00:00Are European Luxury Goods Produced in China?
00:08The ongoing trade war between the US and China is now all over TikTok and European fashion
00:14houses have found themselves sandwiched somewhere in the middle.
00:17A bag from a high-end European fashion house such as Hermès Louis Vuitton or Prada can
00:21cost hundreds of thousands of euros.
00:24But on TikTok, individuals claiming to be Chinese manufacturers say they are the ones
00:28really making these goods.
00:30Speaking in English and referring to prices in dollars, they appear to be targeting American
00:35consumers known for buying these goods.
00:37For the past more than 30 years, we have been an OEM factory for most of the luxury brands
00:42around the world.
00:43Gucci, Prada, Coach, Vuitton, you name it.
00:46Real OEM factory for those luxury brands.
00:49We are the same group of people.
00:5230,000 USD and do you know how much it costs from us?
00:56If you buy from us, only less than one-tenth of its price.
01:00On their website, Hermès lists locations where it produces and manufactures but does not mention
01:05China.
01:06The same goes for Louis Vuitton.
01:08Meanwhile, the EU stipulates that for goods to be labelled made in Europe, their last substantial
01:13transformation must occur in the country of production.
01:17Investigative journalist Noémie Leclerc told EuroVerify that the majority of these TikTok videos
01:22in fact display counterfeit products.
01:24Leclerc added that these videos are being posted as the Chinese government moves towards
01:28encouraging counterfeit production in a bid to retaliate against US tariffs.
01:33Despite this all, the luxury goods industry is shrouded with secrecy and protects the finer
01:38details of its supply chain.
01:39According to experts, luxury brands such as Ralph Lauren and Prada do manufacture in China
01:45at stages of the production process.
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