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  • 4 weeks ago
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00:00The Cubs have done it!
00:10So that's your plan for her champagne?
00:23Yep.
00:24I shipped a box of champagne to my favorite bar in Chicago and people went bananas.
00:28Like apes.
00:30We market champagne as a spray.
00:32Champagne showers don't just have to be for pro athletes after a big win.
00:36They can be for everyone.
00:37We're making extravagance accessible.
00:39And very American, to be so wasteful.
00:42Actually, the tradition began in France with Formula One drivers in the 60s.
00:48But now we use it to make bikinis wet.
00:51Well, thank you, Luke.
00:53So, when do we meet these clients?
00:56Well, Camille invited us to an art opening at her gallery in the Marais tonight.
00:59And there will be lots of champagne.
01:01I'll wear a raincoat.
01:03Well, um...
01:05Sylvie, Antoine called again.
01:07Unavailable.
01:09I think he's calling about the scent for the Zimmer Hotel.
01:11Unavailable.
01:13Oh, and Judith Robertson from the American Friend of the Louvre called for you.
01:18For me?
01:19Any idea what she wants?
01:21A new friend, I suppose.
01:23Thank you so much for meeting me, hon.
01:35Hey, are you familiar with the American Friends of the Louvre?
01:39Google it.
01:40But, to be honest, it's just so nice to sit down with an American friend of anything.
01:44Oh, don't I know.
01:45Sometimes I just long to hear that R sound.
01:48Oh, I know.
01:49It's like the French R can't be bothered to come out of their mouths.
01:53Try having a name like Robertson.
01:55Every French person dry heaves, just trying to pronounce it Judith Robertson.
02:01My name sounds like an airline.
02:04Emily Couper, fly me.
02:08Well, that's the price we pay.
02:10I'll get down to brass tacks.
02:12I know that you work for Pierre Cadot.
02:15I've been following you on Insta.
02:17Do you think that Pierre would donate a dress to be auctioned for the AFL?
02:23Well, first of all, Pierre is wonderful and very charitable.
02:27But, um, well, he's also very particular about his image.
02:30Oh, of course.
02:31I mean, it's gonna be a big to-do.
02:33There'll be a whole lot of press coverage.
02:36Well, wow.
02:38Um, from a marketing point of view, I don't see how that couldn't be good for his brand.
02:41So, I'll definitely ask him.
02:43Très bien.
02:45Let's order.
02:47Oh, it's all in English.
02:49Oh, honey, this is Ralph Lauren's place.
02:52They're not even allowed to speak French here.
02:55What a relief.
02:58Look, a cheeseburger.
02:59Oh, do you mind?
03:01It just looks so good.
03:02Okay.
03:07The irony of how a French fry can make you feel so at home.
03:11Emily from Savoie, how are you?
03:24I'm good, thanks, Mathieu.
03:26I was wondering if I could come by the atelier to discuss something with you and Pierre.
03:29He's working non-stop with Fashion Week so close.
03:32But I can meet you for a drink tonight if you'd like.
03:35Oh, I'm going to a gallery opening with some friends.
03:38Text me the address and I'll see you there.
03:41I'm so excited to meet this Carrie boss you always talk about.
03:49Oh, I've met her.
03:50She's not so bad.
03:51Oh, she scares most French people.
03:54There she is.
03:55Sylvie, Luke, you came.
03:56This is Camille.
03:57Oh, enchanté.
03:58Very nice to meet you.
03:59Enchanté.
04:00A pleasure.
04:01Oh, thank you.
04:02Yes.
04:03Yeah, we are really looking forward to representing your family's champagne.
04:07Emily.
04:09Hi.
04:10Oh, what's your cadeau?
04:12Honoring us with this present.
04:14Emily asked me to meet her here.
04:16Oh, she can't stop working, can she?
04:20So, guys, let's see some art.
04:23Please.
04:24Follow me.
04:25So, this is a new artist we just signed.
04:32Hmm.
04:33Interesting.
04:34I find this very sexual.
04:37Really?
04:38Yeah, he's right.
04:39The artist told me this piece was all about her last love affair, so...
04:43Of course.
04:44Look at this slit.
04:47Obviously, it represents a vagina.
04:49And the four colors chosen were very intentional.
04:52Red is blood, the yellow is urine, and so on.
04:58So, what does the white represent?
05:00Hmm.
05:01She's been pitching an entire bridge campaign based on ejaculation, and she doesn't know what the white is.
05:08It's the spray, Emily.
05:11Oh, Mathieu.
05:12I'm so honored to work with Pierre.
05:14Please tell me everything about his new collection.
05:17What's going on between you two?
05:20Who?
05:21You and Mathieu?
05:22What?
05:23Nothing.
05:24Don't you see the way he looks at you?
05:25He's a client.
05:26Who cares if he's a client?
05:27He's, um, handsome, wealthy, and he's the heir of Pierre Cadot.
05:31How do you know all this?
05:33How do you not?
05:34I mean, he's in Voici and Paris Match all the time dating some celebrities.
05:37Oh, God.
05:38Really?
05:39Yes, Emily.
05:40He's perfect for you.
05:41Oh, because he's rich and he dates celebrities?
05:43Because he's successful and he's got his life on track.
05:47A track paved with money he hasn't had to work for.
05:50Oh, mon Dieu, Gabriel's struggling is on the only way.
05:53Guys, this conversation is ridiculous.
05:56He's a client, not a boyfriend.
05:58Mm-hmm.
05:59Lovely gallery, but I'd better get house with here before I'm buying something.
06:04Shall we have dinner?
06:06Uh, there is a wonderful bistro just around the corner.
06:10Anywhere quiet where we can discuss business is good.
06:13Mm-hmm.
06:28This is so good.
06:29It's my favorite craps down in Paris.
06:31It's funny how every culture has its pancake.
06:34Oh.
06:35You can't compare our craps to your pancakes.
06:38I mean, no contest.
06:40We win.
06:41Well, you haven't tried mine.
06:43You have to make them for me sometime.
06:45Oh, look.
06:48I've read about this.
06:50It's gray space to designers.
06:52They're releasing this limited-edition hoodie.
06:54It's like 900 euros.
06:55Oh, the streetwear guys from the States.
06:58They have a show at Fashion Week, right?
06:59Yeah.
07:00And they're doing this whole thing where they're not releasing the location of their show,
07:03and, of course, it's making everyone want to go.
07:06They're good at getting noticed.
07:08I can see that.
07:10So, um, how's Pierre's collections coming along?
07:13Mm.
07:14It's always a challenging time of year, but at this point, I know how to manage the moods.
07:18How long have you worked together?
07:20Since university?
07:21But I moved in with him in London when I was 13.
07:25It wasn't the most stable childhood.
07:28But every day was something new.
07:31You and I are so different.
07:33Oh, is that so?
07:34Yeah, I grew up in the suburbs in the same town as my parents and went to high school where my mom was the math teacher.
07:39Every day was the same.
07:41I didn't get on a plane until I was 12 and hadn't been to Europe until now.
07:47God, you must think that I am so boring.
07:50Oh, I'm not bored at all.
07:52Are you?
07:54No.
07:55All right.
07:56Okay, so the American Friends of the Louvre are hosting this big charity event and asked if Pierre would donate a dress.
08:03Oh, is that how it works?
08:05We pay you and you come in and ask for favors?
08:09All right, all right, all right.
08:11Come by the atelier tomorrow and then we'll see if this dress up works.
08:14Oh, thank you.
08:15I really appreciate it.
08:16All right.
08:17Okay, well, I should be heading home.
08:19All right, well, good night, Emily.
08:20Mm-hmm.
08:21All right.
08:24It's so good.
08:25All right.
08:28Well, next time.
08:29Bye.
08:30Who is the prison?
08:33It's so good.
08:36The little sensations.
08:40It's better than a million.
08:41It's so good.
08:45Okay.
08:46It's so good.
08:48It's so good.
08:49That was strange to see you last night with Mathieu Cadot.
08:52Why?
08:52Well, if I recall, your corporate commandments were very specific about not mixing business with pleasure.
08:57We were just meeting at the gallery to discuss Pierre.
09:00He's donating an address to the AFL auction.
09:02AFL?
09:03American Friends of the Louvre.
09:05Oh, God, the last thing the Louvre needs is more friends from America.
09:09It's going to be a big event.
09:10There'll be a lot of press, and we're all invited.
09:12Sylvie, this is just a ride for you.
09:19Send it back.
09:25What was that about?
09:27Antoine.
09:30Oh, can you translate this?
09:32It's a cliche in any language.
09:34He wants her back, and she is...
09:36Unavailable.
09:38Did they break up?
09:40Can they break up?
09:41Open it.
09:43Now.
09:43What's going on?
09:44Antoine sent a gift to Sylvie, and she won't open it.
09:50Give it to me.
09:51Luke, what are you doing?
09:58Beautiful earrings.
10:00Nah, not for the ear.
10:03For the nipple.
10:05What?
10:06No.
10:06No.
10:07No.
10:09No.
10:09You think you know Sylvie, you know?
10:14But those are really earrings, though, right?
10:30Hi, Judith.
10:32What a great turnout.
10:33Oh, yes, ma'am.
10:34We have a lot of Louvre lovers here.
10:38And they're all going to have their eyes on that Pierre Cadot.
10:41Oh, Sylvie, this is Judith Robertson.
10:43Judith, this is Sylvie Grateau, my boss.
10:45Enchanté, Judith.
10:46Oh, it's so nice to meet you, Sylvie.
10:50Thank you so much for lending us this one.
10:52Oh, well, you can have her for your permanent collection.
10:58Why are there exterminators here?
11:00Oh, well, it's Paris.
11:01There's always a rap somewhere.
11:03No, they're not exterminators.
11:04They're a designer duo called Gray Space.
11:07American and very avant-garde.
11:09Oh.
11:10That's another word for ugly.
11:11I'll leave you, too.
11:14You know, I am usually the one that sticks out like a sore thumb here.
11:18I always go to the market in my yoga pants and my favorite cowboy sweatshirt.
11:22But, honey, this look takes the cake.
11:24Well, thank you.
11:26Let me guess.
11:27Ghostbusters?
11:28Oh, no.
11:30Workwear.
11:31It's our spring collection.
11:32Well, I think it's cute.
11:33Oh, is this your event?
11:34Oh, well, wouldn't happen without this lady.
11:37Honey, she has hooked us up with the pièce de résistance.
11:41Pierre Cadot.
11:42That's why we're here.
11:43Oh, cool.
11:43I work for the marketing firm that refs, Pierre.
11:45Have you guys ever considered taking on a team?
11:47They're growing so fast, I can imagine you're not as hands-on as you'd like.
11:51Well, we do our marketing in-house.
11:54I mean, we managed to stay pretty hands-on, but thanks.
11:56Oh, damn, we have a problem.
11:59Oh, what is it?
12:01There are thunderstorms in Dallas.
12:03Why is that a problem?
12:04Well, Amanda and Frank Carruth's plane got delayed.
12:08She was supposed to wear the dress, and her oil billionaire husband promised he'd bid on it.
12:13Oh, merde.
12:14Well, that doesn't sound too good.
12:16Oh, no, everything's fine.
12:17We just kind of lost our model.
12:21Oh, Judith, this is Mathieu Godot.
12:22Oh, I know who he is.
12:24Pleasure, hon.
12:25Likewise.
12:26Oh, you must have a dozen models on speed dial.
12:29We could ask for a last-minute favor.
12:31What's going on?
12:32We need someone to wear Pierre's dress for the auction.
12:38I have the perfect person.
12:42And now we're going to sell a private tour of Chateau Margaux.
12:47And I'll begin with 5,000 euros.
12:495,000 on my left at 5,000.
12:517,000, thank you, madam.
12:53At 8,000, it's against you, madam, now.
12:558,000 euros.
12:56Last chance.
12:57I shall sell it now for 8,000 euros.
13:01Sold.
13:02Thank you so much.
13:03And now, we're going to come to the last lot of this evening's auction.
13:12We are going to sell a dress made by the great, great Pierre Cadot, who happens to be here tonight.
13:19She looks beautiful, doesn't she?
13:35She looks beautiful, doesn't she?
13:36Of course she does.
13:38She's wearing Pierre Cadot.
13:40Oh, honey, Amanda Carruth could have never squeezed into that dress.
13:44Who?
13:45And we will start the bidding at 10,000 euros.
13:4810,000.
13:50Yes, 10,000 euros.
13:5110,000.
13:5212,000.
13:5314,000.
13:5416,000.
13:5518,000.
13:5618,000.
13:5720,000.
13:58You've been at 22,000 euros at 22,000.
14:03That's bizarre.
14:04Those designers are beating your mind.
14:07You should feel flattered if they're fans.
14:09Oh, my God.
14:10And they're driving it up.
14:11It's at 35,000.
14:13Oh, man.
14:14I do.
14:15I have get goosebumps.
14:17I trust you.
14:18It's your bid, sir, at 38,000 euros.
14:23Sold.
14:24Thank you very much.
14:26Congratulations.
14:26Congratulations.
14:26Congratulations.
14:28Congratulations, guys.
14:36I'm so excited.
14:41What have they done to my breath?
14:43Publicity stops.
14:44What have they done to my breath?
14:58What have they done to my breath?
15:00What have they done to my breath?
15:01What have they done to my breath?
15:02What have they done to my breath?
15:03What have they done to my breath?
15:04What have they done to my breath?
15:05What have they done to my breath?
15:06What have they done to my breath?
15:07What have they done to my breath?
15:08What have they done to my breath?
15:09What have they done to my breath?
15:10What have they done to my breath?
15:11What have they done to my breath?
15:12What have they done to my breath?
15:12What have they done to my breath?
15:13Hey, um, I went to the market all this morning, and I always grab a paper.
15:29Oh, God, is there no other news?
15:32Seems like it was a pretty big deal.
15:34Do you want me to translate the article for you?
15:36No, I lived it.
15:39I really, really don't want to go into work today.
15:41Don't.
15:41Skip a day.
15:43Stay here.
15:45I wish I could.
15:47Me too.
15:50Well, thanks for checking in on me.
15:52Of course, I hope the rest of your day doesn't make the news.
15:59Oh.
16:02You guys just kiss so much here.
16:05Come on.
16:10Oh.
16:13Oh.
16:14God.
16:16Oh.
16:17Oh.
16:23Yeah.
16:24Oh.
16:24Oh.
16:25This is bad.
16:35Nothing I've read has been negative towards Pierre.
16:37They're all just saying the same thing.
16:38It's the old guard versus the new.
16:40Oh, because you think being referred to as old is positive.
16:43Well, there's a way to spin this.
16:45Pierre's account had a ton of new follower notifications today,
16:47and we've already acquired 100,000 Grey Spaces' 7.2 million followers overnight.
16:53Pierre's part of the conversation now more than ever.
16:54But what is the conversation?
16:57If we lose this client, even Chicago will want to get rid of you.
17:24Hey, guys.
17:33Remember me, the person you covered in paint yesterday?
17:36The girl in the dress.
17:38We hope you see that as performance art.
17:39I mean, that was the intention.
17:41Oh, yeah.
17:42No, it felt more like I was being punked by a couple of jackasses.
17:45We're sorry.
17:46We really are fans of Pierre's.
17:48I don't think he sees it like that.
17:50But there is something you can do to change his mind.
17:52Oh, Emily, dear.
18:08How are you?
18:09Come in.
18:10Sit.
18:13Alexa, stop.
18:15I'm so excited.
18:17I'm so sorry for what happened at the auction, Pierre.
18:21You do not need to apologize.
18:24We both took it in the face last night.
18:28Would you like a crème brûlée?
18:30Oh, no.
18:31No, thank you.
18:33No, no, not to eat.
18:34You just, uh...
18:35Try it.
18:39It's very satisfying.
18:46Oh, that's fun.
18:49Um, but what I think might actually help us is if we shift our perspective.
18:55Emily, I know why this happened.
18:57I used to see my clothes on the most beautiful women in Paris.
19:03And now I dress all ladies.
19:05And they're all dying.
19:08My audience is getting smaller and smaller.
19:12That's why they moke me.
19:14That's the thing.
19:15They're not mocking you.
19:16They're celebrating you.
19:21Voila.
19:22Why is my logo on that piece of shit?
19:24It's a collaboration.
19:26Gray Space wants to do a sweatshirt with your logo on it.
19:29They want to take Pierre Caudot into the world of streetwear.
19:32Well, he doesn't want to go.
19:35Pierre, I'm telling you, everyone will want this hoodie.
19:37Who is everyone?
19:38I don't even understand this.
19:40Gray Space think of fashion as a concept.
19:43The idea that who we are is constantly evolving.
19:45So they take something that already exists and they add to it.
19:48And people like them because they don't follow the rules.
19:51They're fearless.
19:52And they're taking down the barriers to fashion.
19:55Fear life is starting from zero and making something that is all your own.
20:00Fashion is not about a concept.
20:02It's about looking beautiful.
20:04Any woman who wears this looks awful.
20:07The world's gone crazy.
20:10This is the revenge of La Rengarde.
20:14Fashion respects the people who wear it.
20:18This is disrespectful.
20:20You are completely right.
20:22And I should not be here telling you what fashion is.
20:25But Gray Space admire your work.
20:30They wish that they could do what you do.
20:33You are the original.
20:36Maybe I've been a copy of myself for too long.
20:38And now, I find myself at my darkest hour.
20:48You may go.
21:08How did it go?
21:13I think I made it worse.
21:15He said he was at his darkest hour.
21:16Oh my God.
21:17The man thinks it's Churchill.
21:18I'm so sorry, Matthew.
21:19What can I do?
21:23Do you know what the French do when things are at their darkest?
21:28When the bombs are falling during World War II, do you know what they did?
21:32Hid?
21:34No.
21:35They made love.
21:38I'm not sure I'm that French.
21:47Yet.
21:53Now, if you'll excuse me, I still have a fashion show to produce.
22:09Watch out.
22:23Today, if you guys are at the drop-down, we'll be here for a research.
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