00:00When we think about innovation and sustainability, there are two things that go hand in hand.
00:13We have a more classic, traditional department, Research and Development.
00:18They deal with research, improvement of processes, products, etc., and we integrate sustainability in two ways.
00:27First, they are research projects that look at sustainability issues in a very specific way.
00:34And if a topic is not directly related to sustainability, we always see how to integrate considerations such as risks, benefits, etc., in this topic.
00:47Then we also have another department that is a bit disconnected from the company, which is called Futurum, Front End Innovation, with another office as well.
00:56It is a multidisciplinary department. We have a chef, a food technician, a psychologist.
01:04They ask for much broader things, like in 20, 10, 20 years, what people will eat, what the world of snacking will be like, etc.
01:15And there, obviously, as sustainability is a very important factor already at this moment, and it will certainly be more important in 10, 20 years,
01:26they are also guided by this thought of sustainability.
Comments