00:01Five simple things you can do to increase your reach on Instagram.
00:04One, you need a hook. Give me a reason to keep watching those first three seconds so I don't keep scrolling on.
00:10Two, turn on captions. About half the time that people are in feed, their audio is off.
00:16So they're not going to know that you're talking unless you turn on captions.
00:19Three, turn on translations. Most of our users don't speak the language you speak no matter what language you speak.
00:25And we can now automatically translate Reels using AI into English, Spanish, Portuguese, and Hindi, which reaches more than half of our users worldwide.
00:35Four, use music, particularly if you're using photos or carousels, but even in Reels if it works with your content strategy.
00:42And five, use trials. If you're not comfortable posting a lot to your main grid and to all of your followers on a regular basis,
00:49trials is a great way to see if something is working with the people who do not follow you at first.
00:52And then you can upgrade anything that you're proud of to your followers and to your profile.
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