the short term
16:28when they're making that buying decision.
16:30But then long term,
16:31when you stop noticing that form factor
16:32and the battery degradation starts to set in,
16:35I think most of those users
16:36will start to become worse off because of it.
16:38They'll start to wonder,
16:39why are my photos so grainy when I try and zoom in?
16:41Why am I having to use power saving mode every day?
16:43Why is my phone starting to feel choppy
16:45after 20 minutes of gaming?
16:46Which are not things that you want to be wondering,
16:49when you have still forked out a grand to get one of these?
16:52So what if you wanted to specifically protect your wallet?
16:55If you wanted to spend no more than $300,
16:57but get the most smartphone possible?
17:00Well, as with every other year before,
17:02POCO is waiting for us with open arms.
17:05I gotta say, their X7 Pro,
17:07excuse my extremely bright Avengers edition over here,
17:10this thing is the most appealing that a POCO has ever been.
17:14The fact that $300 now gets you a phone
17:16that can take great photos on its 50 megapixel main camera,
17:20is extremely readable in any lighting
17:22with 3,200 nits of peak brightness,
17:24and lasts for at least a day and a half on a charge
17:26with its 6,000 million power battery, is so cool.
17:30So this is the clear spec maxing option.
17:32When you factor in though the overall phone experience,
17:35I would side very slightly
17:37with the CMF Phone 2 Pro by nothing.
17:40You are getting a bit less hardware, but it's cheaper.
17:42At $250, it's got that nothing level of polish
17:45that makes it feel a little more expensive
17:47than its pared back stats might suggest.
17:49The software's really optimized, the bloatware's minimal,
17:52and the phone takes surprisingly good photos
17:54with two 50 megapixel cameras on the back.
17:56Oh yeah, plus, the thing's modular,
17:58with the ability to screw in a stand or camera lenses,
18:01or just swap out the back plate entirely.
18:03So there are a couple of other options from nothing
18:06floating around this $300 price point.
18:08But frankly, the CMF Phone is the best value option.
18:12The Overachiever Award though,
18:14goes to the mid-range phone
18:15that gives you far more than you expected.
18:17Enough to take it into flagship territory,
18:19and even beyond in some ways.
18:20And the phone that wins this award in 2025
18:24is probably the most immediately impressed I've been in years.
18:27So this is yet another one of those categories
18:29where I don't think the Apples and Samsungs take it.
18:32Those are companies whose entire business model
18:33revolves around protecting their flagships.
18:36And who don't particularly fight to over-deliver on value.
18:39And even these phones,
18:40the very well-rounded Xiaomi 15T and 15T Pro,
18:44which now run the slicker, more stylish HyperOS 3 Android skin,
18:48the competition is heated enough this year
18:50that even they can't burn through.
18:51The two phones that truly do punch above their weight are,
18:55one, the Realme GT8 Pro that I mentioned earlier.
18:58This is by far the most stacked smartphone
19:01to ever come out of this company.
19:03Like, think of a current cutting-edge smartphone spec.
19:05This thing has it.
19:06All for around $750.
19:08And it comes with a screwdriver,
19:11so that you can swap the shape of your camera module into a rectangle.
19:15It's probably the strangest extra on a phone,
19:18so laser-focused on price to performance.
19:20But even with its screwdriver, it's not the winner.
19:23I am giving that award to the POCO F8 Ultra.
19:26A phone that has not just surpassed my expectations,
19:29it has walked in, it has slapped them across the face,
19:32and rewritten them from scratch.
19:34Because spec-wise, this is very close to the extreme Realme phone,
19:38but it's a little bit more affordable.
19:39It's $679.
19:41It actually looks really smart and unique with this denim finish
19:44that has actually immediately become one of my favorite smartphone finishes,
19:48because it's so grippy, it doesn't scratch at all,
19:51and it shows no fingerprints.
19:52And then, the speakers here are incredible.
19:55The phone's a partnership with Bose,
19:57and so what they've done is built an entire extra subwoofer on the back,
20:00which is all I've been dreaming of from a phone for a long time.
20:04Now, I will say, temper your expectations.
20:06This doesn't suddenly turn your smartphone into giant Bluetooth speaker levels of depth or richness,
20:11but it's enough to make even one of the best sounding phones,
20:13the iPhone 17 Pro Max, sound a little compressed side by side.
20:18And I think that's quite the achievement,
20:19which leaves us with just one award to give.
20:22For the person who wants to pay flagship money and just wants the very best.
20:26So the contenders are Samsung S25 Ultra, of course, for just being so well-rounded.
20:31Everything about it is at least good.
20:33It's just that we're at a stage now where the chip and battery inside are fairly outclassed.
20:38iPhone 17 Pro and Pro Max. I love the focus on battery,
20:41and I would actually say the improved signal has been
20:44one of the most impactful upgrades for me in the last five years.
20:48But it's also not this, because Siri and, to be honest,
20:50iOS in general just feels like it's lagging behind.
20:53Xiaomi's 17 Pro Max is also fascinating.
20:56It's just for me, I wouldn't deprioritize the cameras like this
20:59to prioritize a second display.
21:01I absolutely love the Vivo X300 Pro, as you've seen,
21:04and it is so close to perfect.
21:06It's just slightly lacking in the battery department to be called winner,
21:10which means overall smartphone of the year is going to its very similar cousin that isn't,
21:17the Oppo Find X9 Pro.
21:19I think that's the closest we've ever been to a flawless phone.
21:22The only flaw being that you might struggle to get one,
21:25depending on where you live.
21:26They even pre-installed the screen protector.
21:29Just...
21:30Wow.
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