- 7/13/2025
Lose 100 LBs, Win $250,000! @Mr Beast
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00:00This is my friend Madge, and if he loses 100 pounds in the next year, I will give him a quarter of a million dollars.
00:07This is Madge's new home, and he will have his own personal gym, unlimited healthy food, and everything else he needs to lose 100 pounds.
00:15This is actually crazy.
00:17But Madge, there is a catch.
00:19If you step on this red line before you lose 100 pounds, the challenge ends and you get nothing.
00:24If he actually loses 100 pounds, this will be the craziest transformation ever.
00:28This is my home for the next year.
00:29This is actually insane.
00:31See that?
00:32It's my gym.
00:33250K.
00:34That's the goal.
00:35Anything you need to lose 100 pounds, you literally have it here.
00:39This is the longest challenge we've ever done.
00:40This might be one of the longest challenges ever done.
00:42And I didn't know it yet, but the journey Madge would experience in this video was unlike anything we've ever captured.
00:49It will go down as one of the most powerful stories we have ever shared on this channel.
00:54Honestly, I'm super excited.
00:56364 more days.
00:57I'll see you guys tomorrow.
01:01Morning.
01:02It's day two.
01:03What do I want for breakfast?
01:04Ooh, you know what?
01:05I could make an omelet.
01:06Going from PB&J's, energy drinks.
01:09To this.
01:10First breakfast of many.
01:11All right, I guess it's time to start working out.
01:20He just started working out and I think he's already going to bed.
01:23I think it's hitting him just how hard this is going to be, which is why we got him a trainer.
01:26I'm going to go introduce him.
01:27This is your personal trainer, Coach Wall.
01:29You're about to get me shredded, huh?
01:30Yes, sir.
01:31About to lose his belly?
01:32Yep.
01:34We can't wait to see this man's skinny and jack.
01:36Come on!
01:37One of the most exciting things about this video is right now, Madge doesn't even know how to squat.
01:41By the end of this video, he's going to be a machine.
01:44Set your butt down towards your heels.
01:46Drive back up.
01:47I might poop myself doing that, man.
01:48How much do you think your life will change once you lose his 100 pounds?
01:51I'll just be happier.
01:52Longevity of life.
01:53You know, being able to be with my fam.
01:54My niece and nephew, that's really the most important, so.
01:56The beginning of Madge's fitness journey was off to an incredible start.
02:00He stayed active every single day.
02:02Five, good.
02:03Come on.
02:03But since we were only weighing him once a month, he didn't even know how much progress he had made.
02:08100 pounds is tough.
02:09I don't even know if I've lost any weight yet.
02:11Plus, for the first time in his life, he was learning how to eat healthy.
02:14Coach cooking today, he's teaching me how to grill.
02:17That's good, right?
02:18That's so good.
02:18The plan your trainer laid out for you, you've been completing up to 18,000 steps per day.
02:23Yeah.
02:24You've been lifting five days a week.
02:26Correct.
02:26And you've only been eating 2,500 calories a day?
02:29Yep.
02:29This is life-changing, right?
02:30I want to lose this healthily.
02:31This is what I've been eating.
02:32This is what has been getting me full.
02:34This is the new and reformed veg, not the past veg.
02:37Every day of his first month, from the moment he woke up, Madge put everything into losing this weight.
02:42From cooking and eating healthy meals, to doing every workout coach designed for him.
02:47And honestly, it was amazing to watch.
02:49This is the face of the man who wants it.
02:51Fantastic job today.
02:52Thank you so much.
02:53Super proud of you.
02:54It has officially been 30 days since Madge began his weight loss journey, and he has no idea how much weight he has lost.
03:00Let's go find out.
03:01It's been a month.
03:02Let's go.
03:03Yeah.
03:04How you doing, man?
03:05Good.
03:05Oh, my gosh.
03:05He's sweaty, which is what you want to see.
03:07Yeah.
03:08That means he's working hard.
03:09It's been a month in here, and now it's time for your first monthly weigh-in.
03:13We're going to do this every month until you've lost 100 pounds.
03:18Madge, when you are ready, step on the scale and reveal how much weight you have lost.
03:23Come on.
03:24When you started this video, you weighed 324 pounds, and now, holy crap, Madge, you lost 20 pounds.
03:34What?
03:35Yeah.
03:36That's insane.
03:3720 pounds.
03:38That's insane, man.
03:39Let's go, baby.
03:40Madge, that's 20% of the total weight you need to lose in this video.
03:44The weigh-in isn't all I had planned for today.
03:46What do you got, what?
03:47Every 30 days, we're going to be introducing challenges where you can add money to the prize pool.
03:52On day one, we tested you, and you weren't very good at doing push-ups.
03:56So, your first challenge is, on day 60, after your second monthly weigh-in, for every push-up
04:01you can do, I will add $1,000 to the prize pool.
04:04So, if you do 100 push-ups, I'll give you $100,000.
04:08Dude, that's actually crazy.
04:09That's a lot.
04:10Anyways, I'll see you for the next weigh-in.
04:12Bye, Jimmy.
04:12Thanks.
04:13What can we expect over the next 30 days from Madge?
04:15Over time, we're only going to decrease his calories, increase his activity, and up his cardio.
04:21So, it's going to get harder with him as the video goes on.
04:23He is going to suffer.
04:24This is going to get harder for him.
04:26And every 20 pounds Madge loses moving forward, you'll be able to see a noticeable difference
04:31in his physical appearance.
04:33I lost 20 pounds, which is crazy.
04:35This is not like, oh, I lost 20 pounds, let's go.
04:37No, the challenge is lose 100 pounds.
04:38You know, and with Coach Wall's help, you know, I think we're going to crush this.
04:41And crush it, they did.
04:44Oh, whoa, look at this guy, 22.
04:48Madge was the definition of determined.
04:51Between 25.
04:52Alongside the help of Coach and his best friend Chandler.
04:54Pushing each other, love it.
04:55Yeah, because when the opportunity arises where, hey, Jimmy asked me to do push-ups.
04:58Yeah, if I hit 50 push-ups, I could win 50 grand.
05:01I didn't expect that.
05:02One, two, three, four.
05:06All right, first smoothie ever.
05:07Literally first smoothie that I have ever made in my entire life.
05:10Protein scoop.
05:14Oh, let's hope this is good.
05:17I'm not going to lie, it looks pretty good.
05:22I'm just going to do the fruit bowl from now on.
05:24It was obvious that just doing push-ups every day wasn't going to keep Madge on pace to lose
05:29his weight.
05:29So, as you might have guessed, Coach was there day in and day out helping him push the bar.
05:34What's up, Chad?
05:38How you doing?
05:38What up, big dog?
05:39What a day, man.
05:40I'm almost done here.
05:41You're almost done.
05:42Holy cow!
05:43Sorry, bro.
05:44Come here, man.
05:45Every single morning, I make breakfast, I'll walk my track, I'll play basketball.
05:50I know a lot of it's the same.
05:51It's literally how my days have been.
05:53This is it, bro.
05:54I'm really doing it.
05:54And I love it.
05:55I'm so grateful for it.
05:56I like how much you're having to pull up your pants.
05:58That means we're on the right track.
05:59Yeah, I hit 15K steps yesterday.
06:0115?
06:01That's all we do here.
06:02Let's go.
06:03Let's just take egg and cheese today.
06:05Every day, it's looking better, right?
06:06Every single day.
06:08Unbelievable.
06:08Now, pushing your body to its limits every single day isn't healthy.
06:12So we made sure Madge took rest days and got weekly checkups from a doctor monitoring his progress.
06:17You're healthy, doing great.
06:18Your stamina's improved, so I think you should continue with the weight loss that you're doing.
06:21That's awesome.
06:22Thank you so much, doctor.
06:23Just got to make my basketball shots, do 20 push-ups, and 20 minutes on a elliptical.
06:28Should be a breeze.
06:29But even after rest days, Madge was still just as locked in as ever.
06:33I have a goal that I wake up every morning and I go to.
06:36Every morning, I choose to win.
06:38I believe in myself.
06:39I believe in myself to the highest.
06:40There's not a doubt in my mind where I can't achieve something that I'm putting into my mind.
06:44Good work this week.
06:45This might be the best week yet.
06:47Your gains, the increases and everything.
06:48Let's just say push-ups have gotten significantly easier.
06:53We're now on day 50, and I brought Madge a special present.
06:56Madge.
06:57What up, baby?
06:57You've been killing it in here.
06:58You've been following your diet, working out consistently, and walking more than five miles a day.
07:03To celebrate, I brought you a gift.
07:05Get out of here.
07:06Hey!
07:07You've lost so much weight.
07:10We got you clothes that is one size smaller.
07:12One size smaller than this?
07:13Let's see if it fits.
07:16Oh, yeah.
07:17Oh, yeah.
07:18What do you think?
07:19Does it fit?
07:19Yeah!
07:20Okay.
07:21Next step is extra large, then large, then a medium.
07:25Wait.
07:25You're on the path, man.
07:27Let's go!
07:28Don't pick me up.
07:28Oh, God.
07:29Don't pick me up.
07:29Don't pick me up.
07:29In 10 days is your next weigh-in and the push-up challenge.
07:36You ready?
07:36I'm ready, man.
07:37I'll see you then.
07:38See you, Jimmy.
07:38Please don't win too much money on the push-ups.
07:40This guy doesn't know I'm about to take all his cash.
07:42Madge was already on pace to win at least another $20,000.
07:46Good work today, man.
07:47Proud of you for that 2XL, baby.
07:49Thanks, man.
07:50Graduated.
07:50Having dropped an entire size in his clothes gave Madge a huge confidence booster.
07:55How's that 2X feeling?
07:56Good.
07:56Yeah, you look great in it, man.
07:57Thanks.
07:58Dude, I'm really proud of you.
07:59This is a big step.
08:00Although, maybe now he had too much confidence.
08:03Over the course of the next few days, Madge seemed to have lost a lot of interest in keeping
08:08up with his goals.
08:09I'm not looking forward to this right now.
08:11Ah!
08:12Yeah, this sucks.
08:14Maybe it was because Coach wasn't there.
08:16Coach is not going to be in for training session today.
08:18Or the weather.
08:19Bro, it's actually snowing!
08:21Madge was just simply not being himself.
08:28I'm tired.
08:30But then, we unfortunately realized just exactly what was bringing him down.
08:34One year ago, I found out my dad passed away.
08:38One whole year ago, my life was changed.
08:41Like, I lost, like, X amount of pounds.
08:43I FaceTimed my dad.
08:44He's congratulating me telling me, you look great, you look great, you look great, you know?
08:47But when you lose a parent, especially just losing someone close, like, it's going to
08:51take a toll on you.
08:52Went from almost 270 back to 324.
08:55No matter how much.
08:56I'm just so proud of myself to see how far I've come.
09:00I'm not letting him down.
09:02He's with me.
09:02He's watching.
09:03So, luckily, Coach was there for him in more ways than just fitness.
09:09I love you too, Dad.
09:11And was beginning to have a profound impact on Madge's life.
09:15Good man.
09:15Made a good son.
09:16Thanks, Coach.
09:17Yeah, brother.
09:18Thanks for real.
09:18I got you.
09:20Thanks for sharing that with me.
09:22It looked like Madge had found strength to keep pushing after all.
09:26It has been over two months since we started this challenge, and I have a surprise for
09:31Madge after his weigh-in.
09:32Jimmy!
09:33Right.
09:34It's game time, baby.
09:35What up?
09:36Let's go.
09:36Before we get into these push-ups, how much do you weigh?
09:39I don't know.
09:40Let's find out.
09:41Come on.
09:41It has been over two months.
09:43Last weigh-in, you weighed 303 pounds.
09:46And now, Madge weighs...
09:49Oh, my gosh.
09:50I want to see.
09:51I want to see.
09:51286 pounds!
09:54Since the beginning of this challenge, you've lost 38% of your total goal weight.
09:59Wait, where are you going?
10:00Madge!
10:01Come on!
10:02Come on!
10:03I'm going to interpret that as he's very happy right now.
10:05Come on!
10:06Push-up challenge!
10:07Push-up challenge!
10:08Push-up challenge!
10:09As promised, Madge, every push-up you do, I will add $1,000 to your prize pool.
10:15Get in position.
10:16On the first day of this challenge, you weren't exactly the best at push-ups.
10:20How many can you do now?
10:21Let's find out.
10:22When you're ready.
10:24$1,000.
10:25$2,000.
10:27$3,000.
10:28$4,000.
10:30$5,000.
10:31Madge, you're getting rich.
10:32$11,000.
10:33$12,000.
10:34Yo, this is crazy.
10:35$18,000.
10:36$19,000.
10:36$19,000.
10:38$20,000.
10:38All right, you're up to 20 grand.
10:39Oh, yeah.
10:40I'm here.
10:41How many more do you have in you?
10:42I got some, bro.
10:43I got some.
10:44You got more in you?
10:44Madge, look at this right here.
10:46This could go in your bank account.
10:48Let's go.
10:49Let's go.
10:4925, 26, 27, 28, 29, 30 grand.
10:58I got that for you.
11:0131.
11:0132, 32.
11:04Ah!
11:0631 push-ups, aka $31,000.
11:10We'll be added to your prize pool.
11:12Look how red his eyes were, bro.
11:13You just pushed yourself.
11:14I'm very proud of you, man.
11:16You're becoming healthier.
11:17And you've now over 2X'd your push-ups since being in here.
11:20So be really proud of yourself.
11:21Thanks, Jimmy.
11:22For real, thank you.
11:23And follow me to find out what your next challenge is.
11:27Oh, my gosh.
11:28Wait, why are we going outside?
11:29You'll see.
11:29Your next challenge.
11:31Every dollar you can carry for a lap around this building, I will add it to your prize pool.
11:35Okay.
11:36That doesn't cost you already.
11:37Well, it depends.
11:38You might get greedy, and you might try to carry $500,000, but you can't make it all the way through,
11:42and then you lose.
11:44That's a lot of thinking.
11:45And to top this day off, which I would say has been pretty good, I have one final surprise.
11:49Come on inside and come see your family.
11:52Mom!
11:53No way!
11:55No way!
11:57My mom, my sister, my brother-in-law, daddy.
12:00Have fun with your family.
12:01They can stay here as long as they want.
12:02No way.
12:03Mom, you guys are here.
12:05And over the next few days, Madge's family did everything they could to support him in his weight loss journey,
12:11like cleaning the gym and preparing meals.
12:14So that he could train for the Money Walk Challenge.
12:17The big focus right now is just to get your grip strength up and the endurance.
12:21Coach wants me to emulate how it would be for me to carry duffel bags full of money.
12:27Keep in mind, too, the faster you walk, the faster it's going to be done.
12:30We're also working back your shoulders, your upper back.
12:33The main goal with this is we're going to be building up your strength to be able to do some work.
12:37And with Madge progressing so much in his workouts, Coach's incredible impact on his life was so great that he became a member of the family.
12:44And with his family visit coming to an end.
13:01Bye, Mom.
13:01And me being halfway around the world shooting a different video.
13:04For the next few weeks, Coach and Madge's connection would only grow stronger.
13:09You have one new message.
13:11Yo, my man.
13:12This is so cool.
13:12We get to do this together.
13:14And form this deep friendship, man.
13:15You rock.
13:16The way I've come to know you over these past couple months, man, is like, you're just a very kind, caring, compassionate human being.
13:22You're going to positively influence millions of people.
13:24I haven't thought that far.
13:25I don't know why I got this idea in my head.
13:28What was that like, jumping in that money?
13:33I don't know if I want to get out of here.
13:40What up, man?
13:40Yo, it's your boy, Coach.
13:41Who this?
13:44And because their bond was so powerful, what came next was the worst thing that's ever happened in one of my videos.
13:50And because I was still out of the country, my head of production had to break the news.
13:55Yo.
13:59Yo.
13:59Hey, how's it going?
14:00Yo, right?
14:01Yeah.
14:02How you doing?
14:03Are you talking about fire?
14:04No.
14:05This is bad.
14:06No, I wish that's what I was telling you, to be honest.
14:09But I do have really unfortunate news.
14:13I hate to be a person to tell you this.
14:16Coach Ball was found that he was a part of yesterday.
14:23So.
14:24No.
14:26No.
14:27No, man.
14:28No.
14:29No, don't lie to me.
14:30No.
14:31That's not so bad.
14:32Oh, my God.
14:50No, no, no, no.
15:02No, no, no, it's got to be a joke.
15:05Bro, there's no way.
15:08Bro, there's no way.
15:14Over the next few days,
15:16visitors poured in to help process his grief
15:19while he contemplated the decision
15:21of continuing or stopping this video.
15:23Because ultimately,
15:24whether or not the video continues was up to him.
15:27You know, both times I experience a loss.
15:31It's snowing outside.
15:35Yo, my man.
15:37This is so cool.
15:37We get to do this together.
15:39So cool.
15:39We get to do this together.
15:44Coach, I look at the door and
15:47I just hope he walks through.
15:56Coach was side by side with me.
15:58And now, he isn't here.
16:03He was a good dude.
16:05And he spoke very highly of you
16:06and he believes in you, man.
16:07The moment I arrived back in the U.S.,
16:20I went to see Madge.
16:22And I'm choosing not to play our conversation here,
16:24but essentially,
16:25I wanted to let him know that his grief was real
16:27and that we could end the video right then and there
16:29if he didn't want to continue.
16:31We're not pulling the plug on this.
16:32Yeah?
16:33I can't let him down.
16:34I'm doing this for myself,
16:35but now it's for Coach 2.
16:36To honor his mentor and friend, Coach Wall,
16:43Madge refused to take on another trainer
16:45for his next challenge.
16:47And in the days leading up to the money walk,
16:49he gave every ounce of strength he had
16:51in every single workout.
16:59This is exactly why I thought
17:00that for Madge's next milestone,
17:03it was only fitting that I give him something
17:04to honor his dear friend.
17:05Before we do the Day 100 Challenge,
17:08I wanted to give you something a little special
17:10that you can put up on the wall.
17:11Oh, man.
17:17Incredible human being.
17:18I'm so grateful that I got to, you know,
17:20spend time with him.
17:21Where do you want to put up your wall plaque?
17:22Literally right at the door.
17:24Coach!
17:25Oh, how are you?
17:27Just looking up at this.
17:29This is going to be my motivation moving forward.
17:31Thanks, Jimmy.
17:31No problem.
17:32Let's go weigh in and see how much weight Madge has lost.
17:35Come on.
17:35100 days ago, Madge weighed 324 pounds.
17:39And now...
17:40Let's see what he weighs.
17:42He lost over 15 pounds!
17:44Yeah!
17:45Meaning, Madge is officially halfway through the challenge.
17:49Only one thing left to do.
17:51Let's see how much money Madge can carry.
17:53Come on!
17:54Come on!
17:54Come on!
17:54Come on!
17:54Come on!
17:54Come on!
17:55Come on!
17:55Come on!
17:56Come on!
17:56Come on!
17:56Come on!
17:56Come on!
17:57$40,000 that you can win.
17:59That was not supposed to fall.
18:00You can carry as much or as little as you want.
18:03But if you drop any of it, you walk away with nothing.
18:06Okay.
18:07How does it feel?
18:08It feels good.
18:08I mean, it feels pretty light.
18:09He's now got 15 grand.
18:11One more?
18:11Okay, one more.
18:12This one on my arm here.
18:13All right, that's $40,000.
18:14We push it for 50?
18:16Nah.
18:17$40,000.
18:18That's all for Coach Wall.
18:19Come on.
18:20When you're ready, cross the star line.
18:23Let's do it.
18:25Let's go, Madge.
18:25All right, he's off.
18:26Madge, you got this.
18:27All right, he's cooking.
18:28Bro, he is running with that thing.
18:29$40,000.
18:31Don't pass out on us.
18:33Chandler, don't let him touch the red line.
18:35I'll push you over before that happens.
18:36Four Coach Wall.
18:38Four Coach Wall.
18:39Quarter of the way done.
18:40If a single bag, a single dollar touches the pavement,
18:44you lose all 40 grand.
18:46Wait, I'm the best most!
18:48Yeah?
18:48Most of them.
18:49No!
18:50Hey, you need a break?
18:51You just put the money down.
18:52No break.
18:52Yeah, yeah.
18:53Keep going, keep going.
18:54Three quarters of the way.
18:55I feel pretty tired.
18:56Are you going to pass out?
18:59You're almost there.
19:00Less than 10 steps.
19:01Cross it.
19:02Oh!
19:03Thank you!
19:04Your prize pool has now increased to $321,000.
19:08Goal!
19:10Can we make it rain, baby?
19:11Add into the pile.
19:12Do you remember on day one, how long it took you to run a mile?
19:1517 and one.
19:16No, no.
19:17Dang.
19:18For our next challenge, if you can do a mile in under 8 minutes and 30 seconds,
19:23half of your one mile time at the start of the challenge,
19:26I'll add another $25,000 to your prize pool.
19:29I'll see you in 30 days.
19:30You have a lot of time you need to shave off.
19:32Bro, 8 minutes and 30 seconds sounds easy, but that's hard.
19:34We're going to get through it, though.
19:35We're going to give it our all.
19:36Mads started training immediately.
19:38I have to get a baseline today.
19:39I'm going to find out how long it takes for you to run a mile.
19:43The challenge is 8 minutes and 30 seconds.
19:45We're aiming for anywhere around like a 10-minute, 11-minute mile.
19:49I'm dying.
19:52Good Lord.
19:56Oh, damn.
19:58I just ran my first mile.
20:0012 minutes and 50 seconds.
20:02My neck is around fire.
20:03It means I have to shave five minutes.
20:05It's going to be tough.
20:07This is strictly cardio, something that I only do two times a week,
20:10and the cardio that I do two times a week isn't even this.
20:13Mads looked like he was struggling,
20:15so I thought I'd check in to share something that might help.
20:17When Shopify heard about your weight loss journey,
20:20they decided they wanted to help out.
20:23Inside is a bunch of gear to help you train
20:27to get under 8 1⁄2 minutes.
20:29Actual running shoes, more supplements,
20:31an actual tracksuit, better clothes, better gear.
20:34Here's some balls.
20:35Do you get the point?
20:36This thing is loaded with things that help get your mile time down.
20:39And they're all from businesses built on Shopify.
20:42Thanks, Shopify.
20:42Your race is in 20 days.
20:44Shopify, me, and millions of people are rooting for you.
20:47Let's go!
20:47Get that time under 8 1⁄2 minutes.
20:49Mads wasted no time and running with his new gear,
20:52and he even had some other ideas.
20:54Let's go!
20:55Come on, man.
20:56You got this.
20:57Don't let me beat you.
21:01The mile's ours.
21:03I'm honestly not sure if that helped,
21:05but Mads seemed more fired up than ever,
21:07and we were all starting to see a difference in him.
21:10Madgeroni!
21:11What up, baby?
21:11I noticed something.
21:13Your clothes are a little baggy.
21:14Wait.
21:15No way.
21:16Yeah.
21:17Put the banana down.
21:18We got you.
21:19Clothes one size smaller.
21:21When Mads started this video,
21:23he was a 3 XL.
21:24When you put these on,
21:25you'll officially be just an XL.
21:27Whoa.
21:28Whoa.
21:28Whoa.
21:28Whoa.
21:29Whoa.
21:29Whoa.
21:29Whoa.
21:30Whoa.
21:30Whoa.
21:30Whoa.
21:30Whoa.
21:30Whoa.
21:31Whoa.
21:31Whoa.
21:31Whoa.
21:31Whoa.
21:31Whoa.
21:32Whoa.
21:32Whoa.
21:32Whoa.
21:32Whoa.
21:33Whoa.
21:33Whoa.
21:34Whoa.
21:34Whoa.
21:35Whoa.
21:36Whoa.
21:36Whoa.
21:37Madge wasted no time in getting to work.
21:40And other than yelling at the prison I built,
21:42where I trapped a cop and a criminal together.
21:44Hey, yo.
21:45Yo.
21:46Yo.
21:47He was totally locked in,
21:48but his victory was far from guaranteed.
21:51Hey, 130.
21:53Come on.
21:53Are you ready?
21:55Yeah.
21:56I got a change.
21:57Oh.
21:58This is the first time in 130 days I've seen him not in a white shirt.
22:01When we started this video,
22:03yo, it took you 17 minutes to run a mile.
22:06And now, 130 days later.
22:09You must do it in under eight minutes and 30 seconds.
22:12Are you ready?
22:13Come on.
22:14Three, two, one.
22:17Go.
22:1825 grand on the line.
22:21Let's see if he can do it.
22:22Yeah.
22:23Let's go.
22:25One out of seven laps now.
22:28Madge is flying through his second lap.
22:30It's amazing to see how far he's come in only 130 days.
22:34When Madge didn't know where to start his weight loss journey,
22:37I helped him.
22:38Just like Shopify helps entrepreneurs
22:40when they don't know how to start a brand new business.
22:42Remember at the start of this video
22:43when you didn't know how to begin your weight loss journey?
22:45Absolutely.
22:46That's how it can feel for brand new entrepreneurs
22:48and exactly why Shopify exists to help them start their businesses.
22:52Don't quit on us.
22:53Let's go.
22:54Shopify literally helped me launch Feastables with an online business.
22:58I had no idea how to set up a store, fulfill orders,
23:01but thanks to Shopify, we've sold millions of bars.
23:03Water, water.
23:05Uh, thanks.
23:07Hurry up, Madge.
23:08You're running out of time.
23:09There's only two minutes remaining.
23:11His pacing has slowed down tremendously.
23:12We don't have enough time.
23:13We have to run with him.
23:14Last lap.
23:15Madge, dig deep.
23:16I'm with you.
23:18For those of you watching at home,
23:19go start the business that you've been dreaming of.
23:22Go to Shopify.com slash MrBeast.
23:24Starting an online business, it's easier than you think.
23:27You're almost there.
23:28Come on.
23:29Go.
23:31Let's go.
23:32Woo.
23:32I can't believe it.
23:33Madge, you did it in eight minutes and four seconds.
23:35Congrats, Madge.
23:36Thanks, Jimmy.
23:37You show up for me, I show up for you.
23:38Who'd you show up for?
23:39Coach Wall.
23:40He shows up for me every day.
23:42I show up for him every day.
23:43Congrats on 25 grand.
23:45Yeah.
23:46But more importantly, let's go see how much weight you've lost.
23:49Whoa.
23:50Turn off the light.
23:51On day one, he weighed 324 pounds.
23:55On day 30, he weighed 303 pounds.
23:57On day 60, he weighed 286 pounds.
24:01On day 100, he weighed 271 pounds.
24:04And now, reveal his weight.
24:08All right.
24:11No!
24:12No!
24:13No!
24:14That's 71 pounds since the start.
24:16All right, all right, all right.
24:17OK, don't hurt it.
24:18Maybe at the end of the video, we'll lift you up.
24:20When you started, you were able to dead hang for six seconds.
24:23In exactly 30 days, for every second you can hang, I will give you $1,000.
24:28Get out of here.
24:29And truthfully, because your hang time was awful.
24:31Awful.
24:31I brought someone who literally trains bodybuilders.
24:34This guy has a degree in biochemistry.
24:37It is the smartest fitness influencer I could find, Jeff Nippard.
24:41Let's go!
24:43Woo!
24:44Woo!
24:45Woo!
24:46Woo!
24:47All right, he just did the whole mile thing.
24:48He's on a drillin'.
24:49I personally think you can do a pull-up.
24:52I wanted to do a pull-up my whole entire life.
24:54Just one singular pull-up.
24:55Oh, my God.
24:56If you can do it, I'll throw in an extra 10K.
24:57No way.
24:58I got it.
24:59In 30 days?
25:00Wait, Madge, you can win a lot of money.
25:01These next 30 days are important.
25:02Yeah, they are.
25:03They're crucial.
25:04And to celebrate crushing the mile, Madge and Jeff sat down to share a little something special.
25:09The Feastables Cups.
25:10Let's go.
25:11This is something that I really wanted to have.
25:12You deserve it.
25:13You earned it.
25:14This is a big moment for me, guys.
25:15Cheers, brother.
25:17That's some good stuff.
25:19This peanut butter is like real peanut butter.
25:21Bro, it's so good.
25:22It was clear that in order to dead hang for a minute, let alone do a singular pull-up,
25:27Madge would have to alter his training plan significantly to focus on upper body strength.
25:32Take your grip.
25:33Okay.
25:34And then this is going to really kind of shoot you up.
25:35Does that make sense?
25:36So it's giving you a lot of assistance.
25:38Okay.
25:39Jeff, I'm so sorry.
25:41The main goal for me is to finish this, lose 100 pounds, and just make sure that the world
25:46can hopefully see a coach's impact.
25:48Operation dead hang.
25:49In only three days, Jeff really helped Madge improve his dead hang, which was not looking
25:54good for my bank account.
25:55This guy is an animal.
25:56Ah.
25:57Do you want to guess what it was?
25:58Try like 37 seconds.
25:5945?
26:00No way.
26:01Not even the end of the first week.
26:03Let's go.
26:04With Madge now set up for success, Jeff left it up to him to prepare for the next 27 days.
26:09This is where the real challenge starts, right?
26:10Now I'm all alone.
26:11On his own now, Madge was really starting to see his body improve.
26:15I can feel these chisels.
26:18He started locking in on everything.
26:20From his workouts.
26:21How's that?
26:22Eating only 1800 calories a day.
26:24We just switched over to 1800 calories.
26:26And even having a strict sleeping schedule.
26:2810 o'clock food cut off, sleep by 12.
26:30So for the remainder of training for the dead hang challenge, Madge was really set up for
26:34success.
26:35We're chalked up.
26:36I did three sets of dead hangs, 10 to 20 seconds.
26:38Every single day, he improved his hang time.
26:41The day of the challenge, when it comes down to it, we're going until like, my thumbs actually
26:47fall off.
26:48Ah, I'm so close!
26:51It really just goes to show that when you put your mind to something, anything is possible.
26:57Doing pull-ups, running miles in under, 8 minutes and 30 seconds, carrying a bunch of
27:00money around, doing 40 push-ups straight.
27:03Such an incredible story.
27:06Game day tomorrow, baby.
27:11Day 161.
27:13Let's see how Madge is doing.
27:16If I sit stuck in a bra, I'm literally flooring it.
27:18Madge!
27:19Oh, oh, oh, oh!
27:22It's weigh-in day!
27:23What the?
27:24I think you broke the door.
27:25Bro!
27:26It's the big day!
27:27Are you ready?
27:28Yeah, I'm ready, man.
27:29I'm ready.
27:30This is going to be awesome.
27:31To kick things off, we're going to see how much you weigh.
27:32My theory is you're actually pretty close to finishing the challenge.
27:35I feel like it.
27:36In a second, we're going to dangle you a hundred feet in the air.
27:38What?
27:42And every second you hang, you win $1,000.
27:44Okay, hold on, hold on.
27:45It dangles my brain?
27:46Hey, don't worry about it.
27:47Let's weigh in.
27:48Oh, man.
27:49What do you think that number will say?
27:50246.
27:51Madge has done 10,000 steps a day, followed his diet perfectly, not skipped a single rep on his workouts.
27:58Hop on.
27:59Let's go!
28:00Three, two, one.
28:01Reveal the weight.
28:02Oh!
28:03No!
28:04234 pounds.
28:05What?
28:06No way!
28:07No way!
28:08No, no!
28:09Yeah!
28:10You only have 10 more pounds to lose, and then this video is over.
28:13If you play your cards right, you could be out of here in the next 30 days.
28:14Thanks, Jimmy.
28:15All right, but now you need a lock-in.
28:16Come on!
28:17Let's go outside.
28:18Today we find out how long I can dead hang for.
28:19I have no idea what Jimmy has in store for me.
28:20All I know is there's a crane, a platform, and a bar for me to hang from.
28:21One hundred feet in the sky, and a thousand dollars for every second you can hang.
28:24Madge, are you ready?
28:25Three, two, one.
28:26One.
28:27One.
28:28One.
28:29One.
28:30One.
28:31One.
28:32One.
28:33One.
28:34One.
28:35One.
28:36One.
28:37One.
28:38One.
28:39One.
28:40One.
28:41One.
28:42One.
28:43One.
28:44One.
28:45One.
28:46One.
28:47One.
28:48One.
28:49One.
28:50One.
28:51One.
28:52One.
28:53One.
28:54One.
28:55One.
28:56One.
28:57One.
28:58One.
28:59One.
29:00One.
29:01One.
29:02One.
29:03One.
29:04One.
29:05One.
29:06One.
29:07One.
29:08One.
29:09One.
29:10One.
29:11One.
29:12One.
29:13One.
29:14One.
29:15One.
29:16One.
29:17you're the one that's going to accomplish this focus on your breath don't listen to
29:22Jimmy these hands are giving out his face is getting red don't regret this
29:26bro you think I'm not watching you
29:3040 seconds I got eyes on you at all the time keep pushing don't stop 50 seconds
29:36you don't have to follow your diet plan you don't have to stay inside this red
29:39circle you don't need to do anything you don't even need to do this but you're
29:42choosing to do this the hardest heart of all this obviously is the connection
29:58that I had with coach it sucks that like we're so close
30:04oh my god the entire platform oh six seconds to 60 seconds that's
30:11hello that's 60,000 I'm so proud of you man you officially made it a minute and
30:17one second let's go we're not stopping there because as you'll remember if you
30:21could do a pull-up I'd throw in an extra 10k let's go man you ready I'm ready big
30:26breath and then you're gonna drive as hard as you can chest to the bar
30:31let's go
30:33let's go
30:35let's go fill up the prize pool I've never seen match this happen before I told you I was gonna break the bank today there we go
30:38seventy one thousand dollars has now been added to the prize pool what the heck I know you're on cloud nine arguably the best game of your life but I do have to give some bad news that was the final challenge
30:45no losing 100 pounds is the final challenge okay yes but that's the final micro challenge okay so we will start weighing you every day let's go and when you officially lose the next time
30:5210 pounds video is over all right good luck man thanks Jimmy
30:57Madge has only 10 pounds and you're going to get back to the next 10 pounds and I'm gonna break the bank today
30:59here we go
31:01yeah I'm going to break the bank today
31:02came out and I'm going to break the bank today
31:03there we go 71 thousand dollars has now been added to the prize pool
31:05what the heck
31:06I know you're on cloud nine arguably the best game of your life
31:07yeah but I do have to give some bad news that was the final challenge
31:08That's the final micro challenge.
31:10Okay.
31:11So, we will start weighing you every day.
31:13Let's go!
31:14And when you officially lose the next 10 pounds, the video's over.
31:17All right, good luck, man.
31:18Thanks, Jimmy.
31:21Madge has only 10 pounds left to lose.
31:23So at this point, it had become clear that he was on track to hit his goal weight within the next month.
31:30So it started at a quarter million.
31:31Now it's at $417,000.
31:33It was actually insane.
31:34Now that it's my final 10 pounds, we are coming to an end, man.
31:37These may be my last few weeks in here.
31:40It's definitely a bittersweet feeling.
31:41It's kind of crazy how far we've come in less than six months.
31:44It's like I look at myself like, who is this person?
31:46If my old self walked through that door right there, right now, you're like, who is this?
31:50I've seen the seasons change while I've been in here.
31:53Whoa, look at that!
31:54I've been inside of a red circle, basically away from everything.
31:59I'm just so grateful.
32:01I'm so thankful for the experience.
32:03Coach being the biggest impact of this whole thing.
32:06God rest his soul.
32:06And I know he'd be proud of me.
32:08He said this one thing.
32:10It's so cool that we get to do this together.
32:11It's so cool we get to do this together.
32:14While Coach gave Madge all of the tools he needed to lose 100 pounds, when he does finally
32:19leave the circle, it will be up to him to apply what he's learned to his everyday life.
32:23The journey's almost over.
32:24Psych, the journey's almost over in here.
32:26The real journey starts on the outside.
32:28I have the clothes that I wore when I first got in here.
32:31I'm going to try them on.
32:32Let's just say we lost a little bit away.
32:34Bro, look how baggy these are.
32:35Seeing Madge trying on his old clothes gave me an idea.
32:40What if he could try on his old body?
32:42This is a bodysuit that is a one-to-one replica of Madge on day one.
32:47No joke, we scanned your body, saw exactly where you lost fat, and created this suit.
32:51Bro, there's no way this is me.
32:53That's literally another human being.
32:55Let's put it on.
32:55I got to wear this?
32:56175 days ago, you wore this every day.
32:59This is crazy.
33:00I want to see myself real quick.
33:02Oh my god!
33:05No way!
33:06This fat suit weighs exactly 97 pounds.
33:09He is now back at his starting weight.
33:11You probably forgot what life used to be like.
33:13Let's do a lap.
33:14I hope this helps you realize how much you've changed throughout this video.
33:17All right, let's try it out.
33:18Here's footage of him actually running a lap on day one.
33:20If you think he's being dramatic, go pick up 97 pounds, and you'll see, that's a lot
33:25of weight to have on your body.
33:28There you go.
33:29Do you like your day one body, or your day 175 body?
33:32Of course my day 175 body.
33:33And since we were weighing match every day, we were seeing him get closer and closer,
33:38until he was only a half a pound away from his goal of 224 pounds.
33:42Oh my god.
33:43You have no idea how close you were.
33:44Wait, wait, wait.
33:45Can I turn around?
33:47Oh!
33:48Seeing just how far Madge had come from his old self, made it pretty clear to everyone
33:53that it was probably time to do his final weigh-in.
33:56Today could be my last day.
33:58It's crazy.
33:59Six months, half a year.
34:00Today could be the day.
34:01All the hard work paid off, or we're still half a pound away.
34:04Over these six months, Madge slashed his daily caloric intake by 600 calories,
34:09decreased his fat mass by over 50%.
34:11He also did 3,950 push-ups, and made 17,600 basketball shots.
34:17And, according to his doctor, if he keeps this up, he will have extended his lifespan
34:22by around five years.
34:24But before we know if this is his final weigh-in, we had a message from Madge to himself.
34:28This is actually a video from day one.
34:30Play it.
34:32Madge, you're looking lean.
34:34You're looking healthy.
34:35You're looking bald.
34:37Beautiful as ever.
34:38But most importantly, you don't want to go back to what you're looking at now.
34:42This is something that you never want to feel again.
34:44Once you break that barrier, you continue to push on and push through, you'll never want
34:50to get back to this.
34:51This is something that you're going to do for the rest of your life.
34:54I'm not going to let you fall off.
34:56100%.
34:57178 days ago.
34:59Dang, bro.
35:00That's crazy.
35:03Madge, it's time.
35:04I gathered all your best friends, even David Letterman.
35:08David Letterman!
35:10Yeah!
35:10He told me he was a fan of his show, so I brought him out.
35:12Good luck.
35:13This could be the final weigh-in.
35:15Okay.
35:15Last time.
35:16Last time.
35:29Reveal the results!
35:30And before he goes out to see his family, we're going to do something a little different
35:52and jump forward in time to show you his full transformation.
35:55Here it is.
35:56After half a year.
35:57Wait.
35:59Yo!
36:02Bro!
36:05I'm going to get married.
36:06I'm going to get married!
36:08178 days in this circle.
36:10Take your hand off your eyes.
36:12We brought your family out!
36:14Yeah!
36:18Let's go!
36:19Let's go!
36:19Let's go!
36:22I love you, Mom!
36:25You know, without Coach Wall, I wouldn't have been able to do this.
36:27And he said it would be so cool that we get to do this together.
36:30And today's that day that we get to do this together, right?
36:37Thank you guys for watching!
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