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The AI world is shifting fast — and OpenAI’s new Search Engine could be Google's biggest threat yet.
Smarter, faster, and built on cutting-edge AI, this new tool is poised to completely disrupt the traditional search industry.
Is this the beginning of the end for Google's dominance? Find out in this explosive breakdown of the AI revolution in action.

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Transcript
00:00It looks like OpenAI is getting ready to launch a new web search product in the next couple of weeks.
00:07And it could shake up the search engine landscape.
00:10According to a recent article from The Information, a trusted tech news source,
00:14OpenAI has been developing a search tool that would put the Microsoft-backed startup in more direct competition with Google.
00:20The article, originally published on February 18, revealed that OpenAI is working on this new search product
00:27based on information from someone familiar with the company's plans.
00:31This is significant because the timing lines up with Google's upcoming I.O. event on May 14, 2024.
00:38Google I.O. is the tech giant's annual developer conference where they showcase their latest products, services, and innovations,
00:46often including updates to Android, Google's hardware like Pixel phones, and advancements in AI and machine learning.
00:53The fact that OpenAI may release their new search tool right before Google's big event
00:58suggests we're in for a major showdown in the AI space over the next couple of weeks.
01:03OpenAI and Google have been in fierce competition with both companies engaging in a talent war,
01:08trying to poach top engineers from each other.
01:11One key detail from the article is that OpenAI's new search product is said to be partly powered by Bing.
01:18This is interesting because it likely means the tool will leverage Microsoft's search engine technology,
01:25potentially an enhanced version of the company's AI-powered Bing search assistant, Copilot.
01:30Copilot is Microsoft's attempt to integrate AI into its search engine to provide more helpful and contextual results,
01:36similar to how OpenAI's ChatGPT works.
01:39However, Copilot hasn't made much of a dent in Google's search dominance so far.
01:43By tapping into the millions of ChatGPT users, OpenAI may be able to create a more viable challenger to Google search.
01:51Evidence of this upcoming OpenAI search product can be seen in the company's SSL certificate logs,
01:57which show that they've registered the domain search.chatgpt.com.
02:01This suggests they're preparing to launch a dedicated search website powered by the ChatGPT technology.
02:07So, what might this new OpenAI search tool actually look like?
02:11Well, there's been a small demo shared on Twitter by a researcher named Torbjorn Blydal,
02:15who has been digging into OpenAI's public code and resources.
02:19Based on his findings, the search interface could feature a simple search bar,
02:23with the results displaying a summary of the webpage, relevant sources, and even images.
02:28The internal message that Blydal uncovered indicates the AI system will be tasked with summarizing webpages
02:35into concise 300-character English sentences, and generating an appropriate title.
02:40This suggests OpenAI is aiming to provide users with quick, high-level overviews of search results,
02:46rather than just presenting a list of links.
02:48Of course, these are just early glimpses, and the final product may look quite different,
02:53but it does seem to align with the approach taken by other AI-powered search tools, like Anthropik's Perplexity AI.
03:00Perplexity provides users with direct, informative answers to queries,
03:04rather than just a list of potentially irrelevant webpages.
03:08The Perplexity example is interesting because the founder of that company previously worked at OpenAI.
03:14This highlights how talent is moving between the top AI labs and startups,
03:18as people seek to apply their expertise in creating more effective search and information retrieval tools.
03:24Google has been cautious in its approach to integrating AI into its search engine,
03:28likely due to concerns about the quality and reliability of AI-generated information.
03:33The tech giant has introduced a Search Generative Experience that provides AI-powered snapshots and follow-up questions,
03:41but it's still quite limited compared to what perplexity and the rumored OpenAI search tool are aiming to deliver.
03:48The reason for Google's caution is understandable.
03:51As a massive, publicly traded company, Google has to be very careful about introducing new technologies
03:57that could potentially damage its reputation or disrupt its core $150 billion search advertising business.
04:04One misstep could send the stock price plummeting and invite ridicule from the tech community.
04:10In contrast, smaller, more agile companies like Perplexity and potentially OpenAI
04:15can afford to take more risks and innovate more quickly.
04:18This is likely why we're seeing these newer players emerge with more ambitious AI-powered search solutions
04:23that aim to surpass Google's capabilities.
04:26It's clear that the race is on to create the next generation of search tools
04:30that can leverage the power of large language models like ChatGPT
04:34to provide users with more relevant, helpful, and trustworthy information.
04:39OpenAI's foray into this space could be a game-changer, especially if they can successfully integrate Microsoft's Bing technology
04:46in a way that truly challenges Google's dominance.
04:49The timing of this potential OpenAI search launch, right before Google's big I.O. event,
04:55suggests the two tech giants are gearing up for a major showdown in the AI and search arena.
05:00It's an exciting time for anyone interested in the future of how we access and interact with information online.
05:07As an AI-savvy audience, you'll likely be keeping a close eye on these developments.
05:11It'll be fascinating to see how OpenAI's new search product compares to Google's cautious approach
05:17and whether it can truly disrupt the status quo in the search engine market.
05:21The next few weeks are shaping up to be a pivotal moment in the ongoing battle for AI supremacy.
05:26Alright, don't forget to hit that subscribe button for more updates.
05:30Thanks for tuning in, and we'll catch you in the next one.
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