00:00So now that we understand the basics of crowd psychology, the next question is, should we be worried about it?
00:06Well, the short answer is yes and no.
00:09Crowd psychology can be a dangerous thing when it leads to groupthink and mob mentality.
00:14Groupthink occurs when the desire for harmony or conformity in a group results in an irrational or dysfunctional decision-making outcome.
00:22Mob mentality refers to the psychological state of a group of people who have become emotionally charged and are acting irrationally.
00:30Both of these can lead to dangerous behaviors, such as the Salem Witch Trials, the French Revolution, or, you know, those angry mobs that stormed government buildings on January 6, 2021.
00:42However, crowd psychology can also be a positive force.
00:45It can lead to collective action towards positive goals, such as social change or environmental protection.
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