Skip to player
Skip to main content
Search
Connect
Watch fullscreen
Like
Bookmark
Share
More
Add to Playlist
Report
Digitizing agriculture: App helps Ethiopian food producers
DW (English)
Follow
1 year ago
A former farmer in Ethiopia is on a mission to boost the productivity of small-scale farmers through a mobile app and digital platform. They are the main food producers in Ethiopia, a country where food insecurity and malnutrition are a big concern.
Category
đź—ž
News
Transcript
Display full video transcript
00:00
Aznakesh Demisi from Ethiopia's Oromia region is one of the many farmers that Abrameh Andrias
00:07
Buta is keen to help. He's the founder of a digital platform that helps smallholders
00:12
tackle the many challenges they face. Lursha, or Farming in Amharic, is an app, but also
00:18
offers in-person support from local agents.
00:24
Agents are recruited from the community. They speak a farmer language. And farmers
00:30
are not required to have a digital tool or not required to know any additional language.
00:36
By their own language, the call agents provide a lot of support.
00:42
Like many of the agri-tech start-ups on the rise across Africa, Lursha provides weather
00:46
forecasts, soil analysis and disease warnings. The farmers and agents can also use it to
00:52
get access to tools and machinery, seeds and advisory services.
00:57
Based in Addis Ababa, founder Abrameh Andrias Buta is a former farmer himself and familiar
01:03
with the range of obstacles they have to cope with. After two years as a farmer, he was
01:08
bankrupt and determined to stop others suffering the same fate.
01:16
I thought of providing multiple solutions within a single value chain so that the smallholder
01:20
farmer at the end of the day become productive and also getting better income.
01:25
Around 85% of Ethiopia's 105 million residents live in rural areas and the majority work
01:32
in agriculture. Almost all the country's agricultural output is produced by smallholder
01:37
farmers.
01:38
There were times where our populations are struggling to feed themselves and also satisfy
01:45
the market demand. But looking at the cultivable land, we have a very huge land, huge arable
01:52
land with the potential to produce 200, 300 million tonnes of different agricultural commodities.
02:01
So especially in the African context, we always pronounce farmers are very poor, but actually
02:07
they are not poor. They lack a proper solution and they are always willing to pay for that
02:13
proper solution.
02:15
A widow who relies on farming to cover her family's needs as Nakesh Damisi is among
02:20
those willing to pay a small share of every transaction with Lersha. She's one of more
02:25
than 200,000 farmers using it, online via the app and offline through agents.
02:33
She cultivates wheat, potato, barley and beans. The Lersha agent has told her that now is
02:40
a good time to plant wheat.
02:44
As well as advice, the service offers her facilitated access to loans.
02:53
With access to financing services, I can buy better seeds and rent a tractor. I can also
02:59
use a combine harvester. For renting machinery, I used to sell my produce to other farmers
03:06
and buy it back later. Access to loans helps solve these problems.
03:13
These services sound promising and there are more and more apps like Lersha claiming
03:17
to help smallholder farmers increase their yields and incomes through digital and data
03:21
driven means. But while these apps promise huge benefits, farmers should be aware of
03:27
potential drawbacks.
03:31
What's happening is that a lot of these farmers are signing up to these platforms and their
03:35
data is being extracted from them and then being used to sell them products from these
03:41
agribusiness companies. So, you know, seeds, like they are being sold seeds to a privatised
03:47
corporate system. And at the same time, their data is being taken from them to be used by
03:53
these companies, but also to be sold on to third parties like insurance companies, banks,
03:59
NGOs, and none of this is known to them.
04:02
Lersha indeed collects data from its users and says this helps them get access to loans.
04:11
Young people need support in collecting more data about them, analysing the data and making
04:18
them bankable by formal financial institutions. And we are convincing financial institutions
04:25
to use the land title of their families, their mother, father and their neighbours. So by
04:31
just having a small letter stating that my son can use my land, the banks are now offering
04:39
finance to this young farmer.
04:41
This is a questionable practice, according to some experts, and that's not their only
04:46
criticism. Some farming apps lock farmers into dependencies, forcing them to buy their
04:51
products such as inputs or fertiliser and sell the crops they yield at their prices.
04:58
At the same time, you have these new laws that are coming into place, which are criminalising
05:03
farmers from freely sharing their seeds and reproducing their seeds and sharing them amongst
05:10
each other. So it really is a way to entrench a more corporate food system here on the continent.
05:18
As agriculture goes digital, many experts and NGOs suggest using more open source tools
05:24
instead of paid or proprietary apps. Still, as Nakesh Dhamisi trusts Lersha's data-driven
05:30
support, it helps her make informed decisions and gives her access to new services.
Be the first to comment
Add your comment
Recommended
4:30
|
Up next
Ethiopian farmers benefiting from vermicompost
DW (English)
1 year ago
5:00
How nutritional assistance from Japan helps Ethiopia's most vulnerable
euronews (in English)
3 years ago
12:40
Agri Actu: Eradicating hunger in Africa
Agribusiness TV
5 months ago
2:02
Strengthening ties: African leaders eye power imports from Ethiopia
Africanews (in English)
4 months ago
1:22
Baby potatoes, rice, wheat to be grown in vertical farm
Khaleej Times
2 years ago
13:43
Niaga AWANI: Empowering Sustainability in Malaysia’s agriculture
AWANI
2 years ago
2:24
Simple solution helps Ethiopian farmers to cut food loss
DW (English)
9 months ago
3:05
Eye-watering onion prices make Philippine staple a luxury
AFP English
3 years ago
1:57
Zambia: Farmers encouraged to plant drought-resistant crops
Al Jazeera English
8 years ago
4:23
Burundi: Students boost food security with AI
DW (English)
10 months ago
5:14
How Ghana is using AI to improve food security
DW (English)
2 years ago
7:20
Injera is a staple of Ethiopian cuisine — here is how it's made and how to eat it
Food Insider
6 years ago
2:50
S'gor to focus on high-value agro products next year
The Star
1 year ago
2:25
Farming productivity is declining despite boosts to efficiency
ABC NEWS (Australia)
7 months ago
2:08
Spanish farmers go nuts for almonds as global demand booms
Agence France-Presse
7 years ago
3:53
Burkina Faso: A remote irrigation system to reduce the drudgery of farm work
Agribusiness TV
1 year ago
1:15
Ethiopia launches Africa’s largest dam as neighbors eye power imports
Africanews (in English)
4 months ago
3:25
Final dash for gifts as shoppers head home for Christmas
The Star
13 hours ago
4:10
Christmas festivities bring joy to Orang Asli village
The Star
14 hours ago
1:08
Couple’s Christmas open house draws thousands of visitors from around the world
The Star
14 hours ago
3:56
No holiday for Pakistan's Christian workers
DW (English)
13 hours ago
3:56
High living costs upset Christmas celebrations in Nigeria
DW (English)
1 day ago
3:08
UK's Starmer faces uphill battle with Brexit 'reset'
DW (English)
1 day ago
9:27
From streets to change? A decade of Asia's youth protests
DW (English)
2 days ago
3:28
Ukraine investors' conference sets sights on reconstruction
DW (English)
2 days ago
Be the first to comment