00:00You also have dressed some celebrities for red carpets and other events.
00:03Tracee Ellis Ross, Victoria Monet, Naomi Osaka. How did these partnerships come to be?
00:09Most times the stylists reach out to us. So I think that we're doing the right thing
00:15and we've been able to make enough noise for them to reach us. And most times the stylists
00:21would reach out to us and we would give them the clothes and the clients love it and wear it.
00:27So that has been, it's really showing me how much we're taking this to this level.
00:33Has there been, you know, in maybe one of those examples or a different example
00:37that you feel like is an I made it moment for you and Kelanta?
00:41I think that I made it moment for me. I don't know if it's I made it, but because it's,
00:49there's so many key things that have happened in the brand that I've just felt really proud of.
00:54Right. And that is growing the team and training the weavers that we work with,
00:58as well as doing our New York Fashion Week debut for MasterCard.
01:02This really, it was more of just the impact that we had made and how moved people were.
01:09And I think that has always been the core of Kelanta, really collaboration and celebrating our
01:16crafts, you know, and I think it's so important for me because when we think of luxury, for example,
01:24we are thinking of the Chanel's or the mares. And I think we're really changing that narrative
01:31and we're putting African craftsmanship on the map for luxury fashion.
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