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  • 6/7/2024
The Malaysia Mega Sale has returned after a four-year hiatus.

Deputy Tourism, Arts, and Culture Minister Khairul Firdaus Akbar Khan launched the campaign at Pavilion Kuala Lumpur on Friday (June 7) and said that the campaign aims to elevate Malaysia's status as a premier shopping destination while stimulating the economy.

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Transcript
00:00Two, three, two, two thousand.
00:08Today we embark on an exciting journey to revive the mega sale campaign running from 15 June
00:15to 31st July 2024. This initiative, once a hallmark of our vibrant retail landscape,
00:23is forced to bring back a new wave of enthusiasm and economic uplift for tourism. First,
00:31the tourism sector, which is recovering from the COVID-19 pandemic, will benefit immensely
00:38from the mega sale campaign. Shopping is a significant part of the tourist experience
00:45and offering exclusive deals and promotion will definitely enhance Malaysia's appeal
00:51as a premier shopping destination. Additionally, the new mega sale campaign will create numerous
00:58job opportunities across various sectors, including retail, hospitality, and logistics,
01:05thereby boosting the local economy. The mega sale campaign is not just about shopping,
01:12it is about celebrating our rich cultural heritage. It will integrate cultural events,
01:18local craft showcases, and culinary delights, providing a holistic experience that promotes
01:25cultural exchange and community engagement. Ladies and gentlemen, for the mega sale Carnival 2024
01:34campaign, you will see promotional activities carried out not just domestically, but in other
01:41Southeast Asia, East Asia, and South Asia countries. The new mega sale campaign is a beacon
01:48of hope and opportunity. It displays our collective resilience and commitment
01:54to rebuilding a vibrant, inclusive, and prosperous Malaysia. Let us come together
02:00to make this campaign a showcase of the best of Malaysia to the world.

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