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Melania Trump embodies both the symbol of a modern American conservative woman, as well as limitless ambition in pursuit of success. Political journalist Laurence Haim, who has observed Melania for years, reveals essential characteristics of the First Lady that help clarify the mystery that surrounds a woman few people know.
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00:30For many free-thinking women, Melania Trump is no role model.
00:35I personally have never managed to understand this rigid smile
00:39plastered across our TV screens.
00:44Sometimes she looks like a frail apparition with a hidden shyness.
00:51And equally often, an ambitious runway model,
00:55carefully poised in this world of power.
00:58In three years, Melania Trump has become an icon of conservative America.
01:28Once upon a time, there lived the most mysterious first lady in the world, Melania Trump.
01:44A German artist has placed her on a throne overlooking the village where she was born,
01:50a public criticism of America.
01:53The sculpture makes Melania look ugly, small, with a damaged face.
01:58Quite the opposite of the fairy tale spun by her PR team over the years.
02:10This is where it all started, in this small industrial town in the former Yugoslavia.
02:15Melania grew up in this suburban house.
02:21Her childhood home is a far cry from the tawdry communist buildings described by Donald Trump.
02:28Her family never speaks publicly about her privileged childhood.
02:32Her father pushes her into modeling contests from the age of seven onward.
02:37The first man in her life is her father, Victor Knavs, a member of the Yugoslav Communist Party.
02:51As a mechanic, he loves cars, bars, and his daughter's beauty.
03:00Melania is a beautiful teenager, and Victor pushes her to do her first fashion photo shoots.
03:07He dresses his daughter to make her radiant and enticing.
03:11Victor, a father who is so much like Donald Trump.
03:15By the end of the 1980s, Melania is 15. She moves to the capital.
03:31Two years later, she begins her studies in architecture, studies which she will never complete.
03:37But she leaves an indelible impression on her boyfriend at the time.
03:40She was a very quiet girl, very classy, dressed classy.
03:45Also in this time, at the beginning of the 90s, in Slovenia,
03:50a very small group of people know what is Giorgio Armani or Prada or Givenchy,
03:58but she knew.
04:01We have traveled a little bit in Ljubljana with Vespa.
04:05She looked like from another planet.
04:14An extraterrestrial who was first noticed at the age of 16,
04:18in a modeling competition which she would not win.
04:21In those days, modeling allowed pretty girls to dream of a world beyond Eastern Europe.
04:25In modern-day Slovenia, young girls still dream of a destiny like Melania's.
04:39A woman's independence is still earned through her beauty.
04:44Leave. Get out of Slovenia.
04:45In 2020, Pia is a mini Melania.
04:48I wanted to be a model. Like, it's the first thing I can remember, actually.
04:50I didn't dream about, like, being a doctor or something.
04:51I wanted to be a model, which was, like, pretty taboo for such a young person.
04:55I want to make a living as a model.
04:56I want to make a living as a model.
04:57I want to make a living as a model.
04:58Meet so many new people and go to a lot of places.
04:59I want this to be my life.
05:00I want this to be my life.
05:29I want this to be my life.
05:32Slovenia is such a small country. It's not a fashion country.
05:37So it's harder to start, but also easier because there are not so many girls.
05:47I think Paris is more, like, slow, and then New York is, like, bam, bam, bam.
05:54When I see New York, I see fashion.
05:56I see, like, fast-paced modeling, fashion, walking.
06:02You know, everything happening so quickly.
06:07Definitely New York. I dream of New York.
06:10It's my favorite city, but I haven't been there, but, yeah.
06:16Pretty, ambitious automatons.
06:18That's what always strikes you as you watch these girls dreaming of a better life.
06:22They want to leave, get out of this tiny little country.
06:25And achieve their dreams elsewhere.
06:29Just like Melania.
06:34I felt all the time that she's a little bit, I can say, nervous here.
06:39When to leave Slovenia, following this, her fashion work.
06:50But nobody expected that she will leave during the night.
06:55The mystery of Melania.
06:57She vanishes for three years.
06:59A period during which no one knew what she was doing.
07:02No one truly knows where she was.
07:05Paris, Milan, or Moscow.
07:08Where was she?
07:09Just like Pia, in the 1990s, many of them dream of New York.
07:20At the time, contests for young models were all the rage.
07:23Stages filled with young talent, from Cinderella to top models.
07:37How did Melania survive when she first arrived in the capital of fashion?
07:40They come in thousands, these young girls from Eastern Europe, in search of fame or a husband.
07:47Hundreds of little Melanias, thrown into a city of loneliness, dreaming of becoming the next Elle Macpherson.
07:54Claudia Schiffer.
07:56Or Cindy Crawford, who candidly admits to the ruthless side of this world.
08:04You know, I turned 25 and my agents just told me that I shouldn't tell anybody.
08:08And I thought, you know, those 25 years are what got me to where I am now.
08:12Why should I already start having to take years off my age?
08:17You know, I'm not that old.
08:19Melania first lands in New York at the age of 26,
08:22and therefore already too old to become a top model.
08:26But in the merciless world of fashion,
08:28she still manages to catch the eye of a photographer.
08:33When I saw Melania, there were three photos in her book.
08:37No one knew her, but I didn't really know her.
08:40I saw her at the metropolitan agency in New York.
08:43I thought, that's crazy.
08:45She's like that, all ready,
08:47like an inspector of paper with a gift.
08:49And then, her way of responding, her way of expressing,
08:53her way of saying things,
08:55it was like a machine.
08:57There was like a camera at the bottom of her,
09:01which was scrutinized.
09:03What do we do?
09:05What do we do?
09:07What do we do?
09:09How do we do?
09:11Very prepared.
09:13How do we do?
09:14That's it.
09:16Why do we do it?
09:18How do we do it?
09:20I think she sees, like all other girls,
09:22that I do not look at it.
09:26I do not look at it.
09:29I do not look at it.
09:33How do we do this?
09:34We talk about many things, about her life, that she is coming to New York, that she wants to do her life here.
09:41And I have the impression that she is sad,
09:48lost,
09:51that she needs to be attached to someone.
09:54We often feel that women are lost,
09:57and that they might not want to do things.
10:04That's what made me feel bad for her,
10:07like all the girls who are in New York alone,
10:10without parents, without anything, without family.
10:23In those days, these lonely Amazons would head for the Jules et Nuit restaurant in Soho,
10:28a fashionable neighborhood where all of New York meets.
10:34The sex, fashion, power, and money which swirls around millionaires and pretty girls.
10:41But Melania would meet her Donald elsewhere.
10:44It was a place called Kit Kat, which was like an unusual place.
10:48It was not a nightclub. It was more like a theater.
10:53And Melania came with Edith.
10:56She sat at our table.
10:58When he was about to arrive, they told me,
11:00Mr. Trump is coming.
11:02So I went to welcome him to the table.
11:04Melania, please meet Donald.
11:06Donald, please meet Melania.
11:07And two weeks later, I did a dinner for Roberto Cavalli,
11:10which invited my friend Donald at the time,
11:13and Melania, of course.
11:15And all of a sudden, they arrived at my house together.
11:18And I said, what's going on?
11:20A debutante's first steps into the wonderful world of Donald Trump.
11:36He is a New York property developer,
11:38often seen on the front page of the tabloids,
11:41and is fiercely proud of his sexual conquests.
11:47Here he is, showing off his newest discovery.
11:50There is an age difference of 24 years between them.
11:53Thanks to him, Melania quickly gets her working visa,
11:57as well as privileged contacts to get into one of the magazines
12:00and, finally, to succeed.
12:03My wife is the most beautiful woman in the world.
12:15So, you know.
12:16He loves success, he loves success,
12:18and he wants to be surrounded by successful people around him.
12:22I think that for him, his wife had to be successful.
12:24She was mad guy.
12:25He wanted to be at the top.
12:27That's where I had the idea of making a topic on her.
12:31He wanted to make a story,
12:34I would say,
12:36like James Bond girl,
12:39it was for the GQ English.
12:41And then, I gave him a little push
12:44because he offered me to use his private jet for this story.
12:50What was the most delicate thing,
12:52was to make an image more,
12:55I would say, sexy or sensual,
12:57where Melania is desnudée,
13:01but without seeing anything.
13:04And it's true that she was spectacular.
13:07She was magnificent.
13:16In the 21st century,
13:17Melania seems the opposite of an independent woman.
13:20This beautiful symbol of power,
13:22paraded around.
13:27Have a good time.
13:29Five foot ten inches of beauty.
13:31She pirouettes.
13:33You spin there.
13:35But you never hear the sound of her voice.
13:38Donald Trump shows off his trophy.
13:40And there is plenty of competition.
13:41Her lover is very fond of models.
13:42How can she capture this man so obsessed by appearance?
13:57A man who, rumor has it,
13:58is also a brusque seducer.
14:04Melania's secret,
14:05to accept the rules set by her lover.
14:07She launches her love campaign,
14:09to seduce and wed her billionaire.
14:32Donald Trump loves Palm Beach,
14:33an island of 8,802 inhabitants close to Miami,
14:3799% of whom are billionaires.
14:40The other 1% includes Eddie Shipik,
14:42a luxury real estate agent.
14:52This is what's called Billionaire's Row,
14:54because these homes,
14:55upwards of $150 million.
14:58These were sold for around $35-40 million a piece.
15:01This property had a mansion.
15:04It sold for approximately $42 million.
15:06The people bulldozed the house over just for the lot.
15:11This house here just went on a market for close to $100 million on that.
15:16We have broken records in the town of Palm Beach.
15:19You know, you have a lot of people out there that don't like Donald Trump.
15:31They despise Donald Trump because he is the epitome of success.
15:36To do what he did was the impossible.
15:39And Donald Trump was able to pull it off.
15:42And finally, they gave him the permission to open a club called the Mar-a-Lago Club in the town of Palm Beach.
15:50And there it is in all its beauty and all its grandeur.
15:54Every weekend, Melania accepts being caged up at Mar-a-Lago, the club that Donald Trump bought in 1985.
16:11Initial membership fee? $200,000.
16:15Annual fee? $14,000.
16:18Welcome to the world of Citizen Trump.
16:26In this Venetian palace, bought from a Florida widow,
16:29Donald Trump has recreated the old Europe he loves so much.
16:33A mini Versailles, it is also his best estate deal ever.
16:38Bought for $8 million and renovated by Trump, Mar-a-Lago is now worth $600 million.
16:44As is the case with all of Donald Trump's properties, there is gold everywhere, even in the bathrooms.
16:55A luxurious, gilded cage far away from Slovenia.
16:59For seven years, Melania plays the ideal fiancé that everyone envies.
17:04Beautiful by day, beautiful by night, with never a word of complaint.
17:08Permanently on show.
17:11Accepted by her future mother-in-law, Mrs. Trump,
17:14Melania gradually becomes the perfect trophy wife.
17:27Melania, the inspirational trophy wife.
17:30Melania, the Trumpian dream for an America in distress.
17:37Claudia is 42 years old, single, and from a lower middle class background.
17:42She has invested all of her savings in her body, in an attempt to become Melania.
17:46So, rhinoplasty, about $7,500.
17:56And then the breast, because it was reconstruction, so about $12,000.
18:03I would say this was about $6,000.
18:06Then I had a tummy tuck, another $7,000, $8,000.
18:12The liposuction sculpting.
18:17I'm going to say eight.
18:19And then the Brazilian butt lift, about $6,000.
18:24A lot of money.
18:25Did you save it?
18:27Yes.
18:28Are you happy about the result?
18:29I'm extremely happy.
18:31What do you need more now?
18:32I think of Donald Trump.
18:33Oh yeah!
18:34Ah, dropped off.
18:38I'm sorry for that.
18:43That's it!
18:47Oh yeah!
18:48I'm sorry for that!
18:53Oh, I'm sorry for that!
18:54Oh wait!
18:56Oh...
18:57Oh wait!
18:58It's nice!
19:00I might no longer be it!
19:02Oh
19:32Happy birthday
19:40Claudia has nicknamed
19:42herself Meladia
19:44in Texas she goes hunting for single
19:46men at soulless parties
19:48on an eternal quest where the night
19:50is the perfect time to capture money
19:52power and a husband
19:54women in their 60s with the body of a
20:0220 year old all inspired
20:04by Melania
20:10the magnolias you know
20:12beautiful tree
20:14you know it's from the south
20:16you know steel
20:18strong you know
20:20she's not you know
20:22just a wavering
20:24little flower
20:26of a lily
20:28you know she's got strength and power
20:30but she's just like this beautiful
20:32elegant
20:34wonderful
20:36individual
20:38but don't mistake
20:40her looks for her inner strength
20:42that she has
20:44in Texas
20:46these Meladias
20:48often ease their sense of loneliness
20:50with charity evenings and galas
20:54in Houston
20:56a parade of rich bachelors
20:58has been organized
21:00to mark the start of the season
21:02in Houston
21:04a parade of rich bachelors
21:06has been organized
21:08to mark the start of the season
21:10of these popular parties
21:12lawyers
21:14doctors
21:16investors
21:18little donalds in the making
21:20with hearts to be wooed in return
21:22for ensuring the comfort
21:24of our Meladias
21:26of the season
21:44Melania helped me
21:46she helped me get confidence
21:48and educate myself
21:50on being a stronger person
21:52I
21:54read about her
21:56I took myself to
21:58bookstores
22:00I read online
22:02on how to be a strong
22:04powerful woman
22:06she's the first lady
22:08of the United States
22:10so how can I not learn
22:12from the number one woman
22:14the example of the United States
22:18she is also an exemplary model
22:20in political terms
22:22when Donald Trump decides
22:24to announce his candidacy
22:26for the US presidency
22:28Melania becomes his perfect tool
22:30for political seduction
22:32a model politically constructed
22:34to the orders of her husband
22:36the master of her public communications
22:38June 2015
22:40her first official campaign appearance
22:42she doesn't utter a word
22:44six months later
22:46the candidate allows her 15 seconds
22:48of time at the microphone
22:50so here's my best poster
22:52thank you honey
22:54hello Iowa
22:56it's great to be here
22:58he will be unbelievable
23:00the best deal maker
23:02the best master negotiator
23:04thank you
23:06thank you baby
23:08thank you honey
23:10three months later
23:12he lets his baby make her first speech
23:14one and a half minutes long
23:16during which America discovers the charm
23:18of her accent
23:19and her spontaneity
23:20hello
23:22it is wonderful
23:26thank you
23:28we love you too
23:30it is wonderful to be here
23:32today with you
23:34and with my husband
23:36I'm very proud of him
23:38he's hard worker
23:40he's kind
23:42he has a great heart
23:44he's a great leader
23:52she brings stability
23:54she brings strength
23:55she brings grace
23:56she brings a
23:58a collective spirit to him
24:01that evens
24:02I believe evens him out
24:04and makes him
24:05make him more normal
24:06than what a billionaire
24:07just think about
24:08all these things
24:09that he's abnormal about
24:10he's abnormal
24:11in his use of
24:12of social media
24:13he's abnormal
24:14in the fact that he's
24:15a boastful
24:17braggadocious
24:18billionaire
24:19from New York
24:20who does best
24:21among the most rural areas
24:23of our country
24:24and so her sophistication
24:26helps
24:27he's not sophisticated
24:28in that way
24:29her grace
24:30and elegance helps
24:31and the fact that
24:33maybe you will give him
24:34a second chance
24:35even if there's
24:36something about him
24:37that you can't stand
24:43on the eve of the election
24:44Melania is finally allowed
24:46to take the stage alone
24:47and give her first
24:48political speech
24:49fifteen minutes long
24:50during which she is terrified
24:52clinging to her teleprompters
24:54as though her life
24:55depended on it
24:56I remember that day
25:01in June 2015
25:03vividly
25:04surrounded by our family
25:07and speaking to an audience
25:09of millions
25:10Donald promised to campaign
25:12on behalf of those
25:14who feel the system is broken
25:16and does not work for them
25:18those who just want a fair shake
25:21an opportunity for a better education
25:25a better paying job
25:27a better future
25:28Melania
25:30the frail apparition
25:31of the 2016 presidential campaign
25:33is also the perfect fairy tale
25:35the sweet little immigrant
25:36with her American dream
25:38Trump advisers have thought of everything
25:41in this climb to power
25:43the secrets and rumors
25:44about her past must disappear
25:46when a British daily newspaper
25:48brings them up
25:49a court case ensues
25:50demanding one hundred and fifty million dollars
25:52in damages
25:53and lost interest
25:54Melania wins a payout
25:56of three million dollars
25:57thanks to her fierce
25:58Slovenian lawyer
25:59who works from this small house
26:01in Slovenia
26:02this is Melania's watchdog
26:04she was very determined about it
26:06she said
26:07I will not tolerate lies
26:09and I gave her a right to do that
26:11and she really is a person
26:14who knew what she wants
26:16she was really very explicit
26:18in the privacy sphere
26:23we lawyers discuss three circles of privacy
26:26first circle of privacy
26:28is something which is going on in your home
26:31I often say in your bathroom
26:33in your bathroom
26:34this is the first circle of privacy
26:37nobody is allowed to intrude
26:39nobody
26:49the Slovenian lawyer is nowhere to be seen
26:51at the Republican National Convention in Cleveland
26:53in July 2016
26:55over and over
26:57the political machine wants to use its best tool
26:59to win women's votes
27:01under the effective guidance of her husband
27:03Melania plays the game well
27:04Melania plays the game well
27:18Thank you
27:20everything seems to be going well for her
27:22despite the constant scrutiny
27:24of even the smallest detail
27:26of the United States
27:28at the time
27:29no one could have imagined
27:30the political disaster
27:31that her speech was about to trigger
27:33your word is your bond
27:37that you do what you say you're going to do
27:39that you treat people
27:41with dignity and respect
27:45even if you don't know them
27:47and even if you don't agree with them
27:49that your word is your bond
27:52and you do what you say
27:54and keep your promise
27:56that you treat people with respect
27:59they thought and showed me values
28:02and morals in their daily life
28:04it's a scandal
28:06Melania has plagiarized Democratic icon
28:09Michelle Obama
28:10she becomes the laughing stock
28:12of anti-Trump America
28:13Melania would later confide
28:15that she had been betrayed by Trump's advisors
28:18who wanted to lessen her influence over him
28:21a classic political trap set by the entourage
28:24in order to ridicule and minimize
28:26the influence of a woman
28:27in the inner circle of power
28:29Melania
28:30like Cecilia
28:31Carla
28:32Bridget
28:33and so many others
28:34discovers the power of those behind the scenes
28:36the hard way
28:37she withdraws
28:38remaining in the shadows
28:39until news of her husband's latest affair emerges
28:45the world finds out about his infidelities
28:48his alleged rapes
28:57a week before the election
28:58the Washington Post
28:59discloses an audio tape
29:01in which the candidate can be heard
29:02talking about women
29:03and grabbing them by the pussy
29:05yet another episode in this political reality show
29:09and once again
29:10Melania the campaign tool
29:12is drafted back into the ranks
29:18I
29:21I said to my husband
29:22that you know
29:23the language is inappropriate
29:25it's not acceptable
29:27and
29:29I was surprised
29:31because that is not the man that I know
29:34my husband is real
29:35he's raw
29:36he tells it as it is
29:37he's kind
29:38he's a gentleman
29:39he supports everybody
29:46this argument makes Melania a firm favorite
29:49in a significant part of present day America
29:51she becomes one more good reason to go out and vote
29:54for this social segment
29:56which the Democrats have overlooked for years
29:58that's what they called us
30:09the term that Hillary Clinton used for people who live for Trump
30:13the liberals call us deplorables
30:14they're deplorable
30:15we're horrible people
30:16which is otherwise a bad word
30:17but the Trump supporters over the years
30:22have accepted the word
30:24and they use it
30:25we're deplorables
30:27hope we're not
30:28what do you think of the first lady?
30:32the first lady is not just a beautiful person
30:34and a classy person
30:35but she has a lot of patience
30:37and she knows how to keep her wits about her
30:42and keep a smile on her face
30:44and be kind to everyone
30:47regardless of what's said about her
30:49I think she's wonderful
30:51she has a lot of integrity
30:53and that's what I like about her the most
30:56and she really does hold up under a lot of criticism
31:00which is unfair
31:01there are a lot of lies being said about her
31:04and about the president
31:06Dina is a human resources director
31:24she discovered Trump's world by gambling in his casinos
31:27she is progressive
31:29meaning that she supports equal pay
31:31and yet she is also conservative
31:33meaning that she is against abortion
31:35her model
31:37Melania
31:38she is first a wife
31:42a mother
31:44and that's what we here in America
31:46like we're about
31:47God
31:48family
31:49work
31:50and I feel that
31:52Trump and Melania
31:54they really portray that
31:55and especially she does
31:56that star-spangled
31:59bend the wave
32:03o'er the land of the free
32:13and the home of love
32:15and the home of love
32:20bring
32:22Trump! Trump! Trump! Trump! Trump!
32:38Women, I think they're just, they want to be heard.
32:41They want to be seen.
32:43And they care just as much as I do about changes.
32:48She brings her poise, her charm, her sophistication,
32:53and her support of her husband, the President of the United States.
33:00There's so many women here, and they would love to see Melania Trump.
33:10I'm proud to be an American!
33:18Yes, the men who die, God bless the USA!
33:29USA! USA! USA! USA!
33:35At these celebrations of all things Trump,
33:37you often hear the voice of Frank Sinatra, Trump's favorite singer.
33:41During the campaign, his songs play before every speech by the candidate.
33:51Sinatra, the comedian, playboy, singer, and wealthy ladies' man,
33:56adored by this more traditional-minded segment of America.
34:00That means that when Melania walks to the dance floor
34:02on inauguration night in Washington,
34:04it will be to the sounds of Sinatra.
34:06I didn't lie!
34:12Melania, the pretty model from Zabnika, is now first lady.
34:17I'm sure you knew
34:19When I came home
34:22When I was you
34:26What do you love
34:29When I was no
34:31What do you love
34:32When I was no
34:35public appearance before the nation in January 2017, Melania's outfit recalls America's glory
34:41days of the 1960s. The Kennedys idealized America.
34:51You had this sort of powder blue suit that is extremely retro looking.
34:59When you see that suiting it's hard to not imagine Jackie O and I think that that was
35:04definitely a reference perhaps just to the fact that Jackie was a really beloved stylish first lady.
35:11We're going to go back to this platonic idea of the 60s of Camelot which for better or for worse
35:18you know the early 60s were a very different time in America than they are now so maybe she was
35:22signaling perhaps a reference to the past maybe going back to these this idea of making America great again.
35:34Family, beauty, country and luxury. Yet it is not the white house PR team that molds the first lady's
35:41ever so elegant look but a Frenchman from Saint-Cinture, a small village in the province of Barrie.
35:50Most of the fashion world may boycott Donald Trump and refuse to dress his wife but not this man.
35:56Meet Hervé Pierre, Melania's French stylist who is proud to work for Trump era America.
36:03Although he is a man of few words it is Hervé Pierre who chooses Melania's most memorable outfits such as her hats.
36:17Scant notice is paid to the opposition that she encounters. Critics charge that she is indulging
36:23in luxury modeling during state meetings or engaging in political provocation in Africa.
36:28It looked like she was almost like a cartoon character going on a safari. It looked a lot
36:37like a costume. It came off at best just a little silly and sort of someone's idea of what you would
36:45wear in Africa but at worst you know that type of hat definitely references colonialism and I think that
36:51that's kind of a lot of people interpreted that as pretty insensitive for someone who's supposed
36:58to be on a diplomatic state visit. During her first few months in the White House Melania makes mistakes
37:06when it comes to her outfits. The first to erupt is the high heels that she wears in late August 2017
37:13as she tours the aftermath of a hurricane that has left thousands of people homeless.
37:17Over the next 48 hours critics harp incessantly about her lack of sensitivity. Melania understands
37:24that she will always be judged and she is going to make use of that.
37:31It is March 2018 and she makes her first clothing statement which triggers a political crisis.
37:37This is a real scandal for the first lady and revolves around her jacket. Melania casually dons the jacket
37:44as she visits a detention center for the children of illegal immigrants on the Mexican border.
37:53The words on the back of the jacket clearly are visible.
37:56I really don't care. Do you? She stands by her choice.
38:00I wore the jacket to go on the plane and off the plane and it was for the people and for the left
38:09wing media who are criticizing me and want to show them that I don't care. You could criticize whatever
38:16you want to say but it will not stop me to do what I feel is right.
38:23Does Melania really not care about what people think as she says? She certainly has no qualms about
38:29giving a public display of displeasure with her husband, brushing him off with a simple gesture.
38:35This snub of the presidential hand certainly breathes plenty of life into the rumors and questions
38:40swirling around Washington.
38:42Sarah, I think it's a front page story this morning. The Washington Post,
38:46among many things, reported that there are persistent rumors that Mrs. Trump does not live in this White
38:52House and that she lives with her parents somewhere in the suburbs. What do you make of those rumors?
38:57I make of the fact that just when you think the Washington Post can't get things any more wrong,
39:04they do and that that is an outrageous and ridiculous claim. The First Lady lives here at
39:09the White House. We see her regularly and I think that's a something that belongs in tabloid gossip,
39:16not on the front pages of the Washington Post and I hope that they'll do better next time. Peter?
39:21Sarah, we're going to hear from the First Lady in a moment. She's going to vote.
39:24The person who knows everything about Melania's whereabouts is Stephanie Grisham,
39:28her chief of staff. A press officer and presidential spokesperson,
39:32she manages and uses silence as a public relations weapon.
39:36She's aseptic, encadred, and there's something very surprising, it's the difference between the
39:46fuites, which are permanent in what we call the West Wing, where Donald Trump is located,
39:49and it's the opposite to Melania Trump. There's no difference between the fuites. It's
39:53really difficult to have information, both on the way she sees the White House, on the way she sees the United States,
40:01where she sees the world. This is what she sees with a lot of discipline, with a lot of discipline,
40:05with a lot of rigueur, also. It's an object, surely. And they've managed to do it,
40:13through a millimeter communication, a clearly identifiable character, without aspérité,
40:19and without surprise.
40:28She's always under control, incontestably.
40:30Public relations, as part of which Melania has asked Stephanie Grisham to protect the privacy of
40:37Baron at all costs. She is fiercely protective of Baron, her only child. In his very rare public
40:45appearances, Baron seems, like his mother, to use his clothing to send messages.
40:50No one knows if Melania is happy with this life. Melania rarely smiles when her son is not present.
41:00A notable exception can be found in the public relations videos issued by the White House,
41:05short films to promote her organization, Be Best, dedicated to the fight against opioid abuse.
41:11Here, Melania launches her Be Best initiative, with a clearly moved Donald Trump at her side.
41:19In today's fast-paced world, children can be less prepared to express
41:23or manage their emotions. I'm very excited to announce Be Best, an awareness campaign
41:30dedicated to the most valuable and fragile among us, our children.
41:35Melania, thank you very much. That was truly a beautiful and heartfelt speech. It's the way she
41:42feels, very strongly. Melania, your care and compassion for our nation's children, and I have
41:49to say this, and I say it to you all the time, inspires us all.
41:58Thank you, everybody, very much. Thank you. Thank you, Mike.
42:00She emphasizes her role as a mother and as a wife and spends time with her son. I think people who
42:09spend their time similarly and stay home and take care of their kids, which is fine,
42:15they probably see that as encouraging and that she's open about it and she doesn't feel
42:22ashamed that she's not in the workforce, for instance.
42:26I'm fighting for you and I love doing it. The Trump machine also makes greater efforts to
42:31encourage women to vote. On social media, for example. A new special advisor is also brought in,
42:38and she is the spitting image of Melania. President Trump is the leader who will rebuild the promise
42:45of America. The long hair, high heels and tight dresses. Kimberly Guilfoyle,
42:51Donald Jr.'s girlfriend, leads the charge of the Trump women of leadership. I mean, it's appalling.
42:56I believe in the rule and law. I lived my life by it and I fought for it. Ladies and gentlemen,
43:01leaders and fighters of freedom and liberty and the American dream, the best is yet to come.
43:10These ultra-feminine but loudly vocal strategists have been crisscrossing rural America since 2016.
43:16Women for Trump, female Trump supporters who, like Melania, combine their high heels with ideas about
43:23family and gender equality and denote a multi-layered conservative feminism.
43:30The way that they dress color-wise is pretty obvious. They're trying to send a message. There's a
43:36lot of red, white, and blues, and that is the American flag. The skirts are oftentimes pretty tight,
43:45which one, as we said, definitely restricts movement and how someone walks. I think it,
43:51when a skirt is tight, it also just naturally makes kind of a woman walk with swinging her hips.
43:55Look at the way that they walk. It's almost sexualized.
43:58Look pretty and say good things about us. Donald Trump loves his new political mini Melanias.
44:11President Trump, I want to thank you for your support of a strong, working-class mother. I'm
44:17honored that you believe in me and that you want to see Ohio 13 winning again.
44:21In Ohio, Christina Hagan wants a seat as a congressional representative,
44:26and she wants Trump to win. She began her political career at the age of 22 by praising
44:31herself on local television as a future member of the State House of Representatives.
44:35Hello, I'm Christina Hagan, state representative for the 50th Ohio House District, which includes-
44:40Since then, her campaigns have become progressively more radical.
44:43Today, I am proud to announce that I've been endorsed by the NRA.
44:47I haven't been this happy since my husband bought me an AR-15 for Mother's Day.
45:17I have a great time when I was in the United States. We have a conversation with him before
45:37you go into a children's house and we have empathy and understanding for our children and our families.
45:41I am very blessed to have had the experience and service that I've had, but it's only because
45:47people trusted me to do that job, and they sent me as their representative.
45:50This job is about representing people, and we've all been left behind a long time ago by the
45:56establishment parties. And when the Democrats would say, you don't want to talk to me, I'm a Democrat,
46:01I say, I most certainly want to talk to you. I'm pretty sure there aren't any issues that you
46:04know that we don't know and we don't feel the implications of.
46:12As a woman in this party, I want to change the face of the party. I want to give Americans and
46:17everybody on the outside looking in the perspective that we are more than just what people meet on
46:23the surface and what they believe to be true about the conservative movement. That, as women,
46:27we can lead and be in any position of power, that we can run committees effectively, and that we can
46:33champion the tough issues, whether they're financial, fiscal, or social. I feel very strongly
46:39about women's capacity to lead. Obviously, I've done it and no one has stood in my way or been able to
46:44successfully stand in my way. What we're seeing all over the country, and here in Ohio, is no different,
46:59that female messages are a conservative message. They work better. Voters are more
47:05open to hearing them and to supporting them. And so I think what you're going to see,
47:13I haven't done the analysis of the numbers across the country, but I think there are more female
47:18conservative candidates than ever running for office. And the reason is because it works.
47:23They have ability to communicate with the voter in a way that's maybe less threatening or more appealing,
47:29whatever way you want to look at it. And so as long as it's successful, you're going to get more of it in
47:33politics. Christina has won the Republican primaries in Ohio by focusing solely on employment and
47:41security. In November, she is standing against a Democrat for election to Washington. The party
47:48sees her as their own budding Alexandra Ocasio-Cortez, AOC the shining star of Bernie Sanders America,
47:55AOC the socialist. Christina, in contrast, should be considered the face of the new generation of
48:02Donald Trump's America.
48:10From Ohio to Iowa, this part of America has to be understood, with its people in need of a princess.
48:18This is where you will find the reasons for the anger. The PR people know all too well how to make
48:24them dream about the happiness of their first lady. All you need is a little background scenery,
48:30a palace to love in India or somewhere like that, to counter any rumors of discontent. Slick images of
48:37this, the quietest first lady ever, fed to voters as the ideal woman who submits to her husband.
48:43She does very well for being attacked almost constantly from our media and cut down, and yet she still
48:51stands by her husband. And that's what you need. It's like you elect a president, they depend on their
48:57partner. I think there is a partnership there in marriage.
49:03Therefore, all of this is about the ideal woman who submits to men's desires.
49:07Yes, like in Christina's family.
49:15But whether we like it or not, the Trumps are still far removed from these real people.
49:22Christina, Pia, Claudia, Dina. They are still a world away from Palm Beach.
49:29Yeah.
49:29A world away from this billionaire.
49:30That's how we move on.
49:33I like that.
49:33I like that.
49:35And I like that.
49:35That's how we move on.
49:37And I like that.
49:39But whether we like it or not, the Trumps are still far removed from these real people.
49:42And a world away from this billionaires, Tony Kramer.
49:59For years now, this veteran Republican has fiercely defended Donald Trump with her movement,
50:16the Trumpettes, a woman's club which supports everything Trump and is backed by plenty of
50:21money. In January 2020, the president, now running for re-election, invited himself to
50:28Tony's annual gala. That evening, in Mar-a-Lago, he was reportedly very upset by news of a
50:34virus that had started to hit the country. He was also upset by the threat of abandonment
50:40that hung over his head due to rumors about Melania. But at midnight, he went to see his
50:46fans to thank them for their support and to once again crown Melania Queen of Palm Beach.
50:52I just want to thank everybody. This is incredible. The Trumpettes. While we're on the subject
51:01of First Ladies, we're going to introduce one of the greats of all time. So Melania, as
51:12you know, is very popular. Honey, would you like to say a few words to the Trumpette?
51:24Thank you very much. Thank you so much for your support. It is great to be here. And we're looking
51:33forward to campaigning and fighting for Americans and our great nation. Thank you so much.
51:44Melania Trump is still campaigning right behind her Donald. Before, maybe, spending the rest of
51:51her life in Palm Beach with Tony Kramer. The president for life of the Trumpettes is a great admirer of the First Lady.
52:08Like her, she started with nothing. Like her, she successfully married into money, money from which
52:15she knew how to benefit. Like the First Lady, she is ambitious, conservative, and far from naive.
52:27The definition of the Trumpettes is to bring awareness to every single person on this planet,
52:33not only in this country. I feel that my job, my destiny, doing God's work,
52:41is to believe that everybody that wants to have a good life should have the ability to be able to have
52:51it and not be afraid. To take gambling on your future is a very good gamble, if you're in the right position.
52:59Because of them, each one...
53:03...
53:22...
53:24...
53:26I'm so uncomfortable in flat shoes.
53:48I only wear flat shoes for working out, sneakers.
53:51I'm fine in sneakers, but I'm only comfortable in high heels.
53:55For me, it just feels so good.
53:58I feel like my posture is better.
54:02I know the brand she wears, I wear too.
54:06I think we both have this shoe.
54:08I think I've seen her wear this one.
54:13I think we both have that.
54:15And you notice the way I have these stacked is I do them back front and then I have them
54:20behind because I have to get them in.
54:25I've seen her do them.
54:34I'm sorry.
54:38This woman, she speaks five languages.
55:06Tell me another first lady, oh, now we're up to eight.
55:11I knew that she spoke five.
55:13She's beautiful, she's poised, and I have also watched her from day one.
55:18She is the most amazing mother.
55:25Anyone that's been married to a businessman and travels, at any given moment, you're having
55:30luncheons, you're having dinners, you're hopping on a plane, you're bringing your
55:36children with you.
55:37It's not an easy job.
55:40So for her, she's handling it very well and very visibly.
55:45You relate to her?
55:51So how will we remember Melania Trump?
56:02Will she be Palm Beach's most beautiful retired trumpette?
56:07Did she play her role as the pretty bimbo well?
56:10Even if she did have fun when she was younger, showing off as a female politician.
56:19What was the young Melania trying to say when she filmed herself as the president of Slovenia
56:24in this clip that we have unearthed?
56:32Is this Slovenian model happy in her role as spokeswoman for Trump's America?
56:37For more than a year now, Melania Trump has refused to give us an answer.
56:42And so she remains the most mysterious first lady in all of American history.
56:47My dear citizens, today we celebrate Juneteenth, the oldest nationally celebrated commemoration
56:55of the end of slavery in the United States.
56:58As our country works through the racial issues that we still face today, it is important to
57:02remember we are one global community.
57:04Let's all agree that any differences we have should be celebrated and learned from by understanding
57:10and reflecting upon the worst part of our country's past, we can commit to lifting each other
57:17up and celebrating the freedom we all deserve.
57:25In honor of today, I want to remember All Different Now by Angela Johnson.
57:38It is a story of the first Juneteenth through the eyes of a little girl.
57:44God bless each of you.
57:45God bless you.
57:46God bless you.
57:47God bless you.
57:48God bless you.
57:49God bless you.
57:50God bless you.
57:51God bless you.
57:52God bless you.
57:53God bless you.
57:54God bless you.
57:55God bless you.
57:56God bless you.
57:57God bless you.
57:58God bless you.
57:59God bless you.
58:00God bless you.
58:01God bless you.
58:02God bless you.
58:03God bless you.
58:04God bless you.
58:05God bless you.
58:06God bless you.
58:07God bless you.
58:08God bless you.
58:09God bless you.
58:10God bless you.
58:11God bless you.
58:12God bless you.
58:13God bless you.
58:14God bless you.
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