Why Condoms Didn't Really Take Off

It took around 40 years for condoms to be associated with something fun in ads. That, and four other reasons why condoms haven't been a hit in India.

Transcript

00:00What is this?

00:12It's a condom.

00:31Yeah, hey!

00:42Whoa, whoa!

00:53Whoa, whoa!

01:00Whoa, whoa!

01:05Whoa, whoa!

01:15No, I'm not enjoying it that much.

01:17The thing is, he remembered at the last moment that he didn't wash the condom.

01:30Whoa, whoa!

01:46Whoa, whoa!

01:57Whoa, whoa!

02:00Whoa, whoa!

02:13Micro-thin, play-longer, after-sensitive,

02:15her-pleasure, vibration, ultra-pleasure,

02:17flavoured with mint-tingles, strawberry,

02:19banana-gold, dark chocolate, tutti-frutti.

02:30Whoa, whoa!

02:33Whoa, whoa!

02:45Whoa, whoa!

02:56Whoa, whoa!

03:00Whoa, whoa!

03:12Whoa, whoa!

03:24Whoa, whoa!