Everything Must Change: Piet Zwart | movie | 2012 | Official Trailer - video Dailymotion

A fascinating documentary about Piet Zwart (1885–1977), an idiosyncratic and stubborn designer, who lived for innovati | dG1fMi1kYWx1cUlsdTQ

Transcript

00:00How I work.

00:05Always with the thought that what we make is all nonsense.

00:10Piet Zwart is a self-made man.

00:13He sets out on his own path in shaping the 20th century.

00:17He calls himself a typotect.

00:20Typographer and architect.

00:23He was convinced of the seriousness of the things he was doing.

00:29He is self-willed and versatile.

00:32He found it very important that a worker sat on a nice chair.

00:35Functionality is paramount.

00:37Well-shaped industrial products that are accessible to a large mass.

00:43He felt very at home.

00:45He would absolutely not have felt at home in what they now call design.

00:51When I saw that dynamic work of Piet Zwart, which was not straight, but slanted.

00:56That was dynamic.

00:58First of all, it was a shock because it was so different from what we were taught.

01:02Piet Zwart takes every opportunity to improve existing products.

01:07From glassware and postage to organ building.

01:12From bicycle rack to kitchen.

01:15The kitchen as a rational workplace for the housewife.

01:19The efficiency of the household.

01:23Zwart also studied that.

01:25That is so much in his mind.

01:28Rationality, efficiency.

01:31And how do you solve that?

01:35Piet was a goldmine of information and interesting things.

01:40Since 1900, he has experienced the whole art and design world and architecture.

01:48Internationally, he enjoys the reputation of an icon of innovation.

01:53That man has experienced everything.

01:55The first cars, the first airplanes.

01:58So he was extremely interested in that technique.

02:01During his life, industrial design becomes a recognized profession.

02:06Piet Zwart is an engine, promoter and innovator.

02:10One of the pioneers of modern design.

02:14In that respect, I did not put myself in a cage.

02:18I just spontaneously made things.

02:22Just like that.