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00:00If you don't like chasing downloads but still want to cash in, then focus on how people spend
00:05inside your app. Here's why May's numbers should get your attention. Mobile app revenue just had
00:10a monster month. In May, the top 10 apps pulled in $1.40 billion, up 17% from April. Leading the
00:19pack, TikTok, with a jaw-dropping $380 million. That's $261 million from iOS users and $119
00:27million from Android. ChatGPT came in hot at $180 million, up 22% in just one month, proving AI
00:36chatbots are a cash cow, not just a fad. YouTube's no slouch either, scoring $142 million. But here's
00:44the kicker, downloads only rose 4%, meaning users are spending way more inside the apps they already
00:50have. It's all about monetization, not just installs. And get this, iOS is still the king for revenue.
00:57Most of these billions came from Apple's App Store. If you're an app developer, it's time
01:02to focus on in-app purchases and target those high-value iOS users. The future? Deep monetization
01:08and smarter strategies, not just more downloads.
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