"SpaceX vende un sueño, la reutilización es un sueño": Arianespace en 2013

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00:00So Richard, ¿dónde ves tu compañía competiendo con el 15 millones de dólares?

00:06So today, I mean, SpaceX hasn't launched into the geostationary orbit yet,

00:11but I mean, they're doing very well, and their progress is going forward amazingly well.

00:16What I'm discovering in the market, though, is that SpaceX primarily seems to be selling a dream,

00:23which is good, we should all dream.

00:25I mean, I think the 5 millones de dólares launch, or 15 millones de dólares,

00:28is a bit of the dream.

00:30Personally, I think reusability is a dream.

00:35And I think recently I was at a session where I was told that there's no recovery plan

00:40because they're not going to have any failures.

00:43So I think that's the part of a dream.

00:44So at the moment, I feel that we're looking, and you're presenting to me,

00:49how am I going to respond to a dream?

00:51And my answer to respond to a dream is, first of all, you don't wake people up.

00:56They have to wake up on their own.

00:58And then once the market has woken up to the dream and the reality,

01:02then we'll compete with that.

01:04But they are looking at a price which is about half yours today.

01:08It's a dream.

01:09Well, supposing that you wake up and they're there,

01:14what would you, Arian Space, do?

01:16We would have to react to it.

01:18I mean, you know, they're not supermen,

01:20so whatever they can do, we can do.

01:22We would then have to follow.

01:25But today, at the moment, we don't see it as reality.

01:28That's superwomen on our staff.

01:29Yeah, yeah, yeah.

01:31So, you know, I mean, it really is a theoretical question at this moment in time.

01:36Yeah, I personally don't believe it's going to be theoretical for that much longer.

01:39They've done everything they've almost said they can do.

01:41I mean, that's true.

01:42I mean, that's true.