The first Renault Twingo, launched in 1992, radically transformed the A-segment. Cheerful, colorful, and modular, it invited customers to "invent a life" that suited the car. At the time, the automotive market offered a wide selection of small city cars, with new models appearing every year. Today, this segment accounts for less than five percent of the European market.
However, the current size of the A-segment isn't due to low demand: Drivers across Europe are still looking for compact, affordable vehicles – whether for city living or as a second car. The problem lies in the sheer size of the market. Faced with the challenge of balancing competitive advantages, regulatory compliance, and meeting modern customer expectations, most manufacturers have simply withdrawn from this segment.
Renault is doing the opposite: Building on its history and expertise in the small car segment, the French automaker has decided to embrace this challenge and see it as a major growth opportunity. The result is the new-generation Twingo, a true game changer. It is part of a comprehensive transformation: both internally at Renault, driven by the discipline and passion of its employees, the accelerated pace of development, and the company's competitive production base in Europe, and at the market level, where the Twingo E-Tech Electric (Twingo E-Tech Electric: Development of the version for the European and German markets is not yet complete. The Twingo E-Tech Electric has not yet been homologated for the German market; the vehicle is not yet available for sale. The determination of technical data, consumption, and emission values will take place as part of the homologation process before the start of sales) redefines the standards of the A-segment as a modern, all-electric city car with high customer value at an affordable price.
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